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Dealing with Goliath Andy McLoughlin
I am co-founder / strategy director at Huddle.net Huddle is a network of secure online workspaces for team collaboration Huddle was launched in April 2007 HQ in London, sales  office in Chicago Growing fast (8 to 35 people in 12 months) A little bit about me...
Who wants to build a $10M+ company?
Who wants to build the next $100M+ company?
Going big, quickly ,[object Object],[object Object],[object Object],[object Object]
Partners = WIN (for Huddle.net)
A Very Civil Partnership ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Not quite!
The early days ,[object Object],Partnerships are bloody hard work!
Two very different partnerships
LinkedIn.com Huddle.net
How it came about
Facebook POC
LinkedIn mock ups
Count down!
Development: Moving from fragile to agile Building the thing
Internal Vs External Dev ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Existing API Architecture PHP Application on Linux Server C# ASP.net  Application on Windows Server Huddle API Private SOAP API
Proposed Solution: “Quick Win!” PHP Application on Linux Server C# ASP.net  Application on Windows Server Huddle API Private SOAP API Open REST API (http://my.huddle.net/api)
Issues No such thing as a quick job ,[object Object],[object Object],[object Object],[object Object]
Scaling
One of only six global partners on LinkedIn’s OpenSocial platform October 2008
Lessons Learnt (OpenSocial) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Was it worth it? Absolutely YES!
OpenSocial - the Future’s bright ,[object Object],[object Object],[object Object],[object Object]
“ How do I get on the platform?” ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
InterCall.com Huddle.net
An ‘unsexy’ deal (about 15 months in the making!)
Money, money, money
“ I have a cunning plan” ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Making it work ,[object Object],[object Object],[object Object],[object Object],[object Object]
May 2009
Lessons Learnt (The Big Co) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Was it worth it? Absolutely YES!
Partnerships – A Summary ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Thank you! Email: andy@huddle.net Twitter: @bandrew Promo code: 1MONTHFREE

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