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Creative Digital Media Production Btec revision


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Creative Digital Media Production Btec revision

  1. 1. Media Revision BTEC Semiotics Camera/Editing Sound Mise-en-Scene Codes Denotation Connotation Narrative: Linear/Non Linear • Equilibrium • Disruption • Recognition • Repair • New Equilibrium Stereotypes: • Countertype • Archetype Framing ECU CU MS MLS LS WS POV OTS Shallow Focus Deep Focus Diegetic Non-Diegetic Dialogue Narration Voice-Over Sound Bridge Sound Effects Facial expressions Body Language Gestures Posture Props Costumes High Key Lighting Low Key Lighting Setting Media Sectors, Products and Platforms Multimedia Technology and Consumption Audiences and Control Research Sectors: • Moving Image • Audio • Publishing • Internet • Gaming Synergy Platforms = types of products within a sector. Production process: • Pre-production • Production • Post-production • Distribution • Exhibition Devices Technological convergence Immediacy Convenience Portability Connectivity Interactivity Personalisation Individual audience Group audience Primary audience Secondary audience Passive viewing Hypodermic Needle Theory Active viewing Uses and Gratification • Divergence • Personal Identity • Personal relationships • Surveillance BBFC ASA PEGI PCC OFCOM Audience demographics • Age • Sex/Race • Location • Religion Primary research • Questionnaires • Focus groups • Surveys • Interviews Secondary research • Internet research • Library research • Archive research • Reading Quantitative • Data • Pie Charts • Closed question analysis Qualitative • Individual opinions • Open question analysis