SlideShare a Scribd company logo
1 of 42
Download to read offline
1 click devices
the life after smartphones
Carlo Brianza
CEO La Comanda
@carlobrianza
Caterina Falleni
UX Strategist Designer
@caterinafalleni
WKS Preview
Team Workout - 160m
1 Click & gestures Overview - 30m
We are spending so much time on our digital tools..
Is there life after smartphones?
From being locked into our screens
To an internet integrated in the world around us
shifting
our housesour body our world
around
facial body
through
vocal
vocalvocal facial body
One click interaction
nothing new…
One click is familiar to
all of us since always…
uber
food
delivery
clothes
Smartphonholic
App
enthusiast…
What’s the point of being afraid of the
zombies apocalypse
When you’re already a zombie?
“Technology was invented for human
beings to have more time for
themselves but what happened is that
time is consumed by technology.”
Anything is on demand in few mins, 24hr a day…
David Rose
“The smartphone is a confusing
and feature-crammed techno-
version of the Swiss Army knife,
impressive only because it is so
compact. It is awkward to use,
impolite, interruptive, and doesn’t
offer a good interface for much
of anything. The smartphone is a
jealous companion, turning us
into blue-faced zombies, as we
incessantly stare into its screen
every waking minute of the day.”
Technology	Technology
Dash Amazon
Click’n’Pizza
Click’n’Pizza
Trillio
Summarising
1. The Smartphone is a great tool IN MOBILITY
2. There are new experiences and interactions that could be
discovered when not in mobility (e.g. at home)
3. We need to provide dedicated tools instead of noisy ones
4. We need something easy and fast
5. We need to get out of screens to get back our empathy
What’s next?
Workshop Time
Think
your 1 click interaction
and make it!
1.www
2.how
3.€
Homework
Each topic
20’ team workout
10’ shared discussion
1.www
WHAT does it do?
WHY it’s better than a
smartphone?
WHO is your customer?
Think About
Benchmark
Market size
Competitors
u have 20 m
1.www
WHAT does it do?
WHY it’s better than a
smartphone?
WHO is your customer?
Think About
Benchmarks
Market size
Competitors
DISCUSSION TIME
2.how
DESIGN IT
Design the INTERACTION
MAKE the interactions
with your 3d tool
u have 20 m Think About
The User
The Function
The Experience
2.how
DESIGN IT
Design the INTERACTION
MAKE the interactions
with your 3d tool
Think About
The User
The Function
The Experience
DISCUSSION TIME
3.€
What Business Model?
It must be Affordable
and Profitable
u have 20 m Think About
Who gives you cash
How to monetise
How to scale it
3.€
What Business Model?
It must be Affordable
and Profitable
Think About
Who gives you cash
How to monetise
How to scale it
DISCUSSION TIME
VC Game
Silicon Valley VC scene
https://www.youtube.com/watch?v=3T6X-8oSPUE
2016
Rules
- Each team is both a startup and a VC
- Each VC has 10’000’000$ capital
- Each VC must invest ALL the capital, it can be given
all to one single startup or splitted
- A VC can not invest on himself
Round Robin’s
- Startup pitch: 3’
- VC feedback and investment: 3’ (1’xVC)
The WINNER
team will receive a
prize that could
potentially
change disrupt
his life
2016 VC Game can just start now!
The WINNER
team will receive a
prize that could
potentially
change disrupt
his life
Thank you
Carlo Brianza
CEO La Comanda
@carlobrianza
Caterina Falleni
UX Strategist Designer
@caterinafalleni

More Related Content

Similar to Frontiers of Interaction '15 - One Click Devices WKS

How to design more ethically engaging experiences (UCD 2016)
How to design more ethically engaging experiences (UCD 2016)How to design more ethically engaging experiences (UCD 2016)
How to design more ethically engaging experiences (UCD 2016)Neil Turner
 
Conversational Experiences for Humans
Conversational Experiences for HumansConversational Experiences for Humans
Conversational Experiences for HumansSebastian Krumhausen
 
Designing beyond the screen
Designing beyond the screenDesigning beyond the screen
Designing beyond the screenIn The Pocket
 
Concierge Onboarding: How to Make Customers Happy and Keep Them That Way
Concierge Onboarding: How to Make Customers Happy and Keep Them That WayConcierge Onboarding: How to Make Customers Happy and Keep Them That Way
Concierge Onboarding: How to Make Customers Happy and Keep Them That WayProcessStreet
 
The Future of User Interfaces
The Future of User InterfacesThe Future of User Interfaces
The Future of User InterfacesJason Mesut
 
Mobilising Brands Properly! - PREZENCE DIGITAL
Mobilising Brands Properly! - PREZENCE DIGITALMobilising Brands Properly! - PREZENCE DIGITAL
Mobilising Brands Properly! - PREZENCE DIGITALTim Bishop
 
The Future of UX: What designers need to know to stay ahead
The Future of UX: What designers need to know to stay aheadThe Future of UX: What designers need to know to stay ahead
The Future of UX: What designers need to know to stay aheadDoralin Kelly
 
Life Beyond Embodiment
Life Beyond EmbodimentLife Beyond Embodiment
Life Beyond EmbodimentLeandro Agro'
 
Digital Cartel (D.C) Corporate Profile
Digital Cartel (D.C) Corporate ProfileDigital Cartel (D.C) Corporate Profile
Digital Cartel (D.C) Corporate ProfileHammad Khan
 
Obvious User Interface
Obvious User InterfaceObvious User Interface
Obvious User InterfaceCody Landefeld
 
Chatbots & expérience client : comment les chatbots transforment l'expérience...
Chatbots & expérience client : comment les chatbots transforment l'expérience...Chatbots & expérience client : comment les chatbots transforment l'expérience...
Chatbots & expérience client : comment les chatbots transforment l'expérience...iAdvize
 
We're only human after all
We're only human after allWe're only human after all
We're only human after allPieter Baert
 
Why won’t my bank let me play?
Why won’t my bank let me play?Why won’t my bank let me play?
Why won’t my bank let me play?Aden Davies
 
Technology changing future
Technology changing futureTechnology changing future
Technology changing futureContract India
 
The Future of User Interfaces
The Future of User InterfacesThe Future of User Interfaces
The Future of User InterfacesPlan
 
The Impact of Technology on Human Relations
The Impact of Technology on Human RelationsThe Impact of Technology on Human Relations
The Impact of Technology on Human RelationsSoyoung Cho González
 
IHAF- Blurring the Lines with Augmented Reality
IHAF- Blurring the Lines with Augmented RealityIHAF- Blurring the Lines with Augmented Reality
IHAF- Blurring the Lines with Augmented RealityZugara
 

Similar to Frontiers of Interaction '15 - One Click Devices WKS (20)

How to design more ethically engaging experiences (UCD 2016)
How to design more ethically engaging experiences (UCD 2016)How to design more ethically engaging experiences (UCD 2016)
How to design more ethically engaging experiences (UCD 2016)
 
RoboChat Review.pdf
RoboChat Review.pdfRoboChat Review.pdf
RoboChat Review.pdf
 
Conversational Experiences for Humans
Conversational Experiences for HumansConversational Experiences for Humans
Conversational Experiences for Humans
 
Designing beyond the screen
Designing beyond the screenDesigning beyond the screen
Designing beyond the screen
 
Concierge Onboarding: How to Make Customers Happy and Keep Them That Way
Concierge Onboarding: How to Make Customers Happy and Keep Them That WayConcierge Onboarding: How to Make Customers Happy and Keep Them That Way
Concierge Onboarding: How to Make Customers Happy and Keep Them That Way
 
The Future of User Interfaces
The Future of User InterfacesThe Future of User Interfaces
The Future of User Interfaces
 
Mobilising Brands Properly! - PREZENCE DIGITAL
Mobilising Brands Properly! - PREZENCE DIGITALMobilising Brands Properly! - PREZENCE DIGITAL
Mobilising Brands Properly! - PREZENCE DIGITAL
 
The Future of UX: What designers need to know to stay ahead
The Future of UX: What designers need to know to stay aheadThe Future of UX: What designers need to know to stay ahead
The Future of UX: What designers need to know to stay ahead
 
Life Beyond Embodiment
Life Beyond EmbodimentLife Beyond Embodiment
Life Beyond Embodiment
 
Digital Cartel (D.C) Corporate Profile
Digital Cartel (D.C) Corporate ProfileDigital Cartel (D.C) Corporate Profile
Digital Cartel (D.C) Corporate Profile
 
Obvious User Interface
Obvious User InterfaceObvious User Interface
Obvious User Interface
 
Invisible ui seminar_short2
Invisible ui seminar_short2Invisible ui seminar_short2
Invisible ui seminar_short2
 
Iadvize frenchwebwebinar-201702bots-170207091635
Iadvize frenchwebwebinar-201702bots-170207091635Iadvize frenchwebwebinar-201702bots-170207091635
Iadvize frenchwebwebinar-201702bots-170207091635
 
Chatbots & expérience client : comment les chatbots transforment l'expérience...
Chatbots & expérience client : comment les chatbots transforment l'expérience...Chatbots & expérience client : comment les chatbots transforment l'expérience...
Chatbots & expérience client : comment les chatbots transforment l'expérience...
 
We're only human after all
We're only human after allWe're only human after all
We're only human after all
 
Why won’t my bank let me play?
Why won’t my bank let me play?Why won’t my bank let me play?
Why won’t my bank let me play?
 
Technology changing future
Technology changing futureTechnology changing future
Technology changing future
 
The Future of User Interfaces
The Future of User InterfacesThe Future of User Interfaces
The Future of User Interfaces
 
The Impact of Technology on Human Relations
The Impact of Technology on Human RelationsThe Impact of Technology on Human Relations
The Impact of Technology on Human Relations
 
IHAF- Blurring the Lines with Augmented Reality
IHAF- Blurring the Lines with Augmented RealityIHAF- Blurring the Lines with Augmented Reality
IHAF- Blurring the Lines with Augmented Reality
 

Recently uploaded

General Simple Guide About AI in Design By: A.L. Samar Hossam ElDin
General Simple Guide About AI in Design By: A.L. Samar Hossam ElDinGeneral Simple Guide About AI in Design By: A.L. Samar Hossam ElDin
General Simple Guide About AI in Design By: A.L. Samar Hossam ElDinSamar Hossam ElDin Ahmed
 
The spirit of digital place - game worlds and architectural phenomenology
The spirit of digital place - game worlds and architectural phenomenologyThe spirit of digital place - game worlds and architectural phenomenology
The spirit of digital place - game worlds and architectural phenomenologyChristopher Totten
 
guest bathroom white and bluesssssssssss
guest bathroom white and bluesssssssssssguest bathroom white and bluesssssssssss
guest bathroom white and bluesssssssssssNadaMohammed714321
 
ArtWaves 2024 - embracing Curves in Modern Homes
ArtWaves 2024 - embracing Curves in Modern HomesArtWaves 2024 - embracing Curves in Modern Homes
ArtWaves 2024 - embracing Curves in Modern HomesVellyslav Petrov
 
10 Best WordPress Plugins to make the website effective in 2024
10 Best WordPress Plugins to make the website effective in 202410 Best WordPress Plugins to make the website effective in 2024
10 Best WordPress Plugins to make the website effective in 2024digital learning point
 
Exploring Tehran's Architectural Marvels: A Glimpse into Vilaas Studio's Dyna...
Exploring Tehran's Architectural Marvels: A Glimpse into Vilaas Studio's Dyna...Exploring Tehran's Architectural Marvels: A Glimpse into Vilaas Studio's Dyna...
Exploring Tehran's Architectural Marvels: A Glimpse into Vilaas Studio's Dyna...Yantram Animation Studio Corporation
 
Interior Design for Office a cura di RMG Project Studio
Interior Design for Office a cura di RMG Project StudioInterior Design for Office a cura di RMG Project Studio
Interior Design for Office a cura di RMG Project StudioRMG Project Studio
 
FW25-26 Knit Cut & Sew Trend Book Peclers Paris
FW25-26 Knit Cut & Sew Trend Book Peclers ParisFW25-26 Knit Cut & Sew Trend Book Peclers Paris
FW25-26 Knit Cut & Sew Trend Book Peclers ParisPeclers Paris
 
Karim apartment ideas 02 ppppppppppppppp
Karim apartment ideas 02 pppppppppppppppKarim apartment ideas 02 ppppppppppppppp
Karim apartment ideas 02 pppppppppppppppNadaMohammed714321
 
LIGHTSCAPES: HOW MIGHT WE DESIGN AN INCLUSIVE AND ACCESSIBLE CLASSICAL CONCER...
LIGHTSCAPES: HOW MIGHT WE DESIGN AN INCLUSIVE AND ACCESSIBLE CLASSICAL CONCER...LIGHTSCAPES: HOW MIGHT WE DESIGN AN INCLUSIVE AND ACCESSIBLE CLASSICAL CONCER...
LIGHTSCAPES: HOW MIGHT WE DESIGN AN INCLUSIVE AND ACCESSIBLE CLASSICAL CONCER...Pranav Subramanian
 
Niintendo Wii Presentation Template.pptx
Niintendo Wii Presentation Template.pptxNiintendo Wii Presentation Template.pptx
Niintendo Wii Presentation Template.pptxKevinYaelJimnezSanti
 
guest bathroom white and blue ssssssssss
guest bathroom white and blue ssssssssssguest bathroom white and blue ssssssssss
guest bathroom white and blue ssssssssssNadaMohammed714321
 
Map of St. Louis Parks
Map of St. Louis Parks                              Map of St. Louis Parks
Map of St. Louis Parks CharlottePulte
 
TIMBRE: HOW MIGHT WE REMEDY MUSIC DESERTS AND FACILITATE GROWTH OF A MUSICAL ...
TIMBRE: HOW MIGHT WE REMEDY MUSIC DESERTS AND FACILITATE GROWTH OF A MUSICAL ...TIMBRE: HOW MIGHT WE REMEDY MUSIC DESERTS AND FACILITATE GROWTH OF A MUSICAL ...
TIMBRE: HOW MIGHT WE REMEDY MUSIC DESERTS AND FACILITATE GROWTH OF A MUSICAL ...Pranav Subramanian
 
Imagist3D Architectural and Interior Rendering Portfolio
Imagist3D Architectural and Interior Rendering PortfolioImagist3D Architectural and Interior Rendering Portfolio
Imagist3D Architectural and Interior Rendering PortfolioAlinaLau2
 
Making and Unmaking of Chandigarh - A City of Two Plans2-4-24.ppt
Making and Unmaking of Chandigarh - A City of Two Plans2-4-24.pptMaking and Unmaking of Chandigarh - A City of Two Plans2-4-24.ppt
Making and Unmaking of Chandigarh - A City of Two Plans2-4-24.pptJIT KUMAR GUPTA
 
Piece by Piece Magazine
Piece by Piece Magazine                      Piece by Piece Magazine
Piece by Piece Magazine CharlottePulte
 
Giulio Michelon, Founder di @Belka – “Oltre le Stime: Sviluppare una Mentalit...
Giulio Michelon, Founder di @Belka – “Oltre le Stime: Sviluppare una Mentalit...Giulio Michelon, Founder di @Belka – “Oltre le Stime: Sviluppare una Mentalit...
Giulio Michelon, Founder di @Belka – “Oltre le Stime: Sviluppare una Mentalit...Associazione Digital Days
 
CAPITAL GATE CASE STUDY -regional case study.pdf
CAPITAL GATE CASE STUDY -regional case study.pdfCAPITAL GATE CASE STUDY -regional case study.pdf
CAPITAL GATE CASE STUDY -regional case study.pdfAlasAlthaher
 

Recently uploaded (20)

General Simple Guide About AI in Design By: A.L. Samar Hossam ElDin
General Simple Guide About AI in Design By: A.L. Samar Hossam ElDinGeneral Simple Guide About AI in Design By: A.L. Samar Hossam ElDin
General Simple Guide About AI in Design By: A.L. Samar Hossam ElDin
 
The spirit of digital place - game worlds and architectural phenomenology
The spirit of digital place - game worlds and architectural phenomenologyThe spirit of digital place - game worlds and architectural phenomenology
The spirit of digital place - game worlds and architectural phenomenology
 
guest bathroom white and bluesssssssssss
guest bathroom white and bluesssssssssssguest bathroom white and bluesssssssssss
guest bathroom white and bluesssssssssss
 
ArtWaves 2024 - embracing Curves in Modern Homes
ArtWaves 2024 - embracing Curves in Modern HomesArtWaves 2024 - embracing Curves in Modern Homes
ArtWaves 2024 - embracing Curves in Modern Homes
 
10 Best WordPress Plugins to make the website effective in 2024
10 Best WordPress Plugins to make the website effective in 202410 Best WordPress Plugins to make the website effective in 2024
10 Best WordPress Plugins to make the website effective in 2024
 
ASME B31.4-2022 estandar ductos año 2022
ASME B31.4-2022 estandar ductos año 2022ASME B31.4-2022 estandar ductos año 2022
ASME B31.4-2022 estandar ductos año 2022
 
Exploring Tehran's Architectural Marvels: A Glimpse into Vilaas Studio's Dyna...
Exploring Tehran's Architectural Marvels: A Glimpse into Vilaas Studio's Dyna...Exploring Tehran's Architectural Marvels: A Glimpse into Vilaas Studio's Dyna...
Exploring Tehran's Architectural Marvels: A Glimpse into Vilaas Studio's Dyna...
 
Interior Design for Office a cura di RMG Project Studio
Interior Design for Office a cura di RMG Project StudioInterior Design for Office a cura di RMG Project Studio
Interior Design for Office a cura di RMG Project Studio
 
FW25-26 Knit Cut & Sew Trend Book Peclers Paris
FW25-26 Knit Cut & Sew Trend Book Peclers ParisFW25-26 Knit Cut & Sew Trend Book Peclers Paris
FW25-26 Knit Cut & Sew Trend Book Peclers Paris
 
Karim apartment ideas 02 ppppppppppppppp
Karim apartment ideas 02 pppppppppppppppKarim apartment ideas 02 ppppppppppppppp
Karim apartment ideas 02 ppppppppppppppp
 
LIGHTSCAPES: HOW MIGHT WE DESIGN AN INCLUSIVE AND ACCESSIBLE CLASSICAL CONCER...
LIGHTSCAPES: HOW MIGHT WE DESIGN AN INCLUSIVE AND ACCESSIBLE CLASSICAL CONCER...LIGHTSCAPES: HOW MIGHT WE DESIGN AN INCLUSIVE AND ACCESSIBLE CLASSICAL CONCER...
LIGHTSCAPES: HOW MIGHT WE DESIGN AN INCLUSIVE AND ACCESSIBLE CLASSICAL CONCER...
 
Niintendo Wii Presentation Template.pptx
Niintendo Wii Presentation Template.pptxNiintendo Wii Presentation Template.pptx
Niintendo Wii Presentation Template.pptx
 
guest bathroom white and blue ssssssssss
guest bathroom white and blue ssssssssssguest bathroom white and blue ssssssssss
guest bathroom white and blue ssssssssss
 
Map of St. Louis Parks
Map of St. Louis Parks                              Map of St. Louis Parks
Map of St. Louis Parks
 
TIMBRE: HOW MIGHT WE REMEDY MUSIC DESERTS AND FACILITATE GROWTH OF A MUSICAL ...
TIMBRE: HOW MIGHT WE REMEDY MUSIC DESERTS AND FACILITATE GROWTH OF A MUSICAL ...TIMBRE: HOW MIGHT WE REMEDY MUSIC DESERTS AND FACILITATE GROWTH OF A MUSICAL ...
TIMBRE: HOW MIGHT WE REMEDY MUSIC DESERTS AND FACILITATE GROWTH OF A MUSICAL ...
 
Imagist3D Architectural and Interior Rendering Portfolio
Imagist3D Architectural and Interior Rendering PortfolioImagist3D Architectural and Interior Rendering Portfolio
Imagist3D Architectural and Interior Rendering Portfolio
 
Making and Unmaking of Chandigarh - A City of Two Plans2-4-24.ppt
Making and Unmaking of Chandigarh - A City of Two Plans2-4-24.pptMaking and Unmaking of Chandigarh - A City of Two Plans2-4-24.ppt
Making and Unmaking of Chandigarh - A City of Two Plans2-4-24.ppt
 
Piece by Piece Magazine
Piece by Piece Magazine                      Piece by Piece Magazine
Piece by Piece Magazine
 
Giulio Michelon, Founder di @Belka – “Oltre le Stime: Sviluppare una Mentalit...
Giulio Michelon, Founder di @Belka – “Oltre le Stime: Sviluppare una Mentalit...Giulio Michelon, Founder di @Belka – “Oltre le Stime: Sviluppare una Mentalit...
Giulio Michelon, Founder di @Belka – “Oltre le Stime: Sviluppare una Mentalit...
 
CAPITAL GATE CASE STUDY -regional case study.pdf
CAPITAL GATE CASE STUDY -regional case study.pdfCAPITAL GATE CASE STUDY -regional case study.pdf
CAPITAL GATE CASE STUDY -regional case study.pdf
 

Frontiers of Interaction '15 - One Click Devices WKS