Do you think monetizing your site means slapping up spammy ads? Wonder how the smart bloggers and site owners sell without turning off their readers? Would you like to earn money from your site by only promoting things that are really useful and can help your readers in some way? Keeping your blog or your site is hard work. You collect your readers and visitors one at a time. After they spend some time on your blog, they will figure out if they trust you. And if they don't, they won't listen to you. What should you do about that? Many bloggers make one common mistake: selling products and services they don't believe in. This is the slide presentation from the workshop. Soon I will be posting a online course based on the workshop, and you can take that to learn: how big a blog audience you need to start making money how to apply some of the basics of the most successful revenue models for blogs how to sell without compromising your values and why the more narrow your niche is, the easier it is to monetize how to find your audience and market to them how to drive more affiliate sales

1. Monetizing Your
WordPress Site.
The Smart Way.

2. Bob Dunn - WordPress Trainer & Coach
bobwp.com | @bobwp

3. But I'm a big fan of money.I like it. I use it. I have a little.
I keep it in a jar on top of my refrigerator.
I'd like to put more in it.

4. Passive Income

5. 3critical
pieces

6. Your Niche

7. community
& fans

8. traffic

9. donations, services, & products
paywalls & membership sites
using and selling ads
affiliate ads
sponsored posts/reviews

10. ads, ads and more ads

12. Selling
Ads

13. Affiliate
Ads

14. know. use. trust.

15. affiliates: ads vs. links

16. heatmap.me or sumome.com
Heatmaps

22. Sponsored
Posts/Reviews

23. Guidelines
Transparency

24. Protected Content
Content Lockers/Gateways

25. What is a Content Locker or Gateway?
A lot of sites are now placing specific content behind
a paywall. There are even WordPress plugins that
allow you to do this.
Get the rest of this presentation today!
For only $50 you will learn more about these plugins
from WordPress and how you can starting making big
bucks on your site.
$50.00 >

27. Membership
Sites

28. passive income,
make money while you sleep

29. it worked if I slept 6 hours and
worked on my site the other 18 hours

30. discover your niche
research your competition
build your community
pick your membership platform
choose the theme
build the site
create content
pre-publicity
launch site
find your customers
keep your site fresh

31. finding that dollar sweet spot
getting and retaining members

32. Online
Courses

33. online courses are more of a strategy

34. Productsebooks | online courses
or just about any other product you can sell online
Servicessimply put, what you do for a living
DONATIONS

35. Donations

40. Products

42. Easy Digital Downloads

43. Easy Digital Downloads

44. Services

45. Gravity Forms Plugin

46. Downloads | Products
Services
Membership Sites - Client Bookings
Online Courses

47. WooCommerce

48. WooCommerce

49. WooCommerce

50. WooCommerce

51. Some Selling
TIPS

52. What are you offering
for free on your site?

53. the freemium concept

54. Make it easy to purchase

55. Give them payment
options

57. End of
post
sales

58. Popups?

59. Avoid the Clutter
Complimentary & Customized Sidebars

60. Be
authentic

61. Use up-sells
and
cross-sells

62. Give
your
readers
a special
deal

63. “I love money. I love everything about it. I bought some pretty good
stuff. Got me a $300 pair of socks. Got a fur sink. An electric dog
polisher. A gasoline powered turtleneck sweater. And, of course, I
bought some dumb stuff, too.”
Steve Martin

64. Bob Dunn - WordPress Trainer & Coach
bobwp.com | @bobwp