JUST HOW PROFITABLE IS THE HOTEL INDUSTRY? DIFFERENT PRODUCT - SAME INDUSTRY….REAL ESTATE!!

1. JUST HOW PROFITABLE IS
THE HOTEL INDUSTRY?
DIFFERENT PRODUCT - SAME INDUSTRY….
REAL ESTATE!!

2. Different types of Real Estate
Residential
Commercial
Industrial
Agriculture
Special Purpose
What do they all have in common?
SQUARE FOOTAGE!!!

3. Why National Hotels Association
We are unique in the market place because of our
NICHE marketing & BRANDING
We own over 50 NICHE
Brands: Athletes.Travel
VegasDeals.Travel
Realtor.Travel
800.Travel
EDM.Travel

4. This differentiates us from all other online retailers who practice:
The Shotgun Marketing approach
As a supplier we take advantage
of: Niche Markets
Niche Marketing allows us to target specific groups of people.
In turn, increases our BUYING POWER through
AGGREGATION. By aggregating the data ($ amounts spent)
of so many niche markets, we are able to determine the
volume of square footage we will sell MORE ACCURATELY!!

5. MARKETING
(Channels of Exposure)
Word of Mouth - Check in / Check out Process
Creates personal experiences people share via Testimonies
Social Media - Technology meets Human experiences
We built our apps to engage with social media allowing
people to share their experiences and engage with
friends, family, and followers
Digital impressions - all the social media postings
made by satisfied customers and clients
Traditional avenue - Branding

6. DISTRIBUTION
(Delivery Methods)
Original Brick n Mortar Method:
B2B Distribution
- Allows control of Mark up and Profit Margins
Version 2.0 Click n Mortar Method:
Mobile App Technology & B2C
- Set Mark up / Profit Margin
- Global Potential
- Hands free / More time freedom

7. SUPPORT
Support Organization
1st tier - NHA
NHA corporate staff have over 25 years combined experience
in customer service, reservations, accounting, and training
2nd tier - Niche Market URL's
Brokers of individual Niche URL's are experts in
their perspective fields of business
3rd tier - Market Support
The hospitality industry itself has a wealth of tools and continuing
education for those interested enough to seek it out

8. There’s over 28,000,000 square footage
on the 4 mile Vegas Strip that can be sold!
BY THE DAY!!

9. IF YOU COULD TRAVEL, WHERE WOULD YOU GO?
SPAIN ~ ITALY ~ MOROCCO ~ BRAZIL ~ VEGAS ~ MIAMI
~ CALIFORNIA ~ NEW YORK ~ ATLANTA ~ HAWAII
MOST SO. CAL PEOPLE DON’T CONSIDER GOING
TO TEMECULA, PALM SPRINGS, SAN DIEGO, OR
VEGAS FOR A DAY OR TWO GOING ON VACATION!
Forget about going on vacation for now…
Let’s just talk about those short 2 to 3 days Vegas trips!
26% of the 39,727,022 (2012) annual visitors are from So. Cal
10,329,026 x 3.7nights x $108 = $4,127,478,678

10. BENEFITS
Generate Leads
- all Niche URL's have Brand Loyal clients
NHA aims to pursue "clients", not customers
- customers buy because of price
- clients buy because of relationship
All tools and training provided
Reallocate current advertising budget
-
$99/mo.
access to Booking Engine
- Generate Leads