How I learned to stop worrying and love flexible scope.

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This document discusses how to adopt a flexible scope when planning projects. It recommends following principles of variation, survivability, and selection. Variation means seeking out new ideas and trying new things on a small scale. Survivability means only trying new things that won't cause major issues if they fail. Selection means getting feedback and learning from mistakes. The document provides examples of impact maps and story maps that can help plan projects while allowing for flexibility.

Technology Business

How I learned to stop worrying
and to love flexible scope
Gojko Adzic (@gojkoadzic)
Christian Hassa (@chrishassa)

500
initial plan
SP left release
SP total release

400

SP left initial

300

200

100

0
0

-100

1

2

3

4

5

6

7

8

9

As a sales manager
 In order to monitor
inventory
 I want …. report


http://blogs.coldfusion.com/assets/content/roadmap/ColdFusion%20RoadMap.pdf

variation: seek out new ides and
try new things
survivability: when trying
something new, do it on a scale
where failure is survivable
selection: seek out feedback
and learn from your mistakes
as you go along
“Palchinsky Principles” from Adapt, Tim Harford

Impact Maps
Increase peak sales

Goal

Mobile users

Actors

Impacts

Buy more
online

Deliverables
Mobile
website

Increase yearly revenue by 3%

Goal

Keep market share in
blockbuster concerts

Mobile users

Actors

Impacts

Deliverables

Buy more
online

One-click
blockbuster

Buy without
call center

SMS
ordering
Mobile
website

Increase peak sales

Call center

Sell faster

Stop
cross-selling

Influence

Increase yearly revenue by 3%

Goal

Keep market share in
blockbuster concerts

Mobile users

Actors

Impacts

Deliverables

Buy more
online

One-click
blockbuster

Buy without
call center

SMS
ordering
Mobile
website

Increase peak sales

Call center

Sell faster

Stop
cross-selling

Control

Story Map structure

Mobile phone
shop user

Buy without
call center

Static info on
blockbuster concerts

Order one particular
blockbuster concert

Becomes
aware of
new concert

Priority

Stay on
website

Tries to buy
when sale
starts

Waits for
concert

Attends
concert

Upcoming
concert
sales

Pay by
invoice

News about
concert

Print paper
ticket

Additional
artist info

Pay by
credit card

Validate
using NFC

Likely order
of events

Prioritizing slices

Mobile phone
shop user
Buy without
call center

Static info on
blockbuster concerts

Order one particular
blockbuster concert

Becomes
aware of
new concert

Priority

Stay on
website

Tries to buy
when sale
starts

Waits for
concert

Attends
concert

Upcoming
concert
sales

Pay by
invoice

Omitted
steps

Manual
workarnd

Additional
artist info

Pay by
credit card

News about
concert

Validate
Print paper
using NFC
ticket

Likely order
of events
walking
skeleton

Slicing for impacts

Mobile phone
shop user
Buy without
call center

Static info on
blockbuster concerts

Priority

Becomes
aware of
new concert

Tries to buy
when sale
starts

Upcoming
concert
sales

Pay by
credit card

Order one particular
blockbuster concert

Pay by
invoice

Additional
artist info

Stay on
website

Waits for
concert

News about
concert

Attends
concert

Validate
Print paper
using NFC
ticket

Likely order
of events

Collaboration
Stakeholders
Project Sponsor
Project Lead

Impact Maps
Product
Owner

Team

Story Maps

Other groups
that deliver

www.ProductOwnerSurvivalCamp.com
@gojkoadzic
@chrishassa

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How I learned to stop worrying and love flexible scope.

1. How I learned to stop worrying and to love flexible scope Gojko Adzic (@gojkoadzic) Christian Hassa (@chrishassa)

2. 500 initial plan SP left release SP total release 400 SP left initial 300 200 100 0 0 -100 1 2 3 4 5 6 7 8 9

3. As a sales manager  In order to monitor inventory  I want …. report 

5. http://blogs.coldfusion.com/assets/content/roadmap/ColdFusion%20RoadMap.pdf

6. variation: seek out new ides and try new things survivability: when trying something new, do it on a scale where failure is survivable selection: seek out feedback and learn from your mistakes as you go along “Palchinsky Principles” from Adapt, Tim Harford

9. http://blogs.coldfusion.com/assets/content/roadmap/ColdFusion%20RoadMap.pdf

10. As a sales manager  In order to monitor inventory  I want …. report 

11. variation: seek out new ides and try new things survivability: when trying something new, do it on a scale where failure is survivable selection: seek out feedback and learn from your mistakes as you go along “Palchinsky Principles” from Adapt, Tim Harford

12.  In order to monitor inventory

13.  In order to monitor inventory faster

14.

15.

16.

17. Impact Maps Increase peak sales Goal Mobile users Actors Impacts Buy more online Deliverables Mobile website

18. Increase yearly revenue by 3% Goal Keep market share in blockbuster concerts Mobile users Actors Impacts Deliverables Buy more online One-click blockbuster Buy without call center SMS ordering Mobile website Increase peak sales Call center Sell faster Stop cross-selling

19. Influence Increase yearly revenue by 3% Goal Keep market share in blockbuster concerts Mobile users Actors Impacts Deliverables Buy more online One-click blockbuster Buy without call center SMS ordering Mobile website Increase peak sales Call center Sell faster Stop cross-selling Control

20. Story Map structure Mobile phone shop user Buy without call center Static info on blockbuster concerts Order one particular blockbuster concert Becomes aware of new concert Priority Stay on website Tries to buy when sale starts Waits for concert Attends concert Upcoming concert sales Pay by invoice News about concert Print paper ticket Additional artist info Pay by credit card Validate using NFC Likely order of events

21. Prioritizing slices Mobile phone shop user Buy without call center Static info on blockbuster concerts Order one particular blockbuster concert Becomes aware of new concert Priority Stay on website Tries to buy when sale starts Waits for concert Attends concert Upcoming concert sales Pay by invoice Omitted steps Manual workarnd Additional artist info Pay by credit card News about concert Validate Print paper using NFC ticket Likely order of events walking skeleton

22. Slicing for impacts Mobile phone shop user Buy without call center Static info on blockbuster concerts Priority Becomes aware of new concert Tries to buy when sale starts Upcoming concert sales Pay by credit card Order one particular blockbuster concert Pay by invoice Additional artist info Stay on website Waits for concert News about concert Attends concert Validate Print paper using NFC ticket Likely order of events

23. Collaboration Stakeholders Project Sponsor Project Lead Impact Maps Product Owner Team Story Maps Other groups that deliver

24.

25. www.ProductOwnerSurvivalCamp.com @gojkoadzic @chrishassa

How I learned to stop worrying and love flexible scope.

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How I learned to stop worrying and love flexible scope.