Presented by Troy Kaser, Managing Director E-Commerce, Alaska Airlines at the DevOps Leadership Summit preceding ChefConf 2016, Austin, TX

1. 1
Troy Kaser
MD e-commerce
Alaska Airlines

2. Delighting the Customer

3. Alaska Airlines by the Numbers
$5.6 Billion
32 Million
152 Boeing
52 Q400
15 regional jets
1,000
112
$1.3 Billion
$1.5 Billion
7 Million
63 Airbus
200
24
$200 Million
$7.1 Billion
39 Million
282
1,200
114*
$1.5 Billion
+ =
Annual
Revenues
Annual
Passengers
Aircraft
Daily
Departures
Destinations
Pre-Tax
Profit
*AS and VX have 112 current destinations that overlap.

4. The Premier Airline for
People on the West Coast

6. Be Proactive

7. Begin with the end in mind

8. Put first things first

9. Digital Bag Tag
Think win-win

10. Seek first to understand

11. Synergize
Digital Bag Tag
1+1=

12. Sharpen the saw
Digital Bag Tag