Elaine Heney is the #1 Bestselling Author of The App Escape Plan andApp Marketing. She is the CEO of Chocolate Lab Apps iPhone developer blog with over 180 apps published and 3 million downloads. Elaine is a 5 star Udemy App Course Instructor and mentor to Irish & international mobile startups. Visit: www.thechocolatelabapps.com and join the 100% FREE Online App Program 'The Express'. Twitter: @choclabapps