This document discusses the author's journey through Salesforce certifications, including Developer, Advanced Developer, Administrator, and Technical Architect certifications. It provides an overview of the goals, prerequisites, and components of each certification. The author reflects on how earning each certification helped expand their knowledge and skills in both development and administration of Salesforce implementations. Resources for studying and registering for certifications are also listed.

1. Salesforce Certification –
A Developer Journey
Christopher Alun Lewis
Senior Applications Developer
@ChrisAlunLewis

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3. Christopher Alun
Lewis
Senior Applications Developer, Desynit

4. Agenda
 Salesforce Certification Overview
 Developer Certification
 Advanced Developer Certification
 Administrator Certification
 Technical Architect Certification
 Summary / Resources

5. Salesforce.com Certification Program
Learn more: certification.salesforce.com
Administrator Track
Manage and Configure
Salesforce
Prerequisite: Salesforce.com
Certified Administrator
Implementation
Expert Track
Design Sales & Service
Cloud Solutions
Developer Track
Develop Custom
Force.com Apps
Architect Track
Architect a Complete
Force.com Solution
Prerequisite: Salesforce.com
Certified Administrator
Prerequisite: Salesforce.com
Certified Force.com Developer
Prerequisite: Salesforce.com
Certified Force.com Developer

6. Who was I?
 Working on Force.com for 1 year
 Primarily a “Code Driven” Developer
 Desire to Become Qualified

7. Salesforce.com
Certified Developer

8. Salesforce.com Certified Developer
GOAL
 Demonstrate your understanding of
how the click based tools inside
Salesforce used to build apps
RECOMMENDED EXPERIENCE
 3+ months Salesforce
 Some practical experience of Apex /
Visualforce
COMPONENTS
 1: Multiple Choice Test
 60 Questions, 90 Minutes
 68% to Pass (41/60)

9. Clicks over Code
 Know how to code? Brilliant! You’re still
not a Salesforce Developer
 Appreciation of the different GUI
click tools provided by Salesforce
 You can do that with Clicks!?!?!

10. POWER-UP: Force.com Fundamentals
 “Do” cover to cover, don’t just read
 Read the security section 5 times
 Unsure of a feature, experiment!

11. Who was I?
 Working on Force.com for 2.5 years
 Understanding of Clicks and Code
 Good overall knowledge of Apex / Visualforce
 Keen to Achieve More

12. Salesforce.com
Certified Advanced
Developer

13. Salesforce.com Certified Advanced Developer
GOAL
 Demonstrate your mastery of Apex,
Visualforce and testing
RECOMMENDED EXPERIENCE
 8+ months experience on the
Force.com platform
COMPONENTS
 1: Multiple Choice Test
 69 Questions, 120 Minutes
 73% to Pass (51/69)
 2: Practical Assignment
 3: Essay Style Questions

14. Part 1: Multiple Choice Exam
Emphasis on code and practical scenarios
 Read, read, read (Apex guide)
 Don’t be afraid to experiment
 Know key concepts / processes

15. Part 1: Multiple Choice Exam
Key concepts – use your fridge!

16. Part 2 : The Assignment
A practical exercise in building / enhancing an application
 Don’t dive in
 Your experience helps
 Keep it simple & Native

17. Part 2 : The Assignment
Don’t have a mad panic!
Lesson Learnt : Controlled iteration, small steps
Improved development practices

18. Part 3: Essay style questions
A review of your assignment, what you did and why?
 Salesforce wants you to succeed
 Common Sense
 Lightbulb moment?
Dont be afraid to debate

19. Who was I?
 Working on Force.com for 3.5 years
 Expert in the Salesforce development cycle,
Visualforce and Apex.
 Lack of Understanding of full Salesforce
Implementation, including Sales + Service Tools

20. Salesforce.com
Certified Administrator

21. Salesforce.com Certified Administrator
GOAL
 Display an ability to configure, manage
and maintain Salesforce implementations
 Demonstrate knowledge of Sales and
Service specific processes.
RECOMMENDED EXPERIENCE
 6+ months Salesforce
 Some practical experience of
admin/maintenance for an org
COMPONENTS
 1: Multiple Choice Test
 60 Questions, 90 Minutes
 65% to Pass (39/60)

22. Hang on, I’m a Developer, Not an Admin!?!
 Knowing how to build an app is not the whole picture.
 Further appreciation of the Sales and Service cloud packages
 You’re not a developer because you know how to use a keyboard!

23. Don’t Forget About Your POWER-UP
 Again “Do” cover to cover, don’t just read
 Retain Focus on Security
 Delve deeper into Sales and Service Cloud
 Get to know all of the Objects and Menu Options.
 Create your own Sample business, with
custom Sales + Service processes

24. Who am I?
 Working on Force.com 4.5 years
 Expert in Apex / Visualforce
 Full Understanding of Salesforce Implementations
The next step, the biggie….

25. Salesforce.com
Certified Technical
Architect

26. Salesforce.com Certified Technical Architect
GOAL
 Demonstrate an ability to architect a complete
Force.com solution
 Show competence in choosing the right
components to solve enterprise level tasks
RECOMMENDED EXPERIENCE
 2+ years Salesforce
 3+ years as an Architect
 5+ years implementation experience across the
full development lifecycle

27. Salesforce.com Certified Technical Architect
PREREQUISITES
 Salesforce.com Certified Developer
COMPONENTS
 1: Self-Evaluation
 42 Questions, 30 Minutes
 2: Multiple-choice Exam
 60 Questions, 120 Minutes
 63% passing score (38 / 60)
 3: Review Board

28. Summary / Resources

29. Resources
Certification summaries + Study Guide: certification.salesforce.com
Sign up for training (instructor-led or self-paced online training)
Practice in a free Developer Edition Org: www.developerforce.com/join
Register for the Exam: www.webassessor.com/salesforce
Join the Salesforce.com Training & Certification Group in the Success Community.
Follow the MVPs on Twitter, find them here: http://developer.force.com/mvp
Dig into Salesforce Stackexchange: http://salesforce.stackexchange.com

30. Summary
 Development certification is not a simple measure
of how well you code
 Every Certification will make you better at your job
and development tasks
 Acquire a passion for learning, so that you become….
Not just a Certified Developer,
a BETTER Developer