SlideShare a Scribd company logo
1 of 13
Claudio Clemente
Di che si tratta?
QR Code
Quick Response (Risposta Veloce)
Vengono utilizzati per codificare informazioni come:
• Siti web
• Testi
• Numeri di telefono
• Contatti
Chi può creare questi codici?
CHIUNQUE
Come leggo questi codici? Con un QR Code Reader, una
piccola APP per Smartphone
Facilità di lettura con un semplice
Smartphone
Lettura tramite appositi lettori
Codifica di poche informazioni Capacità di codificare 7.089 caratteri
numerici o 4.296 alfanumerici
Possibilità di codificare
solamente numeri
Possibilità di codificare
caratteri, numeri, contatti, SMS, cont
enuti multimediali e siti web
Utilizzabile con l’ausilio di una
base di dati
L’informazione è raccolta al suo
interno
Utilizzano i QR Code che
contengono informazioni del vino:
• Percentuali di uve usate
• Il vigneto di provenienza
• La vinificazione
• Il colore
• I dati alcolici
• Conservazione e abbinamento
(rispetto al mese precedente)
Campagne Aziendali con QR Code

More Related Content

Featured

Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
Kurio // The Social Media Age(ncy)
 

Featured (20)

Skeleton Culture Code
Skeleton Culture CodeSkeleton Culture Code
Skeleton Culture Code
 
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search Intent
 
How to have difficult conversations
How to have difficult conversations How to have difficult conversations
How to have difficult conversations
 
Introduction to Data Science
Introduction to Data ScienceIntroduction to Data Science
Introduction to Data Science
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best Practices
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project management
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
 
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
 
12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work
 
ChatGPT webinar slides
ChatGPT webinar slidesChatGPT webinar slides
ChatGPT webinar slides
 
More than Just Lines on a Map: Best Practices for U.S Bike Routes
More than Just Lines on a Map: Best Practices for U.S Bike RoutesMore than Just Lines on a Map: Best Practices for U.S Bike Routes
More than Just Lines on a Map: Best Practices for U.S Bike Routes
 
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
 

Campagne Aziendali con QR Code

  • 2. Di che si tratta? QR Code Quick Response (Risposta Veloce) Vengono utilizzati per codificare informazioni come: • Siti web • Testi • Numeri di telefono • Contatti Chi può creare questi codici? CHIUNQUE Come leggo questi codici? Con un QR Code Reader, una piccola APP per Smartphone
  • 3. Facilità di lettura con un semplice Smartphone Lettura tramite appositi lettori Codifica di poche informazioni Capacità di codificare 7.089 caratteri numerici o 4.296 alfanumerici Possibilità di codificare solamente numeri Possibilità di codificare caratteri, numeri, contatti, SMS, cont enuti multimediali e siti web Utilizzabile con l’ausilio di una base di dati L’informazione è raccolta al suo interno
  • 4.
  • 5. Utilizzano i QR Code che contengono informazioni del vino: • Percentuali di uve usate • Il vigneto di provenienza • La vinificazione • Il colore • I dati alcolici • Conservazione e abbinamento
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12. (rispetto al mese precedente)