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Switchblade Pitch Deck

Switchblade is a new blade that is always sharp, always ready.

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Switchblade Pitch Deck

  1. 1. 2017 PITCH DECK
  2. 2. 2 | SWITCHBLADE PITCH DECK SWITCHBLADE THE STORY OF A BLADE THAT IS ALWAYS SHARP
  3. 3. A BLADE THAT IS ALWAYS READY FOR ACTION 3 | SWITCHBLADE PITCH DECK
  4. 4. THE ISSUE > Skates need to be taken off the ice and the boot removed before they can be sharpened. This results in loss of ice time. Current standard ice skate single blade design. Boot needs to be removed to sharpen. 4 | SWITCHBLADE PITCH DECK
  5. 5. 5 | SWITCHBLADE PITCH DECK THE SWITCHBLADE SOLUTION > A NEW SHARP BLADE IN 60 SECONDS Switchblade eliminates the need to remove boots and bring skates in for sharpening. Skaters will be able to replace their own blades quickly and easily without any specialized equipment via a tightening mechanism, which is incorporated into the blade holder.
  6. 6. 6 | SWITCHBLADE PITCH DECK THE SWITCHBLADE SYSTEM BLADES Interchangeable & double- sided; Pre-rockered BLADE SUPPORTS Team colours (Home/Away); Protects and strengthens blades; Replaceable CHASSIS Revolutionary stronger holder; Increases tortional rigidity; Less flex and stress on blades
  7. 7. TODAY, IN 2017, THERE ARE 1,762,898 PEOPLE IN THE WORLD THAT PLAY HOCKEY AND IT CONTINUES TO GROW IN POPULARITY. THE OPPORTUNITY The biggest opportunities in the sports industry today lie in providing exciting, high-value opportunities for sports fans, such as high-tech recreational gear at reasonable prices. 7 | SWITCHBLADE PITCH DECK
  8. 8. 8 | SWITCHBLADE PITCH DECK $36.6 BILLION Annual Company Spending for Sports Advertising, North America. $496.1 BILLION Estimated Size of the Entire Sports Industry, U.S. $1.3 TRILLION Estimated Size of Global Sports Industry
  9. 9. There have been no major changes to skate blade technology since 1976. With 23 claims on the patents, Switchblade is a "disruptive innovation" that will be an important change to the equipment of professional and amateur hockey teams everywhere. 9 | SWITCHBLADE PITCH DECK
  10. 10. SWITCHBLADE MISSION At the start of every hockey season, everyone is tied for first place. Switchblade’s entire job is to keep you there! The Company will strive to maximize shareholder value and balance our business objectives with hockey policy. 10 | SWITCHBLADE PITCH DECK
  11. 11. 11 | SWITCHBLADE PITCH DECK BUILD THE BRAND ACROSS ALL DISTRIBUTION CHANNELS. ESTABLISHING BRAND AWARENESS DESIGN OF THE PACKAGING AND COLLATERAL MATERIALS. CELEBRITY ENDORSEMENTS. HELP CONSUMERS TO ESTABLISH AN EMOTIONAL CONNECTION WITH THE PRODUCT INTERACT AND CREATE DIALOGUE WITH CUSTOMERS THROUGH SOCIAL MEDIA AND OTHER CHANNELS.
  12. 12. SWITCHBLADE SYSTEM (ENTIRE UNIT) COST/PAIR $52.20 WHOLESALE $ $97.40 SUGGESTED RETAIL $ $226.00 STEEL RUNNERS/BLADES (DOUBLE SIDED) COST/PAIR $25.00 WHOLESALE $ $50.00 SUGGESTED RETAIL $ $100.00 CHASSIS – HOLDERS COST/PAIR $20.00 WHOLESALE $ $35.00 SUGGESTED RETAIL $ $70.00 BLADE SUPPORTS (4 PER PAIR SKATES) COST/PAIR $7.00 WHOLESALE $ $12.00 SUGGESTED RETAIL $ $25.00 FASTENER (4 PER PAIR SKATES) COST/PAIR $0.20 WHOLESALE $ $0.40 SUGGESTED RETAIL $ $1.00 BLADE + SUPPORT PRICES MANUFACTURING WHOLESALE RETAIL 12 | SWITCHBLADE PITCH DECK
  13. 13. 2018 TRON SWITCHBLADE MODELS I – II – III I – PRICE POINT MODEL, II – MID RANGE MODEL, III – HIGH END PRO LINE BLADE SUPPORTS – VARIETY OF TEAM COLOURS AVAILABLE 2019 SWITCHBLADE SHOOTERS HOCKEY GLOVES AND LINE OF MATCHING STICKS 2020 SWITCHBLADE SYSTEM WITH A DISPOSABLE – RECYCLABLE SKATE BLADE 2021 SWITCHBLADE GOALTENDING EQUIPMENT LINE 2022 SWITCHBLADE WOMEN’S HOCKEY EQUIPMENT LINE 2023 FIRST EXCLUSIVE LINE OF SWITCHBLADE PERFORMANCE SKATES13 | SWITCHBLADE PITCH DECK SWITCHBLADE 5 YEAR PLAN
  14. 14. THE SWITCHBLADE TEAM Brent Shaw CEO + DIRECTOR E. Arthur Dahlo VP, INVENTOR + DIRECTOR Mike Gee DIRECTOR Lloyd Hynes SECRETARY, TREASURER + DIRECTOR 14 | SWITCHBLADE PITCH DECK
  15. 15. $3,700,000 $4,155,000 $4,692,000 $5,895,600 $7,631,640 YEAR 1 YEAR 2 YEAR 3 YEAR 4 YEAR 5 SWITCHBLADE REVENUES Total Sales 15 | SWITCHBLADE PITCH DECK
  16. 16. 2017 PITCH DECK

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