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DESIGNED BY CONSTANCE
P O R T F O L I O
I N D U S T R I A L D E S I G N
2 0 1 5
2. ABOUT ME
徐
嫣
I have been working as an industrial designer for 6 years scine i graduated from university. Now I am
working in a Germany industrial consultant company in Shang Hai and cooperating with international
designers and teams.
I have been participated in many successful design projects and competent in all of the design phases,
from research, ideation to design finalization. I enjoy to work in the workshop. Designer can inspire
each other and come out creative ideas. Fast paper sketch can help me discuss and develop concept
in the design group more convenient and efficient . Final rendering can express the design in a more
attractive way......
I can design and organize the whole presentation for the project and clarify the design intention and
instruction clearly. I can work alone, but i like working in a team. i believe with the help of the team, we
can work more processional and happier.
Education
Huazhong University of Science and Technology,Double degree, Architecture design (2006 – 2008)
China University of Geosciences,Bachelor's degree, Industrial and Product Design(2004 – 2008)
Languages
Chinese and English
Photoshop,rhino,keyshot,AI,Indesign,Corel Draw,sketch book
Skills
Working experience
TEAMS Design industrial designer March 2011 – Present (4 years)
Industrial designerHua Guang July 2010 – March 2011 (9 months)
Junior industrial designerDAYEJuly 2008 – May 2010 (1 year 11 months)
CONSTANCE
3. The BOSCH power tool including BOSCH
professinal, DIY and SKIL. Communicate with
the BOSCH marketing, engineer and their
supplier. Design professional and ergonomics
power tool for Bosch
SANDER ANGLE GRINDER ANGLE GRINDER
CIRCLE SAWMIXER
IMPACT DRILL
POWER
TOOL
DESIGN
01
4. PLAM
SANDER
DESIGN
The mos important feature of SKIL
power tool is speed and dynamic. This
is what i dedicated to do in this design.
I love this design, i made it fom scratch.
5. Rough mock up (ergonomics test)
finale rendering
FINALIZATION
According to the guidleline of the SKIL power tool, design
a reskin palm sander. This product is selling in Asian-
Pacific region and the mainly user is female, so it need be
as small as possible. After sketcing and 3d molding the
concept use the rough mock up to test the ergonomics.
Befor the final design, it need at least 3 times iteration.
6. This produce is already selling in the marketing.
it mainly in the sounth Asia like India and Malaysia, etc.
ANGLE GRINDER
DESIGN
12. it is a completed project. Basic on the user experiene, explor the
interior display of the icebar. What we always need to put in mind
is what kind of perple we are targeting and what kind of life style
do they have. In the end we not only design a product, we also
design a story .
ICE BAR
INTERIOR
DESIGN
13. ResearchThe research iinclude three aspect,Deak top
research , field interview the target group. Analyse
their needs and abserve their behaviour.
DESIGN
PROCESS
01_
Begining End
ICE BAR INTERIOR DESIGN
Design
FinalizationSpecific to CMF, manufacture and
research on relative suppliers.
Concept DevelopmentDevelop the concept according to the feedback from client.Make mock
ups.After 3 times iterations narrow into 1 concept.Submit engineer
solutions to realize the design.
Concept DesignEvaluate and explor the ideations in the team group.
Classify all the ideation into 3 diffreent directions.
02_ 04_
03_ 05_
BrainstormingFind insight from the research and brainstorm ideas.
14. PERSONA
classify the target consumer into three
persona, inorder to get better their life
style and needs of the ice bar.
FEILD INTERVIEW &
USER TEST
Interview and test consumers to find insights.
analyse their behevious.
DESK TOP
&TRENDS
Study the temprature of the food storage.
Research the newest the technology on
the refrigerator ,light and way to storage.
Analyze the competitor
01_
RESEARCH
15. After the reseach, we found a lot of pain poins and
made lots of brainstorming to solve the problems.
we classify these idea into several groups.
02_
BRANSTORMING
16. 1:1 space test on the white board.
A good way to discuss in the team
when we have this kind of tool. Also it
is a efficient way to discuss the space
organization at the begaining of the
design.
03_
CONCEPT
DESIGN
IDEA &
INTERIOR SPACE
EXPLORATION
17. 04_
CONCEPT
DEVELOPMENT
LIGHT TEST
USER EXPERIENCE TEST
SPACE TEST
use mock up to test the light, space and
use experience. Mock up can help us
to find problem that are not be able to
discover in the pictures.
18. wine rack design
foldable wine rack design
rotate plate design
indipendent temprature room
The design haven't been sold in the market ,
so i cann't show it very clearly. i can show it in face to face interview.
05_
DESIGN
FINALIZATION
19. It is a concept design of the
garmnet steamer. Easy and efficient
design for lasy fashion people
GARMENT
STEAMER
DESIGN
21. door open 45 degree
accessary design
THE
ACCESSARIES
STORAGE
DESIGN
22. Foldable hanger design
Handle design,
the mashine can be moved
like a luggage case
Collapsible hanger design
Iron twine around the body
of the mashiine and hang
behind
COLLAPSIBLE
&PORTABLE
24. 1 2 3soda makera successful designed about four years ago
oil heaterdesign for demestic famous home
appliance company "singfun"
fan
THE OTHER PRODUCTS
25. Medical product desgn for a dometic medical company. it
should convey the information that: it is a professional medical
company. the banding establishment is very important. the
product design forcus on the user experience and the patients'
emotion when they are using the product.
MEDICAL
MACHINE
DESIGN
KNEE COIL
HEAD COIL03
26. MR BED
DESIGNThe MR bed design include the plugs, the cushion, the spine coil
and every detail to match the whole body design.
27. UNITED IMAGING
MR COIL
DESIGN
KNEE
COIL
HEAD
COILThe coil accessariese will be used on different
parts of the patient. The patients need to put their
knee or head in the coil when they are having the
examnation. So they have to feel relax. and the
doctor also need to oprate the coil vey conviently.
it is also important to make the examnation process
easy for them.
29. This picture is from the website of United Imaging.
gray soft cushion
soft painting indicate this the
hand griping area
HEAD COIL
FINALIZATION
mock up
32. scale on the transpaent meterial
Handle design
Handle instruction
Push and slide the coil to adjust the coil to
the left or right leg
push
KNEE COIL
FINALIZATION
mock up
39. This ideation is about the intel
tablet design. It is a study tablet
for is 6-10 years old students.
The main feature is robust,
coloerful and easy to carry.
it should satisfied two study
positions:writing and typing.
INTEL TABLE
IDEATION
40. PORTABLE
SCOOTER
DESIGN
This is scooter is designed 5 years ago. That year increasing
vehicles cause more and more society problems: traffice jam,
the traffic exhaust pollution and natural resources wasting. This
design is for the people who need to work with tablet evey day,
but who also concern these traffic problem. It is easy to fold and
compact to carry around.
42. STORY
BOARD
Mr. Lee is a sales man. he
need to visit his clients with
his laptop everyday. if he has
a portable scooter......
He can put
his handbag
inside
of the
scooter
He also can
put some
small stuffs,
like raincoat
in the smaller
compartment.
whoosh~whoosh~whoosh~
ride on the scooter can help him
travel fast from one place to another
and aviod traffic jam.
After he arrives the
palce, he can fold
the scooter and
easily carries it like
a trolley case.
43. T H A N K
Y O U !
Ifyou like my portfolio and think i may be
competent to your job, please contact me
by the mobile and E-mail below. And we
can have a face to face talk.
mobile:15026977621
E-mail:05204333@163.com
