If you want to get more followers and clicks on Twitter, we’ve got a workflow that will help to do just that Follow these easy steps to get the essence of your blog post and convert it into Facebook/Twitter/other social media images. This infographic is based on this Contellio blog post: http://contellio.com/blog/write-and-design-twitter-facebook-micro-content/ We also have presentation based on this blog post: http://www.slideshare.net/contellio/micro-content-workflow-to-rock-your-content-in-social-media If you prefer video, we have that as well: https://www.youtube.com/watch?v=J6UNbY__0nE Find out more about Contellio at http://contellio.com where we repurpose existing content into new, exciting formats. Contact us at hi@contellio.com

1. 1
2
3
4
5
6
7
8
9
CONTENT WORKFLOW
OUR micro
Here’s our simple workflow
to create the most effective social media
images for your posts.
Read your blog post out loud
and write down all sentences
that define it.
Prepare a series
of 1024x512 images with
the sentences you chose.
Research hashtags
relevant to your content.
If you mention someone in the
post (or even better quote them),
be sure to put that quote on the
image and use it as well.
Now with everything ready –
images, blog posts – it’s time
to post your Tweets.
The whole point
of having so many
images and correlating
Tweets is to be ableto
spread them through
time.
Choose 3-4 sentences that you
think catch the most attention.
If you don’t know how to design
these word bite images go
to Twitter, open any relevant
hashtag, and scroll through
the list of tweets fairly quickly.
For every image you have,
prepare 3 different Tweets.
Attach UTM tags to your links
so you know which image
people clicked.
1
2
3
4
5
6
7
8
9
CONTENTMARKETING
CONTENT SEO
SMM
SOCIALMEDIAGROWTHACKING
BUSINESS
C L I C K H E R E
P U B L I S H
„That was a great
weekend!” as said
@Sample
twitter.com/contelliofacebook.com/contellio www.contellio.com