From ConvergeSouth 2015 - Networking Your Brand with Kim Williams

1. Three Cs of Successful Branding
NETWORKING YOUR BRAND
@ManNamedKim

2. WHY I BELIEVE…
• Experience – 16 years
• Practice – Failed, failed and failed
• Results – SALES records
@ManNamedKim
“I have missed more than 9,000 shots in my career. I have lost almost 300 games. On
26 occasions I have been entrusted to take the game winning shot, and I missed. I have
failed over and over and over again in my life. And that is why I succeed.” – M. Jordan

3. THREE CS OF SUCCESSFUL NETWORKING
• Constantly
• Consistently
• Concern…ly?
@ManNamedKim

4. THREE CS OF SUCCESSFUL NETWORKING
• Constantly
– You must do it
– A lot
– All the time
– Every time
@ManNamedKim
If you’re too busy to network, don’t
worry – you won’t be for long.

5. THREE CS OF SUCCESSFUL NETWORKING
• Consistency
– Know your brand
– Craft your brand message
– Stick to your brand
@ManNamedKim
Brands are like belly buttons…You need to know
what you’ve got, and you can’t change it.

6. THREE CS OF SUCCESSFUL NETWORKING
• Concern-ly
– It isn’t ALL about you
– Be interested and interesting
– Quid pro quo
@ManNamedKim
Above all else…seek to be chronically helpful!

7. THREE CS OF SUCCESSFUL NETWORKING
QUESTIONS?
@ManNamedKim
Because NOT asking would be dumb…

8. Three Cs of Successful Branding
THE END…
@ManNamedKim www.ManNamedKim.com