Mark Terry-Lush: Founder and Director of Renegade Media. Renegade is boutique PR agency -- we create, shape and amplify content of the word, picture and video kind. All our work is amplified, seeded or supported by social and experiential. Our strategic counsel and campaigns for brands, production companies, advertising and digital agencies deliver results thanks to an award-winning and proven approach, expert practitioners, fantastic media and blogger relationships. We work locally, regionally, nationally and internationally because that's what our clients want and how we like it. Being multilingual and multicultural with an international perspective can only be a good thing.

1. THE FUTURE BELONGS!
TO THOSE WHO!
IMAGINE IT!
TODAY
Mark Terry-Lush
by CBNWS

2. DIGITAL CONNECTIVITY !
HAS BECOME LIKE !
ELECTRICITY!
!
Facebook is talking about putting drones in the air that beam fast wifi
to every corner of the globe. Connecting everyone, all the time.“ ”

3. MARKETING SHIFTED FROM EFFICIENT
REPETITION TO CONTENT ENGAGEMENT!

4. DESIGN AND BUILD FOR LONGER-TERM
SHARABLE VALUE
!
NOT SHORT-TERM SALES
SO…

5. TO ADD VALUE YOUR
CONTENT NEEDS TO
BE…!
!
- USEFUL and/or ENTERTAINING!
- TIMELY!
- HUMAN
PEOPLE ARE MORE LIKELY
TO FOLLOW, TRUST, BUY
AND RECOMMEND YOU.!

6. INVOLVE YOUR AUDIENCE AS AMBASSADORS!
NOT MERELY PASSIVE SPECTATORS !

7. CHANGE IS A
CHOICE!
THINK LIKE
TOMORROW’S !
CUSTOMER
Mark Terry-Lush
/MarkTerryLush
@WeAreRenegade
http://markterrylush.wordpress.com
mark@renegademedia.net