23 25 jan 2013 csisa kathmandu ict possibilities poornima
e-agriculture and ICT based Initiatives in IndiaPoornima Ravi Shankar, Ahmed Salahuddin, Noel Magor and Shaik N. Meera 1
Challenges Solutions % farm households (n = 51,770) • Tech heavy approach • Tech inclusive approach Other progressive farmers • Hub team dependant • Shifting onus to process/ Salesmen (e.g., fertilizer, pesticide) • Cost intensive extension model partners Radio • Lack of infrastructure and staff • Cost light/share extension model Television • Individual interactions • Innovative method Newspaper • Complexities worker Extension of technologies • Breaking up technologies • One way, transmission loss Cooperative • Two way, no transmission loss • Analytics and traceability Buyer Government demonstrationKey Questions : Others• Who are the Influencers to the farmers ? 6 0 2 4 8 10 12 14 16 18• How can you make the process more “need Based “ ?• How can you make the process more “ Interactive “ ?• How do “know “ your Technologies are being Adopted ? Can innovative use of ICT technologies create a new approach ??
ICT in Extension: Triple Helix ModelStrand 1: Sources of agricultural information (international/ national/extra-institutional)NARS Portals: AGRISNET, Farmers Portal, RKMP, RKB, PlantwiseStrand 2: ICT4D modelsGovt. Initiatives (Gyandoot, Agrisnet), Cooperatives (Warna Wired Village) , Private, Technical Institutes, Web based (aAqua)Strand 3: ODL methodologies and E-learning in agriculture/RDDRR, Agropedia
Where are the farmers getting their knowledge fromin the public sector? ICAR Insts. DOE Extension Education Institutions Potential entry for CSISA platform extension material and SAU SDA capacity building for KM CONSISTANCY AND COHERENCE OF MESSAGES ACROSS PARTNERS KVKs ZRS NGO Potential entry for CSISA platform extension material and FARMERS capacity building for KM
Knowledge sources are• Neighbouring Farmers• Input dealers (Seed/ Pesticide/ Fertilizers)• Television• Demonstrations ( part of BGREI)Potential knowledge sources that could betried (as perceived by farmers) are• Mobile phones• Video shows
Knowledge networks and possibilitiesin Odisha and Bihar PossibilitiesCurrent • AGRISNET, AGMARKNET (training)• RKMP (repackages • KCC (training) ready to use • AID/MSSRF (training) material) • FARMSMART in Bihar and Odisha• Digital Green Pilots – DG – KVK – DoA – CSISA linkage – AID/MSSRF (Community radio - Odisha) 7
Pre – Khariff focus Knowledge networks and possibilities in Odisha and Bihar End Feb, early March – Odisha; report – April May, June – Bihar; report – July Demand Analysis for Mayurbhanj and Bhadrak End March – April; report – May CSISA – DG – KVK – Agriculture Department linkage Discussions and Proposal – Feb Pilot – Khariff RKMP repackaging pilot for Odisha and Bihar May onwards 8