Personal Information
Organization / Workplace
Geneva Area, Switzerland, CH Switzerland
Occupation
Global Head of eCommerce at Nestle Nespresso
Industry
Consumer Products
Website
http://www.nespresso.com
About
I have been the Global Head of eCommerce for Nespresso since 2009. I have more than 15 years of experience in the Digital Industry, both within Fortune 500 companies (Air France & Nestlé) and start-ups (Online Advertising & CRM).
When starting in my current role, I took over a centrally managed online organisation of 7 people. It is now 500+ experts strong, operating through 40 countries, with sales from digital channels growing from millions to billions over this defining period.
I believe that a successful digital transition for an international brand starts with people, involves focusing on the appropriate balance between operational demands and new innovation, listening to customers...
- Presentations
- Documents
- Infographics
Things I will tell my kids if they become entrepreneurs
Laurent Haug
•
9 years ago
La personnalisation à travers le eCRM et le retargeting chez PriceMinister
PriceMinister
•
13 years ago
A Content Strategy Roadmap
Kristina Halvorson
•
12 years ago
Brandworks 2009: Social Media Profiles & Strategies
Charlene Li
•
14 years ago
Coke's 'fans first' approach in social communities
iStrategy
•
14 years ago
Digital Strategies for Luxury Brands
Marci Ikeler
•
14 years ago
Word Of Mouth Marketing Techniques WOMM
kameran
•
16 years ago
Case Study: The Barack Obama Strategy
SocialMedia8
•
15 years ago
The future of advertising
Matt Dickman
•
16 years ago
The Future Of Social Networks
Charlene Li
•
16 years ago
Social Media Influencers Predictions 2009 By Trendsspotting
Taly Weiss
•
15 years ago
So you want to do a startup
Rashmi Sinha
•
16 years ago
Interaction Design & Psychology (2002)
Ferry den Dopper
•
16 years ago
Internet Marketing Trends 2007
Linda Girard
•
16 years ago
Are You An User Experience Designer
Vinay Mohanty
•
16 years ago
Digital Experience Design + The Digital Agency
David Armano
•
17 years ago