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US Fashion Tech Trend Report

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US Fashion Tech Trend Report for Japanese Fashion Tech people.
Jenio U - Seminar on 25th Nov 2014 by Daisuke Ishii (Founder & CEO)

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US Fashion Tech Trend Report

  1. 1. US Fashion Tech Trendຮᙉ఍ Vol.1 2014/11/25 ᰴᘧ఍♫䝆䜵䝙䜸㻌௦⾲ྲྀ⥾ᙺ♫㛗 ▼஭㻌኱㍜
  2. 2. ௒᪥䛾┠ⓗ • ᡂ㛗ⴭ䛧䛔⡿ᅜ䛾Fashion Tech䛾䝡䝆䝛䝇䝰䝕䝹 ஦౛䜢㏻䛨䛶䚸᪂䛯䛺䝡䝆䝛䝇❧䛱ୖ䛢䞉⌧≧ᨵၿ 䛾䝠䞁䝖䜢ᚓ䛶㡬䛝䛯䛔䟿 • ㉁␲ᛂ⟅䛻䜘䜚䚸䛤せᮃ䛻ྜ䜟䛫䛯䝜䜴䝝䜴䜢ᥦ ౪䛧䛯䛔䚹(䛔䛴䛷䜒㉁ၥ⤖ᵓ䛷䛩䟿䠅 • 䝛䝑䝖䝽䞊䜻䞁䜾䛸䚸௒ᚋ䛾᝟ሗ஺᥮䛾䛯䜑䛾 facebook groupస䜚 • ➨஧ᅇ䛾䝔䞊䝬䜰䜲䝕䜰
  3. 3. ௒᪥䛾ཧຍ⪅ : ⯆࿡䝞䝷䝞䝷䟿 • 䝕䝄䜲䝘䞊 • ኱ᡭ䜰䝟䝺䝹 • 䜺䝏䛾䜶䞁䝆䝙䜰 • Web䛾䝁䝇䝯䝃䞊䝡䝇♫㛗 • 䝣䜯䝑䝅䝵䞁ዲ䛝Ꮫ⏕ • 䝣䜯䜲䝘䞁䝇䛾䝥䝻(ඖ኱ᡭVC) • Fashion Media఍♫ • 䝇䜴䜵䞊䝕䞁ே䝕䝄䜲䝘䞊(᪥ᮏㄒ↓⌮䟿➗䠅
  4. 4. 䜟䛛䜚䜔䛩䛔ụୖᙲ䛥䜣ⓗゎㄝ䟿 ᡂ㛗㡿ᇦ䛾䝡䝆䝛䝇䜰䜲䝕䜰䟿
  5. 5. ⮬ᕫ⤂௓ • ி㒔኱Ꮫ 1994-­‐1998 Fashion䛻䛿䜎䜚Ꮫᰯ⾜䛛䛪 • 㼁nited Arrows 1995-­‐1998 (㈍኎䝞䜲䝖) • ఀ⸨ᛅၟ஦ 1998-­‐2009 (䝻䞁䝗䞁䞉䝭䝷䝜䠅 • ✵᝿⏕ά 2010 (ᮾி㟁ຊ䞉↓༳Ⰻရ䞉LEGO) • Kolors㉳ᴗ 2011-­‐ (䝉䝺䜽䝖䝅䝵䝑䝥䞉໭Ḣ㞧㈌) • 䜶䝙䜾䝰(BUYMAᴗົጤク) 2013-­‐2014 (EC) • ᰴᘧ఍♫䝆䜵䝙䜸タ❧ 2014 (㍺ฟEC)
  6. 6. ⤒Ṕ䠖Offline 50% : Online 50%
  7. 7. ఀ⸨ᛅ: Paul Smith 7ᖺ㛫ᢸᙜ ᖺၟ400൨෇
  8. 8. ఀ⸨ᛅ䝭䝷䝜䠖Ḣᕞ䝤䝷䞁䝗㛤Ⓨ Men’s / Lifestyle
  9. 9. ఀ⸨ᛅ䝭䝷䝜 Ḣᕞ䝤䝷䞁䝗㛤Ⓨ: Women’s
  10. 10. US Fashion Tech Startup ஦౛ 䝡䝆䝛䝇䜰䜲䝕䜰䛾䝠䞁䝖
  11. 11. Video䜢ほ䜎䛧䜗䛖䟿 㻔youtube concept movie)
  12. 12. NetFlix for Fashion 㼀SUTAYA Discass䛾 ஺᥮䛧ᨺ㢟䝰䝕䝹 ᐃᮇ㉎ධ
  13. 13. Le Tote (Google Ventures)
  14. 14. Media 䜒䛖⣬䛾㞧ㄅ䛿せ䜙䛺䛔䟿
  15. 15. Refinery29 Web Magazine / ᗈ࿌཰┈䝰䝕䝹
  16. 16. VerCcal Commerce 䝛䝑䝖┤㈍ᆺ䝤䝷䞁䝗 ୰㛫䝬䞊䝆䞁䜢๐㝖
  17. 17. Everlane (Margin Cut x Eco x Luxury㻕
  18. 18. 㛩ヰఇ㢟 䝣䜯䝑䝅䝵䞁䛸䝛䝑䝖䛾 㐲䛔㐲䛔㊥㞳(➗)
  19. 19. Search SoluCon 䝴䞊䝄䞊䠙ၟရ᥈䛧䜔䛩䛔 EC=኎ୖቑ䝒䞊䝹
  20. 20. ASAP54 (⌧≀䛛䜙EC䜢䝃䞊䝏㻕
  21. 21. Wearable Tech Watch/Glass/Ring
  22. 22. Pebble – Smart Watch
  23. 23. CrowdFunding ୡ⏺᭱㧗グ㘓㻌10M$ US䛾Kickstarter䚸 䝥䝺䜸䞊䝎䞊䛷10൨෇䜢㞟䜑䜛 $99, $199䛾2䝰䝕䝹 5000✀㢮䛾iPhone/Android䜰䝥䝸 ḟ䛾ẁ㝵䛷䜹䝷䞊໬䚸 ᪥ᮏㄒ໬ᑐᛂ Rolex䛻䜒Cibzen䛻䜒⯆࿡䛺䛧 All E-­‐Commerce䛷඲ୡ⏺䛻኎䜛 䝟䝛䝹䛿SHARP䛛䜙㈙䛳䛶䛔䜛 Founder Eric䛿SONY኱ዲ䛝
  24. 24. Wielebee (Google Ventures)
  25. 25. PICT (⮬ศ䛷䝁䞁䝔䞁䝒䜢సᡂ䠚䝁䝭䝑䝅䝵䞁)
  26. 26. Shoplar – Mobile 㻯oupon ᪥ᮏ䛻䛿Mobile≉໬ᆺ䛿䛺䛧 (Groupon/Retail Me Not NASDAQ)
  27. 27. 㻿telladot – Jewelry Trunk Show EC䛰䛜㈍኎䜶䞊䝆䜵䞁䝖䜢௰௓䛧䛶㈍኎
  28. 28. 㻼opSugar – Fashion Search Engine ᪥ᮏ䛷䛔䛖౯᱁䝁䝮ⓗ䛺䜒䛾 䜹䝔䝂䝸䞊䜢⤠䜛䛸ᡂຌ䛧䛭䛖
  29. 29. 㻌The Fashion -­‐ Search Engine 1.7M$㈨㔠ㄪ㐩(Nov 2014)
  30. 30. 㻿tyleup (YC-­‐䝁䞊䝕䜱䝛䞊䝖᥎⸀)
  31. 31. Houzz – Interior Media+EC ieomo䛿DeNA䛜20൨෇䛷㈙཰
  32. 32. Move Loot : ᐙල䛾䝣䝸䝬(GV)
  33. 33. 㼁㻿㻌㻲㼍㼟㼔㼕㼛㼚㻌㻱㻯 ᮍ᮶ᒎᮃ
  34. 34. Fashion Tech 㻌ᡂ㛗㡿ᇦ 䝛䝍 Fashion Tech ᴗ⏺඲య Amazon / Rakuten ZOZO ኱ᡭ䛸ᡓ䜟䛺䛔 ᪉䛜䛔䛔 ᡂ㛗㡿ᇦ SmartPhone O2O/ OmniChannel Serendipity Cross-­‐Boarder Business Plan Target x Value ၥ㢟ゎỴ
  35. 35. McKinsey x eBay Youtube 㻱㻙Commerce ᮍ᮶䛾ྍ⬟ᛶ䛻䛴䛔䛶 Title: can e-­‐commerce inspire㻫㻌/ omini everything /
  36. 36. eBay䛸䛿䠛 ୡ⏺᭱኱䛾Online Marketplace
  37. 37. eBay䛾ྲྀ䜚⤌䜏㡿ᇦ • Serendipity = ᖾ㐠䛾അ↛䛾₇ฟ • OmniChannel = 䝸䜰䝹ᗑ⯒䛸䛾⼥ྜ • CrossBoarder = ᅜ㝿ྲྀᘬ
  38. 38. ᛮ䛔䛜䛡䛺䛔ၟရⓎぢ䛾䝽䜽䝽䜽ឤ Can e-­‐commerce inspire? ௒䜎䛷䛾EC: -­‐᳨⣴(ရ␒/䜹䝔䝂䝸/䝤䝷䞁䝗) -­‐䜸䝇䝇䝯ᶵ⬟䜒Fashion䛸┦ᛶᝏ 䛔䠇ᢏ⾡䜒Ⓨᒎ㏵ୖ 䛣䜜䛛䜙䛾EC: -­‐Serendipity(അ↛䛾ᖾ㐠䠅 -­‐Inspirabon(่⃭) -­‐Emobon(ឤ᝟䛻ッ䛘䜛䠅 -­‐Imaginabon(᝿ീຊ䠅 ୗ໭ἑ䜢䜆䜙䜆䜙Ṍ䛟㠃ⓑ䛥
  39. 39. 䝽䜽䝽䜽ឤ䛾஦౛ Fancy 㻰iscovery Commerce 㻿martphone 㻲ab 㻯urabon 㻯ommerce
  40. 40. 䝺䝁䝯䞁䝕䞊䝅䝵䞁䛾䛭䛾ḟ Tinder UI䛜ὶ⾜୰ Tinder = Dabng app 1᪥1000୓䝬䝑䝏䞁䜾 Kwoller = Shopping app
  41. 41. Online vs Offline䛾ቃ┠䛿䛺䛔 Commerce EC Commerce EC 2012 䝸䜰䝹ᗑ⯒䛸 E-­‐Commerce䛿 ู≀䛰䛳䛯 2014 䝸䜰䝹ᗑ⯒䛸 E-­‐Commerce䛿 䜋䜌ྠ୍ ౛䠅ᐇᗑ⯒䛾䜹䝍䝻䜾ⓗ ఍♫⤂௓ⓗ䠚䝛䝑䝖䛷᮶ᗑ Blog/SNS䛷᝟ሗⓎಙ
  42. 42. 㞀ቨ䜢ゎỴ䛩䜛䛸ᕧ኱ୡ⏺ᕷሙ䛷ᡓ䛘䜛 ᪥ᮏ 1.3൨ே ⱥㄒᅪ 18൨ே ୰ᅜㄒᅪ㻌13൨ே 䝇䝨䜲䞁ㄒᅪ 4൨ே 䝻䝅䜰ㄒᅪ 3൨ே 䝣䝷䞁䝇ㄒᅪ 2൨ே 㞀ቨ ㏻㈌ ゝㄒ ἲᚊ PayPal ゎỴ῭ ಙ⏝ Ỵ῭ (ebay group)
  43. 43. US᝟ሗ䝋䞊䝇䜎䛸䜑
  44. 44. Silicon Valley᭱኱䛾VC -­‐ Sequoia
  45. 45. Y Combinator US᭱㧗䝺䝧䝹䛾Incubator
  46. 46. Andreessen Horowitz – US䛾VC
  47. 47. 500 Startups – US䛾Incubator
  48. 48. Crunch Base䛻Fashion Startups2800௳
  49. 49. Y Combinator – 㼅C List䛻඲᝟ሗ
  • kanamurahironori

    Feb. 8, 2015
  • satoshioguro

    Jan. 14, 2015
  • HidekiNakamura3

    Jan. 12, 2015
  • KaitoSakugawa

    Dec. 5, 2014

US Fashion Tech Trend Report for Japanese Fashion Tech people. Jenio U - Seminar on 25th Nov 2014 by Daisuke Ishii (Founder & CEO)

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