3. Concept
The 1st International photograph Gallery Road Show, TV Show and Social Responsibility Program
An international photograph Gallery Road Show
Kiss and the City will hold Special Event Galleries, VIP parties and Outdoor Exhibitions accross 10 cities:
London, Paris, Barcelona, Brussels, Berlin, Prague, Moscow, Antalya, Milan, Istanbul
A TV show
World famous photographers will shoot with local amateur photographers:
19 unique episodes that will be a mix of reality show, lifestyle, cities, photography, art, and passion.
A social responsibility program
20% of total profit given to a child association fighting against illness
4. Philosophy
One theory of soul mates, presented by Aristophanes in Plato's Symposium, is that humans
originally consisted of four arms, four legs, and a single head made of two faces, but Zeus
feared their power and split them all in half, condemning them to spend their lives searching
for the other half to complete them.
A simple kiss would make you understand your other half to complete your self. A kiss is
touching of one's lips to another person or object, used to express love, passion,
affection, respect, greeting and good luck.
The first International Photograph Gallery Road Show will pass through multi cultural cities
of the World as Moscow, Brussels, Istanbul, Antalya, Paris, Barcelona, Milan, London, Berlin,
Prague to meet you with a kiss.
5. Objectives
To provide cultural interactions between the cities
To ensure the development of fine Art photography
To give an opportunity for the amateur photographers to achieve their dream
To bring international celebrities on screen with a unique concept of TV Show
To provide the audience with a delightful program, combining art and entertainment
programs
7. About
19 episodes – 1st season + 1 director’s cut DVD version
In each episode, we will follow 1 famous photographer with his fellow amateur
26 minutes length for each episode
Show’s main language will be English and will be subtitled and voiceover to Spanish,
French, Italian, Russian, Turkish and Czech.
The "Kiss and the City” TV Show aims to follow young, talented amateur photographers on their quest to learning
more about the craft and fine art of photography.
The episodes follow the photography-students and their professional tutors on a "road trip" which takes them
from Istanbul through the most important cities of the world, including major capitals of Europe.
The idea is to allow these promising newcomers to test their ideas and their budding knowledge in various
locations and circumstances - to give them a chance to confront the "Real World" with all its beauty and brutality,
complexity and possibilities.
We're out ON THE ROAD, in some of the most fascinating, famous places on earth – and this should be felt on the
screen. The dust, the wind, the streets, the buildings, the energy… And, maybe most importantly, the encounters
with the local PEOPLE.
9. Famous Photographers
Arno Bani http://www.arnobani.fr/
Arno Bani's career began while he was still at school. A self-taught and determined individual, he took the decision at the age of eighteen to become involved in visual art
by producing his first pictures. At the age of just twenty, he produced his first fashion and beauty pictures in Sweden and began to make a name for himself outside of
Paris. The portrait, entitled Michael Jackson's Blue Eye, was shot by French photographer Arno Bani in 1999 and was one of the options for the cover shot of the singer's
tenth and final studio album Invincible released in 2001. Arno Bani is a famous photographer beyond the world of fashion. Based on oppositions - a mix of classicism and
Modernity.
Denis Darzacq http://www.denis-darzacq.com/
Born in 1961 in Paris where he presently lives. Having graduated from the Ecole Nationale Supérieure des Arts Décoratifs in 1986, Denis Darzacq began his career by
following France's rock scene and became a set photographer for many feature films (Satyajit Ray, Jacques Rivette, Chantal Ackerman). Since 1989 he has heavily
contributed to national press publications such as Libération. By 1994, he began to exhibit his work and in 1999 received a grant from the Ministry of Culture for a project
on France's youth. His projects and work are exhibited in France and abroad. His photographs are now a part of collections in the National Modern Art Museum (Centre
Georges Pompidou), in the Nicéphore Nièpce Museum's National Contemporary Collection in Chalon-sur-Saône, France; as well as at the Cité Nationale de l'Histoire de
l'Immigration, Paris, Gallery Chateau d'eau, Toulouse, the Caldic collection in Holland, the Regional Contemporary Art Collection of Haute Normandy, the Altadis
Foundation.Denis Darzacq was laureate of the first prize stories category in the World Press Photo 2007. He won the Altadis Prize in 2000.
Joan Garrigosa http://www.garrigosastudio.com/
Behind Garrigosa Studio we find Joan Garrigosa (Photo) and Alex Torrens (postproduction) collaboration that exceeds 12 years. Both have adapted very well to the fast
change between the traditional photography to the digital photography, where in the demanding World of advertising is taking more weight specially with the Entrance of
the postproduction. Gradually he started collaborating with some advertising agencies in Barcelona. After a while, greater versatility has allowed him to work in all photo
fields and for all type of client and projects, both domestic and international. Garrigosa Studio has received many international advertising and photo prizes in the main ad
festivals: Cannes, FIAP, Sol, Epica, NY Festivals.
Tino Soriano http://www.tinosoriano.com/
Born and raised in Barcelona, Spain, Tino Soriano divides his work between photojournalism and travel photography. He has been honored with numerous national and
international awards from groups such as World Press Photo, UNESCO, and FotoPres, among others. Soriano is the author of the books Travel Photography, Dalí, 1903-
2003, The Other Barcelona, Banyoles, and The Future Exists, and he has also participated in projects such as Hospital de Bellvitge 25 anys, Discover Spain, Images of
Catalonia, and World's Great Train Journeys, the last three published by the National Geographic Society. In June 2009, he created a new exhibition, "The Kardelen
Project," featuring pictures from an assignment in Turkey with the National Geographic Channel.
10. Famous Photographers
Alex Masi http://www.alexmasi.co.uk/
Alex has an instinct for interesting story ideas while pursuing meaning and originality in his work. He is experienced and trained to deliver high quality imagery under the
pressure of tight deadlines or intricate assignments. Alex does not limit his visual representations to what are his clients' requirements, and he expresses independent
thinking matched with an attentive eye for the detail, creativity, and intimacy with his subjects, initiative, and passion. Alex aims at presenting a clear understanding of the
issues he covers and a unique personal perspective, while always performing to satisfy his clients, he strives to understand, capture and represent the hidden, less
obvious sides of a topic, working with empathy, respect and responsibility towards those people whose life he documents through his pictures.
Rip Hopkins http://www.riphopkins.com/
Born in 1972 in Sheffield. Lives in Paris. Rip Hopkins is always seeking new areas for experimentation. During his studies at the Ecole nationale supérieure de Création
industrielle de Paris, he devoted his time to photograph and documentary films with Médecins sans frontières (Doctors Without Borders). For more than ten years, he took
an interest in endangered demographics and marginalized peoples throughout the world. On the border between documentary photography and artistic expression, his
work has been extensively exhibited and published. Fittingly, he says he ―chose to develop in the artistic milieu, while revealing a documentarian approach to real
contexts.Today, Rip Hopkins is once again seeking spaces for expression ; this time closer to home. The images he creates give an unusual view of our society. He
concentrates with great finesse on the practice of color, and passes with total freedom from landscapes to scenery or portraits. While working for the press, institutions,
and advertising, he has developed personal projects exploring the limits, possibilities, and surprises of photography. His work is included in international private and public
collections.
Steve McCurry http://www.stevemccurry.com
Born February 24, 1950 is an American photojournalist best known for his photograph, "Afghan Girl" that originally appeared in National Geographic magazine. McCurry
began studying film history cinematography and filmmaking at Penn State in 1968, but ended up getting a degree in theater arts and graduating cum laude in 1974. He
became very interested in photography when he started taking pictures for the Penn State newspaper called The Daily Collegian. His photojournalism career began with
his coverage of the Soviet war in Afghanistan. McCurry disguised himself in native dress and hid his film by sewing it into his clothes. His images were among the first of
the conflict and were widely published. His coverage won the Robert Capa Gold Medal for Best Photographic Reporting from Abroad. McCurry's most recognized photo is
that of "Afghan Girl", a previously unidentified Afghan refugee. The image itself was named as "the most recognized photograph" in the history of the National Geographic
magazine and her face became famous as the cover photograph on the June 1985 issue. The photo has also been widely used on Amnesty International brochures,
posters, and calendars. The identity of the "Afghan Girl" remained unknown for over 15 years until McCurry and a National Geographic team located the woman, Sharbat
Gula, in 2002. Steve McCurry is portrayed in a TV documentary titled "The Face of the Human Condition" (2003) by French award-winning filmmaker Denis Delestrac.
Although McCurry shoots both in digital and film, his admitted preference is for transparency film. Eastman Kodak let McCurry to shoot the last ever produced roll of
Kodachrome transparency film, which was processed in July 2010 by Dwayne's Photo in Parsons, Kansas and will be housed at the George Eastman House.
11. Famous Photographers
Stefano Marini - WINKLER & Romina Raffaelli – NOAH http://www.winkler-noah.it/
For Winkler+Noah, photography was the most fitting point of arrival for an artistic itinerary that they began instinctively from childhood, exploring all the forms of
expression that they encountered, painting, drawing and sculpture, amalgamating them and trying out blends between different media. They are stark, intense photos
because each single picture encloses an idea and conveys powerful emotions to the observer. The artists deal personally with post-production so that the creative
process joins up with itself like a circle. They've received recognition all over the world and their works are been exhibited in New York, Los Angeles, London, Seoul and
Milan.The Puppet Show/ Awards: Luerzers Archive 200 Best Photographers, American Photography New York, IPA Los Angeles, The Color Awards London, Campaign Photo
Award.
Fulvio Bonavia http://www.fulviobonavia.com/
Fulvio Bonavia is an award-winning Italian photographer. Though he has shot ad campaigns for a wide range of international clients, such as Adidas, Heineken, Swatch,
Amnesty International, and Alitalia, he is best known for his campaigns for automotive companies including Jaguar, BMW, Saab, Alfa Romeo, Daimler-Chrysler, and Audi.
Prior to establishing himself as a photographer, Bonavia worked as a graphic designer and movie-poster illustrator. In 2008, Hachette Australia published A Matter of
Taste, a book featuring Bonavia’s conceptual photos of food as fashion—corn espadrilles, aubergine slippers, and a tagliatelle belt, for example. A French edition of A
Matter of Taste was published in 2009, and a selection of images from the book was exhibited at the La Grande Epicerie in Paris. In 2010, he was selected Photographer of
the Year by the Mobius Awards.
Greg Gorman http://www.gormanphotography.com/
Greg Gorman (born 1949) is an American portrait photographer of Hollywood celebrities. His work has been seen in national magazine features and covers, including
Esquire, GQ, Interview, Life, Vogue, Newsweek, Rolling Stone, Time, Vanity Fair, and the London Sunday Times. Although he studied photojournalism in college, his passion
for rock and roll led him to his chosen field when he photographed Jimi Hendrix in 1968. John Waters once said "Greg Gorman is the only person I'd let photograph my
corpse" He primarily works in black and white.He has also directed music videos, television advertisements, and graphic design layouts for advertisers.
12. Famous Photographers
Dylan Don http://www.dylandon.com/
A Genius (plural genii or geniuses, adjective ingenious) is a person, a body of work, or a singular achievement of surpassing excellence. More than just originality,
creativity, or intelligence, genius is associated with achievement of insight which has transformational power. A work of genius fundamentally alters the expectations of
its audience. Genius may be generalized, or be particular to a discrete field such as sports, statesmanship, science or photography.
Andrea Gjestvang http://www.andreagjestvang.com/
Andrea Gjestvang was born in 1981 in Hamar, Norway. After she finished photojournalism studies at the University College of Oslo in 2003, she has been a freelance
photographer for several Norwegian and international newspapers and magazines. Andrea now lives in Berlin and spends most of her time travelling worldwide on
assignments or working on long-term projects.
Tereza Vlčková http://www.terezavlckova.com/
Born in 1983 in Vsetín, Czech Republic. Vlčková's models are often girls of various ages placed in ambiguous locations and eras to create mysterious images reminiscent
of mythology, fantasy, and fairy tale. Her latest awards are 2010 –nomination LACOSTE ÉLYSÉE PRIZE, 2010 –PX3 -Prix de la Photographie, Paris –Book Proposal (Series
Only)/Category Winner Second Prize, 2010 –PX3 -Prix de la Photographie, Paris –Book Proposal (Series Only) /Category. People First Prize Nomination to: Czech Grand
Design 2009 –category Photographer of the Year, Czech Grand Design 2008 –category Photographer of the Year, Czech Grand Design 2008 –category Discovery of the
Year.
Standa Merhout http://www.standamerhout.com/
Born in Beroun - Czech Cepublic 1977. Winner of the 2004 Cannon Competition in Cayenne Amsterdam, Stanislav Merhout started as in assistant in New York at Pier 59
over a decade ago. After living in Paris he returned to Prague in 2000 where he built his career as an independent fashion and advertising photographer. In 2001 he
signed the contract with Elle magazine and has continued to grace their pages and cover with his work ever since.He loves travel, music and movies from 1970’s where he
gets his inspiration.
13. Famous Photographers
Bennu Gerede www.bennugerede.com
After having graduated from Parson’s Paris with a BFA in photo, she began her career in İstanbul as a fashion and portrait photographer. She had her solo exhibition
SUBMISSION at the Galerist in İstanbul a few years ago. She has now completed her new exhibition CELEBRATIONS OF LOVE, which will be shown in Turkey and Paris. She
has participated in many photo exhibitions all over the world, starred in feature films and won best actress award for them. She works on editorial shots for magazines
such as Marie Claire and Elle. She has also worked as a photographer for Coca Cola, Huggies, Novartis, and has several books.
Mehmet Turgut www.mehmetturgut.com
Fine Art & Commercial Photography.
Mikhail Korolev http://mikhailkorolev.com/
Mikhail Korolev is one of the most popular Russian photographers, one of the top 20 photograher of European photographers. You can find his pictures in museums and
private collections. Also he cooperates with leading glossy magazines such as Harper’s Bazaar, L’Officiel, Playboy, Collezione, Cosmopolitan, Marie Claire, Maxim, Men’s
Health, etc.
Danil Golovkin http://danilgolovkin.com/
DanilGolovkin-one of the best of young Russian fashion photographers. Works with Elle, Vogue, Snob magazines and major advertising agencies.
14. The Amateur Contest
This winter, in each country will take place the contest to select the amateur
photographers participating in Kiss and the City
2 amateur photographers selected per country
Must be talented, speak English
Opportunity to exhibit in the Kiss and the City events
Our amateur photographers will guide our photographers.
The Prize for the winner
They will help them according to genre of shooting (location,
models, make up, etc.) which was set by photographer.
-A nice camera and shooting equipments from sponsor
Moreover, our amateur photographers will shoot with
-3G supported mobiles
professionals, learn new techniques and important details
-A nice abroad holiday from travelling sponsor
about the art of photography.
16. 3 events / city
1 special event gallery
Exhibition of the Kiss and the City photographs for Very
Important People:
VIP gallery with photographers, celebrities, officials, press and
media, beautiful people.
2
VIP party
Very Important party for VIP (photographers, celebrities,
officials, press and media, beautiful people)
3
The major exhibition
exhibition
Outdoorof Kiss and the City: in the Open-bidding for the photographs and experiences during
the night. very special
streets or public places, accessible to everybody
in the city. All the photographs of the show to be
exhibited, concerts, pandomime and many
surprises.
17. Venues
The world's most important cultural infrastructure in major cities. Some examples:
BARCELONA
Casa Batlló Opium Mar Parc de la Ciutadella
PARIS
1st floor of the Eiffel Tower Le Duplex
19. Key dates
When? What?
August 2010 All famous photographers confirmed
September 2010 All programs defined in each participating city
October 2010 Decision and publishing of the main sponsors - All introductory material done
Launch party at Istanbul
November/December 2010 General scouting in each city, meetings with the famous photographers
Amateur photographers contest
January/February 2011 Finalization of all operational plans
February-April 2011 Complete all shootings
1st part of production
Choice of final art, printing and prepare all instruments for the events
April-June 2011 Complete all events in each city
June-August 2011 Post production
September 2011 TV Show ON AIR
21. Communication plan
1/2
When? What? How?
November 2010 Billboards 5 different points of the city.
Teaser “Something’s happening to the city”
Car dressing The Kiss and the City car will be on the streets of the city
During the Kiss and the City bus Travelling throughout all the cities with the crew
shooting
August 2011 Billboards 10 different points of the city - Inviting the people to the show
Booklets, flyers, posters To be distributed to: universities, private locals, bars, clubs, shopping
malls, famous shops
Kiss and the City magazine 150 pages. 5,000 copies per country. Distributed to jet set, famous
hotels, spa centers, gyms. Content: interviews with photographers,
summary of the project from launch to after parties, interviews with
sponsors, ads of sponsors, guest authors from all cities, etc.
22. Communication plan
2/2
When? What? How?
During all the E-marketing Google adwords
project (Nov Official website www.kissandthecity.net
2010 – June Kiss and the City blog
2011) Social media: Facebook, Twitter, LinkedIn, FlickR, Vimeo
Mass e-mailings (over 30,000 people in each country)
PR Radio talk shows and spots on media partner radios
Commercials on TV channels cooperating
Advertisements, interviews and news on: newspapers and magazines
25. sponsorship packages
Type of sponsorship Description Price
Platinum sponsor Unique in the project and announced as “name sponsor”: “… Kiss and 1,1.000.000 USD
Only 1 the City”.
Gold sponsor Effective role in Kiss and the City. Announced as “Main sponsor of … 750.000 USD
1 per country (Country/City name). Unique in each country.
Silver sponsor Annouced among sponsors. These sponsors may choose to be local (1 100.000 USD –
country) or continue sponsorship among selected countries (up to 3 250.000 USD
additional countries) (50.000 USD per
additional country)
Bronze sponsor Annouced among sponsors. These sponsors may choose to be local (1 20.000 USD (10.000
country) or continue sponsorship among selected countries (up to 3 USD per additional
additional countries) country)
26. sponsorship rights
Type of sponsor Platinum Gold Silver Bronze
Logo size 100% 75% 50% 25%
Name rights “… Kiss and the City” All countries - - -
Logo in all printed materials All countries All countries Own country +3 Own country +3
Logo on dresses on TV Show and crew All countries All countries - -
Logo on all visual materials in art galleries All countries All countries All countries All countries
Logo on all visual materials in Outdoor exhibitions All countries All countries All countries All countries
Logo at VIP parties All countries All countries All countries All countries
Logo on all visual materials at Launch and season parties All countries Istanbul/TBC Istanbul/TBC Istanbul/TBC
Logo on interview panels All countries All countries Own country +3 Own country +3
Logo on press conference panels All countries All countries Own country +3 Own country +3
Logo on awards platform panels All countries All countries Own country +3 Own country +3
Logo at VIP areas All countries All countries Own country Own country
Logo on Kiss and the City bus, truck and car dressing All countries All countries Own country -
Separate info desk All countries All countries Own country -
Logo and link on official website All countries All countries All countries -
Announcing the name in works with media partners All countries All countries - -
Logo on e-flyers for the mass e-mailing All countries All countries All countries -
27. Other sponsorships
Type of sponsorship Description
Travelling and Solution partner for the Kiss and the City crew in all cities. Unique rights to present
Accomodation partner themselves in the show.
Solution partners Institutions, organizations or trademarks that will meet various needs of Kiss and the City
by their own services and products on a regular basis.
Barter sponsors, Product Replacement Sponsors
Media partners Newspapers, magazines, TV channels, radio stations, Internet websites that will contribute
to the promotion of Kiss and the City with regular media support through announcements,
ads, advertorials and news throughout the project.
Promotion partners Provide financial support by producing promotion materials for Kiss and the City, will be
announced as supporting sponsors.
28. Reasons to join us
More than 100,000 people in each country will be touched by Kiss and the City
An innovative project, never done before
To be the 1st to participate in this adventure, pioneer in this kind of entertainment
So many visibility all throughout the project: The events, the TV Show, the communication
plan, the media coverage, the promotional materials
A long-lasting advertisement of your company: from now till the airing of the Show
throughout 2011 and the DVD that people would keep all life long.
An exposure that you would never have with this budget.
