This document discusses diversity in the tech industry and provides recommendations for building a more inclusive community. It notes that representation of black people, women, and other underrepresented groups is very low among tech employees and founders. Building a more diverse team allows companies to better understand diverse audiences and create products for a broader market. The document recommends treating a company like a community by having an articulated mission, code of conduct, sharing power, and being open to change. Building an inclusive culture can help companies avoid missed opportunities for innovation and growth.

1. DanyaCheskis-Gold,SparkCapital
Whattechcanlearn
fromcommunitybuilders
aboutdiversity

2. DanyaCheskis-Gold
•Communitymanager
•Recruiter
•Brandbuilder
•Anthropologist

3. Google:2%
Facebook:
BlackPeopleintheWorkforce
Blacksmakeup
about13%ofthe
totalU.S.population.
Apple:8%
Onlyhired7blackpeople
outof1,231hiresin2013

4. ONLY1%
ONLY3%
havea
blackfounder
ofventure-backed
companieshavea
femalefounder

5. Glassdoorlistsmorethan7,300
openingsforsoftwareengineers.
DemandishighestinSanFrancisco.
BetterTeam
Femalerepresentationintop
managementleadstoanincrease
of$42millioninfirmvalue.

6. BiggerMarket
45%
withannual
income
<$30,000
In2040African-
AmericanandLatino
buyingpoweris
projectedtobe
$2.6trillion
Householdsthatmostlyuse
theirphonestogoonline Buying
Power
27%
withannual
income
>$75,000

7. Problem

8. Muchofthetech
industryisinsular
andmyopic

9. Non-diverseteamsbuildingnarrowproducts
Problem

10. Problem
Notwelcomingto
diversecandidates
Wholeavestech?
41% 17%

11. Solution

12. Solution
Tocreateproductsfora
broadergroupofpeople,
weneedtoreally
understandtheaudience.
Tounderstandthe
audiencebetter,weneed
tohireabroadergroupof
creatorsandbuilders.

13. Solution
Companies
creatinginclusive
cultures

14. Changepowered
byemployees

15. Diversity
Dashboard

17. Recommendation

18. Recommendation
Treatyour
companylike
acommunity
DowntownContainerPark,LasVegas

19. Recommendation
1. Haveaclearlyarticulatedmissionorpurpose
2. Writeacodeofconduct
3. Setagoodexample
4. Buildyourcommunityonepersonatatime
5. Allowyourmemberstoinvitetheirfriends
6. Sharecontrolandpowerwithyourmembers
7. Recognizeandrewardindividualcontributions
8. Createforumsforopenandhonestdialogueandfeedback
9. Immediatelyrespondtoconflicts
10.It’snevertoolatetochangecourse

20. You’llmissoutonopportunitiesfor
innovation,growth,andimpactifyou
don’tbuildamoreinclusiveteam.
SoWhat?

21. NextStep
Findatleastoneway
inwhichyou’reexcluding
highlytalentedcurrentor
potentialemployeesand
fixit.

23. Ifnotus,who?
Ifnotnow,when?

24. ThankYou!
LaurenGilchrist,JoshWexler,JaredJoiner,AriJoseph,JoshDormont,Sarah
JuddWelch,CarrieJones,LauraGluhanich,KarenSchoellkopf,ScottMoore,
ElisabethRosario,RichKerby,EmilyMiethner,JohnMelas-Kyriazi,Erika
Ekiel,LaurenCucinotta,NabeelHyatt