Email Append Services

1. Infogroup | Interactive Append PluS™ Dave Schauer Director, Interactive Services 954 389 7900 [email_address]

2. What is Infogroup Interactive Append PluS™? Infogroup Interactive Append PluS™ will allow you to connect with your customer base via email by helping you find their most current deliverable email address. To protect the privacy of your customers, the Infogroup Interactive Append PluS™ service utilizes a 100% opt-in database. How can it help you? Companies that use their existing customer list for eMail campaigns achieve response rates as much as 5 times higher than any prospect list available. Your existing customer base is not only your most important asset, but also your most responsive list. By appending email addresses to your current customer database, you can deliver electronic messages to your customers, which will result in a higher overall response rate for your Retention Marketing programs. Infogroup Interactive Append PluS™

4. A permission-email is sent each appended customer. This email will introduce email communication to them, and will give them an opportunity decline from receiving you online offers. Infogroup Interactive Append PluS™ Process Your customer database is sent to Infogroup Interactive for processing. Your file is matched against our 100% opt-in Append PluS™ database. When a match match is located, we add the email address to your file. After completion of our entire process, the enhanced file is sent back to you. You are now ready to dramatically improve your online efforts.

8. A ‘welcome back’ email is sent each updated customer. This email will let them know that you would like to once again communicate with them via email, and will give them an opportunity decline from receiving your online offers. Your file is matched against our 100% opt-in Append PluS™ database. If we are able to located an alternate email address for that customer, we will add the new email address to your file. Email Change of Address Process After completion of the process, the updated file is sent back to the client Just like NCOA allows you stay in touch with your customers via postal mail, ECOA helps you stay in touch via email. Your undeliverable email address file is sent to Infogroup Interactive for processing.

11. Email is an extremely important and effective means of communications and is used by millions of Americans on a daily basis for personal and commercial purposes. With the passage of the new CAN-SPAM Law on December 16 th , 2003, it is very important that you utilize a service provider that fully understands how this law effects you. Infogroup Interactive as the leading provider of online marketing solutions, is in compliance with this new law. We have put together a document that outlines the Best Practices that we follow when executing an email append. Please contact me today for a copy of the helpful document. CAN-SPAM Compliance

12. For more information, please contact: Director, Interactive Sales 954 389 7900 [email_address]