This document provides an overview of using social media for real estate business purposes. It discusses the basics of social media and why agents should use platforms like Facebook, WordPress, LinkedIn and Twitter. It recommends setting up profiles on each platform over 4 weeks, spending 30 minutes per day on one platform, to gradually learn how to use multiple social media programs without spending all day on them. The document stresses that real estate agents' use of social media must comply with regulations.

1. SOCIAL MEDIA 101 Media 101Un By David Shockley Better Homes and Gardens Real Estate III Charlottesville, Virginia 22903 Date: 06/17/11 Submitted for Two Credits CE/PL

9. Facebook

10. Facebook Business Page

11. IV. The “Four Favorites” [cont’d] B. Now let’s take a look at Wordpress, the real engine behind the way I work with social media. Your way may be different, and that is okay. 1. If you do not have an account, just follow along. 2. Also, if you aren’t already set up, think long and hard about what you want to name your blog. When you come up with a good idea, you can check to see if it has been taken. If it hasn’t, then you should purchase the domain name. 3. Remember at this point WordPress is free and you may set up multiple accounts. So, if you start out with one and it doesn’t seem to fit your personality, you can go to a backup.

12. “ WordPress” III

14. “ LinkedIn”

16. “ Twitter”