Old Marketing is dead Long Live New Marketing

1. Blog : davidmerzel.wordpress.com
Twitter : @davidmerzel

2. 4 Trends from the Battle Field
4 Imperatives for New Marketeers
Kinect Marketing Approach

3. 1 The adoption of technologies has never been so quick

4. The New Consumer Era is coming

5. The New Marketing Era is booming

6. You control the information age

7. 4 Trends from the Battle Field
4 Imperatives for New Marketeers

8. The Marketer’s Dilemna…
Multi Task with TV
8

9. 1 Dare to be different

10. Stop Using 4 P’s and Start Using 4 C’s
Co-Created Solutions Customisable Value
Consumer
Convenience Communication

11. Do not interrupt your target audience

12. Advertising as we known it.

13. Channels you create and control.

14. People talking about your brand.

15. Be authentic and engage personally

16. 4 Trends from the Battle Field
4 Imperatives for New Marketeers
Kinect Marketing Approach

22. Dare to be different

23. Thank you for your time
David Merzel
Country Manager
Retail Sales Marketing
Microsoft BeLux
Blog : davidmerzel.wordpress.com
Twitter : @davidmerzel