Personal Information
Organization / Workplace
Tampa/St. Petersburg, Florida Area, Florida United States
Occupation
Director, Global Partner Marketing | SI & ISV Partners at Qlik | Software Marketing | High Tech Marketing
Industry
Technology / Software / Internet
Website
@DavidCastroFLA
About
I am currently directing global partner marketing (for SI and ISV Partners) at Qlik, which provides a visual analytics platform that supports self-service visualization, guided analytics solutions and dashboards, embedded analytics, and custom reporting for more than 36,000 customers and 1,700 partners covering more than 100 countries.
My additional capabilities are:
Channel marketing expert who designed and implemented new channel program for regional VARs, MSPs, SIs, ISVs/OEMs, and national VADs; new partner recruits increased by 75% and sales-qualified pipeline increased by 4x in less than 1 year.
MSP marketing expert who designed and implemented new GTM strategy using best practi...
Tags
msp
msp best practice
msp strategy
managed services
var
marketing
it manged services
smb
msp tools
msp sales
msp best practices
msp pricing
marketing best practice
kaseya
positioning
si
demand generation
network assessment
value added reseller strategy
msp contracts
lead generation
pricing
sales best practice
corporate messaging
differentiation framework
content management
content marketing
solutions
insurance industry
digital transformation
analtyics
client reference
use case
case study
campaign
value proposition
bill of materials
alliance
content
lead conversion
best practices
marketing campaign
templates
sales
tools
analytics
it management
pitch deck
onboarding
msp management
sales t
msp marketing
msp messages
msp positioning
benchmarking
kpi
enterprise software
itsm
elevator pitch
security
landing page
marketo
ab testing
multivariate testing
disaster recovery
business continuity
manged services
benefits framework
swot analysis
competitive analysis
sales collateral
persona
See more
Presentations
(29)Likes
(4)BI & Analytics in Action Using QlikView
Uday Kothari
•
10 years ago
SEO Tactics to Love vs. Leave
Rand Fishkin
•
9 years ago
The Science behind Viral marketing
David Skok
•
12 years ago
Inside the Mind of The B2B Tech Buyer
Chris Herbert
•
13 years ago
Personal Information
Organization / Workplace
Tampa/St. Petersburg, Florida Area, Florida United States
Occupation
Director, Global Partner Marketing | SI & ISV Partners at Qlik | Software Marketing | High Tech Marketing
Industry
Technology / Software / Internet
Website
@DavidCastroFLA
About
I am currently directing global partner marketing (for SI and ISV Partners) at Qlik, which provides a visual analytics platform that supports self-service visualization, guided analytics solutions and dashboards, embedded analytics, and custom reporting for more than 36,000 customers and 1,700 partners covering more than 100 countries.
My additional capabilities are:
Channel marketing expert who designed and implemented new channel program for regional VARs, MSPs, SIs, ISVs/OEMs, and national VADs; new partner recruits increased by 75% and sales-qualified pipeline increased by 4x in less than 1 year.
MSP marketing expert who designed and implemented new GTM strategy using best practi...
Tags
msp
msp best practice
msp strategy
managed services
var
marketing
it manged services
smb
msp tools
msp sales
msp best practices
msp pricing
marketing best practice
kaseya
positioning
si
demand generation
network assessment
value added reseller strategy
msp contracts
lead generation
pricing
sales best practice
corporate messaging
differentiation framework
content management
content marketing
solutions
insurance industry
digital transformation
analtyics
client reference
use case
case study
campaign
value proposition
bill of materials
alliance
content
lead conversion
best practices
marketing campaign
templates
sales
tools
analytics
it management
pitch deck
onboarding
msp management
sales t
msp marketing
msp messages
msp positioning
benchmarking
kpi
enterprise software
itsm
elevator pitch
security
landing page
marketo
ab testing
multivariate testing
disaster recovery
business continuity
manged services
benefits framework
swot analysis
competitive analysis
sales collateral
persona
See more