The BrightonSEO slides from the recent SEO Outreach conference. This talk was all about building your own in-house (or in-agency) network of bloggers from the selection process through reviewing, to maintaining it on a regular basis. Link building is risky and can result in a penalty so please be careful. There is a replay available here (this will require a payment to BrightonSEO - I do not make anything from this, I was not paid to do this talk and received no compensation of any sort except a bio and link ;-D ): https://seooutreach.heysummit.com/talks/building-your-own-blogger-network-how-to-build-it-keep-it-and-leverage-it/