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Changing Role Of Design

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designsojourn
designsojourn

Talks about the changing role of industrial design and industrial designers in time to come.

BusinessDesign
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Changing Role of Design “Design unifies everything we do” ~ Lee Green by Brian Ling , 14 May 2007
What is Design? ,[object Object],[object Object],[object Object]
Changing Role of Design ,[object Object],[object Object],[object Object],[object Object]
Traditional Role of Design ~Image Source Intel Website ,[object Object],[object Object]
Traditional Role of Design ,[object Object],~Image source: http://flickr.com/photos/asl/315783563/
Traditional Role of Design ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Traditional Role of Design ,[object Object],[object Object]
Changing Role of Design Source: Les Wynn, DMI 2000
Changing Role of Design ,[object Object],[object Object],[object Object],[object Object],[object Object]
Changing Role of Design ,[object Object],consumer business technology Multi-disciplinary Design
Changing Role of Design ,[object Object],[object Object],[object Object],[object Object]
Changing Role of Design ers “Design unifies everything we do” ~ Lee Green
Changing Role of Designers Data Product Competition Information Solution Co-operation Knowledge Experience Collaboration Insight Empowerment Mutualism 50s - 70s 70s - 80s 80s - 00s 00s – 20s Source: Debra M. Amidon’s “Evolution of Thought” The Transaction Age The Relationship Age Mutualism: Symbiotic relationships in which each species benefits are mutualistic
Agriculture Age (farmers) Industrial Age (factory workers) Information Age (knowledge workers) Conceptual Age (creators and empathizers) ~ Tom Peters on Dan Pink, A Whole New Mind Changing Role of Designers
Changing Role of Designers R&D Pdt Plan Mktg Snr Mgt ID Product Managing Strategy & The Creative Process
Changing Role of Designers ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Changing Role of Designers ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Value Chain Play here Get outsourced here
Changing role of designers Styled product Innovative product Emotion product The Doing designer The Doing and Thinking designer Value Chain
The Role of Designers ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],~ Source: Victor Seidel, 2000
The Role of Designers
The Role of Designers
Thank You!

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Changing Role Of Design

  • 1. Changing Role of Design “Design unifies everything we do” ~ Lee Green by Brian Ling , 14 May 2007
  • 2.
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8. Changing Role of Design Source: Les Wynn, DMI 2000
  • 9.
  • 10.
  • 11.
  • 12. Changing Role of Design ers “Design unifies everything we do” ~ Lee Green
  • 13. Changing Role of Designers Data Product Competition Information Solution Co-operation Knowledge Experience Collaboration Insight Empowerment Mutualism 50s - 70s 70s - 80s 80s - 00s 00s – 20s Source: Debra M. Amidon’s “Evolution of Thought” The Transaction Age The Relationship Age Mutualism: Symbiotic relationships in which each species benefits are mutualistic
  • 14. Agriculture Age (farmers) Industrial Age (factory workers) Information Age (knowledge workers) Conceptual Age (creators and empathizers) ~ Tom Peters on Dan Pink, A Whole New Mind Changing Role of Designers
  • 15. Changing Role of Designers R&D Pdt Plan Mktg Snr Mgt ID Product Managing Strategy & The Creative Process
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  • 18. Changing role of designers Styled product Innovative product Emotion product The Doing designer The Doing and Thinking designer Value Chain
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  • 20. The Role of Designers
  • 21. The Role of Designers