4. IOT London Meetup Master Classes for investors
Connected Magazine Know-Cards
5. Summary
We are building a grass-roots revolution in the
way we interact with the built environment.
We need to be ready to see things we
previously chose to ignore.
We will need to change the way we do
business and interact with customers.
7. The internet of things
Ubiquitous connectivity & digital services
connected to real world events.
Embedding cheap sensors, actuators, connectivity
or cloud services in previously “dumb” objects.
8. • Hardware components were expensive
• Specialist knowledge & expensive “design for
manufacturing” services
• An emerging digital economy
• No hardware funding
Before
9. Now
• Easy access to cheap hardware
• Democratisation of electronics prototyping and
product development
• A robust digital economy
• Crowd funding
10. Easy access to cheap & easy to learn hardware
Arduino MiRobot SAM Labs
PrimoLittle BitsRaspberry Pi
11. Has become a corporate revolution
Intel Edison Samsung Artik ARM mbed
20. Are consumers ready for this?
Access to cheap credit, mass production in
Asia & mostly free internet services has
lowered consumer expectations around the
price of every day objects.
Connected everyday objects will suffer from
this.
27. Corporations are looking to own different spaces
in the ecology
The hardware ideas are built on top of
The connectivity used (M2M, GSM, Whitespace)
The cloud services (Smart Things, Thingworx)
30. This revolution is full of opportunity
• New ideas and companies to acquire
• New vendors to work with
• New investment opportunities
31. The economic downturn has been good for #iot
• Freelance electronics engineers are more
common
• Smaller design firms are doing interesting things
• Small amounts of investment can go a long way.
33. The internet of things changes how we do business
Giving a consumer access to his data for the life of
his ownership of a product
Hosting that data beyond the company’s life
Exposing the data roots and third party
relationships
34. And how we treat our customers
Knowing every time a customer stops using your
product and leaves in a drawer.
Maintaining a direct relationship with your
customer for the life of the product (10+ years)
Being responsible for its ultimate disposal &
recycling
36. So what can I do now?
• Explore new ideas internally with small
prototypes first before reaching out to large
vendors. Buy some Arduino kits.
• Expose yourself to what’s happening, hire
creative technologists, read postscapes.com
• Grow a local meetup.
37.
38. Read up
Everyware, Adam Greenfield
Smart things, Bruce Sterling
Designing the Internet of things, Adrian McEwen
UX for Connected Products, Claire Rowland
39. And remember
Recognise the complex relationships that
people have with the built environment.
Design for incremental changes in behaviour
and long lasting relationships.
Consider new ownership models (design for
disassembly & second hand markets).