This document provides 12 tips for small business owners using Twitter marketing. The tips include optimizing your Twitter profile, being consistent with posting, interacting with customers who engage on social media, using 1-2 hashtags per tweet, including website links in tweets, avoiding auto direct messages, asking for retweets politely, keeping tweets under 100 characters, using photos in tweets from Pic.Twitter.com, scheduling tweets, monitoring brand mentions, participating in Twitter chats, and getting trained in digital marketing.