14. Google My Business
Facebook Page or Website/Landing page
Instagram, Twitter, or other social media
Local Food Directory Site
15. Google My Business
Facebook Page or Website/Landing page
Instagram, Twitter, or other social media
Local Food Directory Site
E-Commerce & Deals Site
16. Google My Business
Facebook Page or Website/Landing page
Instagram, Twitter, or other social media
Local Food Directory Site
E-Commerce & Deals Site
Communities & Influencer Outreach
23. Besides Google My Business, Google can help you to
advertise your business using Google AdWords and Google
Display Network (GDN)
24. You can advertise with either one depending on your
marketing goals:
Brand awareness
Increase your site traffic
Increase leads
Increase FB page likes, Twitter following
25.
26.
27. Have you seen this ad
before while searching
in Google?
28. Have you seen this ad
before while searching
in Google?
Well, now you know
what AdWords are.
29. Have you seen this ad
before while searching
in Google?
Best For : Store Profile, Product Review, Site Traffic, Lead Conversion
Well, now you know
what AdWords are.
43. Facebook Website
Easy to Set Up & Free
Limited Design
Higher User Engagement
Costly
Full Control
Need Effort to bring traffic
44. Facebook Website
Easy to Set Up & Free
Limited Design
Higher User Engagement
Low Commitment
Costly
Full Control
Need Effort to bring traffic
Regular Maintenance
Learn more about the pros and cons of using facebook or website.
45. If you only want to set up a restaurant info page,
along with few regular updates about your restaurant promotion and events,
I would recommend just setting up a
Facebook page.
46. If you only want to set up a restaurant info page,
along with few regular updates about your restaurant promotion and events,
I would recommend just setting up a
Facebook page.
47. if you choose facebook
Creating Facebook Business Page
is quick and simple to do.
48. if you choose facebook
Creating Facebook Business Page
is quick and simple to do.
Once you got that set up, you can also
advertise your Page, Posts, Website
through Facebook Advert
49. if you choose facebook
Creating Facebook Business Page
is quick and simple to do.
Once you got that set up, you can also
advertise your Page, Posts, Website
through Facebook Advert
Best For : Brand Awareness, Targeted Ads
50. if you choose Website
Few things you need to do when you’re setting your website.
51. if you choose Website
Few things you need to do when you’re setting your website.
Domain Name
We would recommend you to buy your own domain name.
It looks more legit and official from your customers point of view.
Domain and Email Hosting
Website Builder or Hire a Developer
52. if you choose Website
Few things you need to do when you’re setting your website.
Domain Name
We would recommend you to buy your own domain name.
It looks more legit and official from your customers point of view.
Domain and Email Hosting
Website Builder or Hire a Developer
53. Buy and setup your own domain with GoDaddy
Compare all the top domain hosting available. Make sure that the
server is located locally (or at least close by) to ensure that your site
loading time is quick.
56. E-MAIL HOSTING
Instead of using those boring @gmail, @yahoo, @live email,
you can use your own domain name.
Top Email Hosting Provider :
57. E-MAIL HOSTING
Instead of using those boring @gmail, @yahoo, @live email,
you can use your own domain name.
Top Email Hosting Provider :
Domain Hosting Provider
Gmail (Starts from $3/user/month)
Zoho (Up to 25 users free, then starts from $2.5/user/month)
60. A blog or web log is a site made up of usually short, frequently updated
posts that are arranged chronologically.
BLOG
61. A blog or web log is a site made up of usually short, frequently updated
posts that are arranged chronologically.
Start your own free blog with :
BLOG
Blogger
Blog
WordPress
62. A blog or web log is a site made up of usually short, frequently updated
posts that are arranged chronologically.
Start your own free blog with :
BLOG
Blogger
Blog
WordPress
64. A Landing Page is a one page site distinct from your website that
has been designed for a single focused objective.
PAGELANDING
65. A Landing Page is a one page site distinct from your website that
has been designed for a single focused objective.
Set up your landing page with :
PAGELANDING
WordPress (starts from $0, recommended for blog or basic website)
LeadPages (starts from $25/month)
Unbounce (starts from $49/month)
70. Set up your Instagram account
Make sure that you set up your Instagram Profile properly
Once it’s been set up, start posting your photos in
Instagram.
1
2
3
71. Set up your Instagram account
Make sure that you set up your Instagram Profile properly
Once it’s been set up, start posting your photos in
Instagram.
1
2
3
Recently, new features allow you to
advertise with Instagram through Facebook
Power Editor.
72.
73. Twitter is recommended for quick bite sized news updates.
Set up your Business Twitter account
Find the most trending hashtag in Twitter at
What the Trend
Make sure that you are using the trendiest
and most revelant hashtag to ensure you get
maximum exposure.
76. Invite the food bloggers & foodie in your local area.
Here is a list of the TOP Food Bloggers in Jakarta
Also, don’t forget to invite the Zomato’s
Top Food Bloggers and Top Foodie
FOOD BLOGGER
Invite the food bloggers :
Make sure you give them plenty of time to take
YUMMY PHOTOS of your food and menu.
79. Beside food bloggers and foodies, you will also need to let few other
sites know of your existence:
Open Rice
Qraved
What’s New Jakarta
FOOD & EVENT DIRECTORY
80. If you have the space to rent out your restaurant for meeting or
event, you can also do the following:
Reach out to your local community.
You can find out more about the local community and event that
is going on in your local areas through Meet Up and EventBrite.
Reach out to the businesses around your areas.
You can distribute flyers/brochures to those businesses.
Let those communities and businesses know that your restaurant is
open for rent for business meetings or events.
1
2
MEETING OR EVENT
83. DEALS SITE
Deals sites are very good promotional tools for your new restaurants as
the customers that scours those sites are buyers ready to purchase
deals now.
What some people might not know is that due to the impulsive nature of
the deals sites, some customers might forget to redeem the deals before
it expires. So it will bring additional revenues for your restaurants.
84. Good deals sites in Indonesia:
Kaskus
Groupon Disdus (or Groupon for outside Indonesia)
Living Social (also available outside Indonesia)
MetroDeal
LaKupon
eVoucher
Blip A Deal
DEALS SITE
86. So now you want to learn design and create your own
marketing & promotional materials.
BRANDING & MARKETING
Old Fashioned Way: Adobe Photoshop and Illustrator
87. So now you want to learn design and create your own
marketing & promotional materials.
Old Fashioned Way: Adobe Photoshop and Illustrator
New & Easy Way:
Drag & Drop, Online Design Tool: Canva (Starts from $0)
Creating your own Logo and other branding materials: Tailor Brands
(Starts from $39)
Go to Canva Design School to learn about branding & graphic design.
BRANDING & MARKETING
90. CONTENT & COPYWRITING
Copywriting is writing that sells your products/services
and convinces your customers to take action.
Study about Copywriting:
Go to Kopywriting Kourse if you want to learn more about Copywriting.
For blog writers or startups, go to CopyBlogger to learn more about Copywriting
and Content Marketing.
93. OUTSOURCE YOUR WORK
If some of these jobs just seem to be too much for you, you can always outsource
these jobs to freelancers around the world.
You can look for freelancers to help you to do any of the jobs listed above: Graphic
Designs, Interior Designs, Photography, Video, Animation, Website, Social Media, PR
and so on.
94. OUTSOURCE YOUR WORK
These are few freelancing sites :
SribuLancer (Indonesia only)
SeekMi (Indonesia only)
Elance
UpWork
Fiverr (Price starts from $5)
95. You can learn more about digital marketing through:
HubSpot, SideKick
Neil Patel’s Blog: QuickSprout, CrazyEgg and KissMetrics
LEARN MORE ABOUT DIGITAL MARKETING
96. You can learn more about digital marketing through:
HubSpot, SideKick
Neil Patel’s Blog: QuickSprout, CrazyEgg and KissMetrics
There are so many free courses available online nowdays :
Coursera
Udemy
I would recommend a course by Evan Kimbrell (The Non-Technical
Person’s Guide to Building Product and Launch Idea to MVP with No CTO
and No Coding)
SkillShare
LEARN MORE ABOUT DIGITAL MARKETING
98. Do you want to set
up your online
presence?
HOW CAN WE HELP YOU ?
99. Do you want to set
up your online
presence?
Do you want to
grab more
followers?
HOW CAN WE HELP YOU ?
100. Do you want to set
up your online
presence?
Do you want to
grab more
followers?
Do you want to
improve your site
traffic?
HOW CAN WE HELP YOU ?
101. Do you want to set
up your online
presence?
Do you want to
grab more
followers?
Do you need to create
brochure, company
profile, leaflet, website?
Do you want to
improve your site
traffic?
HOW CAN WE HELP YOU ?
102. Do you want to set
up your online
presence?
Do you want to get
more leads?
Do you want to
grab more
followers?
Do you need to create
brochure, company
profile, leaflet, website?
Do you want to
improve your site
traffic?
HOW CAN WE HELP YOU ?