Are you a CA (Chartered Accountant), CFO or someone related to Finance? Interested in leveraging Social Media for Thought Leadership, Customer Engagement, Brand Building or Lead Generation? You will find this deck presented at ICAI Dubai chapter useful. If interested in building mastery in Digital Marketing, check out http://www.digitalvidya.com
3. www.digitalvidya.com
“Only 20% of marketing budgets
are typically spent on retention.
Yet, in many cases, 75% of
revenues comes from existing
customers.”
Source: Flip the Funnel
13. www.digitalvidya.com
How many people have you met in the last
one year, Professionally?__________
To how many of them have you sent LinkedIn
request?_____________
14. www.digitalvidya.com
The desire to “stay connected”
We meet people every day, Professionally!
Invite them to your LinkedIn Profile
Key to Success
27. www.digitalvidya.com
Plan your Content Calendar
• Company News: Awards, Product Launch…
• Industry News
• Case Study
• Insight
• Travel Update: e.g. Conference Participation
• LinkedIn Post
• …
There are very few placed on LinkedIn, where LinkedIn allows you to send bulk invite. LinkedIn really value “Relevancy” in the connection. They do not want to set a System, where in users are driving to increase the number connections on LinkedIn.
{pause}
Importing contacts from your existing email addresses is one of the way you can send bulk invites. You can import all the email contacts, with whom you have exchanged emails in your respective email account and select the one you want to send a LinkedIn request.
Adding Your Friends From School. This is a highly recommended activity in growing your network. I am sure you will agree that the relationships that we build in our school days are our rare treasures. And if it been more that 10 years since you have graduated, you would realize that most of your school friends will be at some senior level in respective industries. You might not be leveraging those relationship, just because you are not connected with them. LinkedIn gives you a great set features to identify your school friends. Once you select your school, LinkedIn gives you an option to further filter the search based on Location, Work place & “What they do?”.
But this activity is a time consuming process. You will have to identify people from the whole list of people & send out the invitation one by one. This activity will help you to revive lots of quality relationships you already have.
You can also use LinkedIn Suggestions Tool to grow your network further.