2. What is advertisement ?
• Advertisement is one of short functional
text.
• Goal of the text is persuade other people
to buy or use goods or services offered.
3. Text Structure
• Information
• Name of product
• Specification of product
• Other information
• Contact person
Grammatical
• Simple Present Tense
4.
5. Elegant architecture
Quality Material
Executive apartment
• 1, 2, 3 bedrooms
• Open seven days/week
• Free pick up for viewing
• School bus available
• It gives 50% discount once a month
Call us for further information
677564
Name of product
Spesification
Contact person or phone
8. What is the
advertisement
about ?
What is the
specification of
product ?
What is the
price of
product?
What are the
colors
available?
What are
available in the
box ?
If we want to
buy the
product, what
will we do ?
9.
10. What is brochure ?
• Brochure is a promotional appliance which
contains some information and offers
about services or products
11. Characteristics of brochure
• Always use single statement
• The aim is to inform, educate and persuade
the public to buy the goods
• The brochure published only once, but can be
reprinted many times with updated or not
• Should be attractive
• Has own distribution system
• A current copy should be clear and has
attractive design