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1. IS NOT ABOUT ME,
IS ABOUT WHAT CAN I DO
FOR YOU OR YOUR CLIENT?

2. 01
It’s not about me, but what I can do for you or for your client. With
4 years of experience working at Havas Digital Brazil as: Social
Media Intern, Strategic Planner, Planner and Social Media
Coordinator, Planner and Social Media Supervisor. Some extra
courses and countless events about #innovation, #digital,
#advertising, #entrepreneurship, #newmedias.
I could be helpful in many ways like: Understanding the industry,
business, trends and consumer in order to discover the key
communication thought for brand presence, campaigns and new
products, consumer research, desk research, understand digital
consumer behaviour, insight provider, creative briefing, strategy
concept, social media strategy and more.
DIGITAL
STRATEGY
What can I do for you?

3. 02 I could solve your or your clients’ problems in a creative way
because I learned a lot during 4 years at the University where I
had graduated in Industrial Design (Visual and Product) and
during / after my 3rd grade
!
I worked for almost 3 years with design to solve business and
communication problems. Blending things and rethinking of new
ways to use everything around are somethings I really appreciate
and do best.
CREATIVE
WHATEVER
What can I do for you?

4. 03
Taking a technical college in I.T. and afterwards working for
almost 4 years in a TV-IP channel as a support analyst made me
a technology enthusiast, becoming a beta tester of everything
new and solving problems or searching for things in order to
solve them.
!
As a frequent user, I could help you to find new tools, new
concepts or maybe solve your computer’s problems.
ENTHUSIAST
TECHNOLOGY
What can I do for you?

5. Who I helped until now
I’ve helped plenty of multinational and Brazilian brands such as
Citroën, Peugeot, Pirelli, Yahoo!, Microsoft, BBC, Ericsson, Natura,
Devassa, KLM, Ypióca (Diageo), DIA%, Danone, Hershey's, Chivas,
among others to understand and use the digital world.
Helped during
this years
Who I

6. How to increase brand exposure and impact. Creating relationships and influences
of the buying decision process in the digital world with a bored theme like tyre?
Humanize the theme, now tyre has a face, soul and feelings. Using one to one
strategy, we create a dialogue with the consumer, great action and small
interactions. Before leaving Brazil, I was working on how to export this strategy for
other Pirelli markets like: Italy, Turkey, France and more.
DR PIRELLI
Presenter: Date: October, 2010Andre Furtado
What I did before
cargocollective.com/byfelipedelphorno
Click here

7. To Promote the mobile site of CI, Central de Intercâmbio, a Brazilian major internship brand, we
decided to innovate and avoid the regular formats of digital environment.
We went directly to one of the most traditional off-line format: a magazine ad. The idea was to
turn CI print ads into the mobile portal, literally, gathering inside the same piece dozens of
pages of content, videos, photos, maps and accessible services via mobile phone.
QR CODE FLAGS
Presenter: Date: April, 2013Felipe Delphorno
What I did before
cargocollective.com/byfelipedelphorno
Click here

8. SOLD ALL 50 CARS IN 2 WEEKS
THIS CAR EARNED MORE SPONTANEOUS
MEDIA FOR CITROEN THAN OTHER MODELS
Working with the co-branding between CITROËN and XBOX for the new XBOX ONE and
exclusive C3 model’s launch, our problem was CITROËN spent all the money to make this
new model and we did not have money for advertising, so how could we pull it off? Based
on owned, paid and earned media strategy, we could sell all cars in just a few weeks.
C3 XBOX ONE EDITION
Presenter: Date: February, 2014Felipe Delphorno
What I did before
cargocollective.com/byfelipedelphorno

9. Festival of Media Latam Award’ 12
“Stuck in the elevator” by SOS Fauna ”,
FESTIVAL OF
MEDIA LATAM
BEST DIGITAL CASE '12 by IAB Brazil
with “Guess the Car by Peugeot”,
IAB BRASIL
Wave Festival Press '13 Bronze with
“QR Code Flag” by Centra do
Intercâmbio”,
!
Wave Festival Design '13 Shortlisted
with “QR Code Flag” by Centra do
Intercâmbio”,
!
Wave Festival '12 with “Stuck in the
elevator” by SOS Fauna ”,
WAVE FESTIVAL
SHORTLISTED on Shorty Awards '13
with personal project “This is Brazil”
Best use of Pinterest
SHORTY AWARDS
What I helped Havas to achieve

10. PIRELLI BRASIL
Digital / Social account
ERICSSON LATAM
Social / Digital account
PEUGEOT BRASIL
Digital account
Besides working during all latest Havas Digital advertising awards,
with 2 of them being possible by my creative concept, I also helped
Havas Digital earning more than 10 important accounts during these
years, such as:
What I helped Havas to achieve
BBC HD
Social / Digital account
DIA %
Digital / Social account
HERSHEY’S BRASIL
Social account

11. ! "
# E
Z
c
n
h
Y
I helped our Strategy Director to select tools
we are using nowadays
And created all the process and
formats to deliver jobs to our clientes
And almost all the current team was hired by me,
transforming the smallest dept from Havas in one
of the biggest depts, with all the rewards we’ve
won, we made it one of most important depts.
And more important than any award
and any account, those years we’ve
built a strong and cool dept. When I
started we had only 3 people, without
any process, tools, etc.... ...
What I helped Havas to achieve

12. Felipe is a nice guy to work with, a great self-starter, very
creative and results oriented digital thinker. Also, he is a
take-charge person who is able to present creative ideas
and sell it to non-friendly clients. Felipe was also helpful
putting together his team and different areas of the
agency to develop strategies and ideas.
ANDRE FURTADO
Planner and Social Media Marketer at Havas Digital
“
He has strategic and creative thinking to every project and
can think out of the box (or social media box as almost all
social media professionals). Proactivity to their clients and
the ability to keep up with the web tools are his best skills.
ALLAN ALVES
Head of Digital - Bees Publicidade
“
ANDRÉ FELIX
Felipe is very committed and high professional potential,
which is certainly one way to become a leading
communications strategist.
!
Having him on the team has always brought the certainty
that everything had to be done, would be done and
delivered in a very high quality. He possesses
management skills of the team and was always able to
work under pressure, keeping the team motivated
planning and day-to-day high performance.
Head of Digital at Mood TBWA
“
Testimonial/Recommendation
WHAT
SAYING
THEY’RE

13. DON’T NEED HELP
IF YOU
IN ANYTHING NOW.
We can talk about some books I have read, some movie I
have watched or bands I have seen live

14. OR WHY
I LEFT MY JOB,
FAMILY AND FRIENDS.

15. I am very approachable and would love
to talk to you. Feel free to call, send me
an email or simply Tweet me.
Dublin, Ireland dk.felipe@gmail.com
086 036 7279
!
cargocollective.com/
byfelipedelphorno
t
ADDRESS PHONE & EMAIL OR EVERYWHERE ON THE INTERNET
@dkfelipe ie.linkedin.com/in/dkfelipe/
Contact
u whatinspires_us pinterest.com/dkfelipe

16. THANK YOU,
MERCI,
GRACIAS,
OBRIGADO ;)