Personal Information
Organization / Workplace
Greater New York City Area United States
Occupation
Marketing & PR Leader
Industry
Advertising / Marketing / PR
Website
www.linkedin.com/in/dlabar
About
Tech savvy and creative communications and brand marketing executive with 15 years' track record in marketing, corporate communications and public relations: both in-house and agency sides. I'm passionate about combining content, creativity and digital to build brand equity through integrated marcom programs. Worked alongside C-Suite executives at top digital media / tech shops leading strategic B2B & B2C marketing and PR programs focused on diverse stakeholders: press, social influencers, analysts, shareholders, Fortune 1000 clients and talent.
Built and shaped brand image of two of the world’s top digital agencies -- strategically repositioning them from market challengers to market l.
Tags
online shopping
retail
e-commerce
holiday shopping
mobile
black friday
See more
- Presentations
- Documents
- Infographics
Fjord Trends 2016
Fjord
•
8 years ago
2012 Digital Holiday Shopper Survey
David LaBar
•
9 years ago
Sapientnitro Holiday Shopping 2011
Scott Wickstrom
•
12 years ago
Brand Services – A user centric marketing tool
Christian Vatter
•
10 years ago
Media of the Moment
David Bradfield
•
12 years ago