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TOP 10 BLOGS EVERY
B2B MARKETER SHOULD READ
How do you become a rock star marketer? By learning from rock star
marketers. Here are ten B2B marketing blogs that aspiring rock stars
are reading – and why YOU need to start reading them, too.

BRIAN SOLIS
WHO

TOPICS

85

VALUE

sethgodin.typepad.com
Best-selling author, lecturer,
marketing guru, entrepreneur

WHO

briansolis.com
NYT best-selling author,
speaker, consultant
Social media
Technology,
Emerging Business

TWITTER
FOLLOWERS

195k

120k

The authority on social
business and how new
technology is shaping
business and marketing.

SETH GODIN
WHO

Social Media
Branding
Business Strategy

TOPICS

TOPICS

63

80

TWITTER
FOLLOWERS

305k

110k

“America’s Greatest Marketer”
shares his creative marketing
insights and big picture thoughts
on branding

VALUE

PAUL GILLIN

VALUE

gillin.com/blog
Author, columnist, speaker,
B2B social media consultant

B2B Marketing
Social Media
Open Enterprise

TWITTER
FOLLOWERS

12k

Consultant to big brands,
delivering intelligent coverage
of vital B2B marketing trends
and strategy ideas.

AMY PORTERFIELD
WHO

amyporterfield.com
Marketing expert, speaker,
educator, author

Social Media
Content Marketing

TOPICS

72

VALUE

TWITTER
FOLLOWERS

65k

15k

A powerful social media
influencer: tons of practical
ideas for small business
marketing.	

ANN HANDLEY

JAY BAER
convinceandconvert.com
Best-selling author,
speaker, consultant

WHO

Content Marketing,
Social Media

TOPICS

82

TWITTER
FOLLOWERS

90k

22k

Top resource for content
marketing; great tips for
accelerating your content and
social media.

VALUE

WHO

annhandley.com
Author, speaker, content chief
at MarketingProfs

Content Marketing,
Social Media

TOPICS

JEREMIAH OWYANG
web-strategist.com/blog
Researcher, analyst, speaker,
web strategist

WHO

TOPICS

Social Business
Web Technology
Collaborative Economy

81

TWITTER
FOLLOWERS

137k

74

VALUE

TWITTER
FOLLOWERS

188k

15k

One of the most influential
women in social media; an
important source for social
strategy and tactics.

111k

Highly-praised authority on
social strategy and emerging
technologies — in-depth research
and macro-level business ideas.

VALUE

MOZ.COM
WHO

TOPICS

moz.com/blog
Community blog managed
by Moz (SEOMoz) - SEO
software and consulting
SEO
Analytics,
Inbound Marketing

SITE
VISITS
89k/m*

KISSMETRICS.COM
TWITTER
FOLLOWERS

233k

129k

*Estimate only of US internet users, data compiled via Compete and Alexa

VALUE

Vibrant community of
professionals sharing
great technical and
strategic content.

MARKETO.COM
WHO

TOPICS

74

VALUE

blog.marketo.com
Multi-author blog produced
by software makers Marketo

WHO

TOPICS

71

B2B Marketing
Content Marketing
Marketing Automation

64k

Analytics
Testing
Social Marketing

SITE
VISITS
TWITTER
FOLLOWERS

157k

34k/m*

*Estimate only of US internet users, data compiled via Compete and Alexa

VALUE
TWITTER
FOLLOWERS

blog.kissmetrics.com
Multi-author blog edited
by KISSmetrics - analytics
software provider

The latest on measurement and
testing, practical online marketing
ideas, and B2B content directed
at customer understanding.

80k

Big industry names
deliver their visions
on the most important
B2B issues.

To learn more about our thoughts on
B2B marketing, content, and making
an impact online, please check out
our blog, facebook and twitter

ABOUT DNN
DNN (formerly DotNetNuke) provides a suite of solutions for creating rich, rewarding online experiences for customers,
partners and employees. DNN technology is the foundation for 750,000+ websites worldwide and our customers include
True Value Hardware, Bose, Cornell University, Glacier Water, Dannon, Delphi, USAA, NASCAR, Northern Health and the
City of Denver. In addition to our commercial solutions, DNN is the steward of the DotNetNuke Open Source Project.

dnnsoftware.com/blog

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Top 10 Blogs Every B2B Marketer Should Read

  • 1. TOP 10 BLOGS EVERY B2B MARKETER SHOULD READ How do you become a rock star marketer? By learning from rock star marketers. Here are ten B2B marketing blogs that aspiring rock stars are reading – and why YOU need to start reading them, too. BRIAN SOLIS WHO TOPICS 85 VALUE sethgodin.typepad.com Best-selling author, lecturer, marketing guru, entrepreneur WHO briansolis.com NYT best-selling author, speaker, consultant Social media Technology, Emerging Business TWITTER FOLLOWERS 195k 120k The authority on social business and how new technology is shaping business and marketing. SETH GODIN WHO Social Media Branding Business Strategy TOPICS TOPICS 63 80 TWITTER FOLLOWERS 305k 110k “America’s Greatest Marketer” shares his creative marketing insights and big picture thoughts on branding VALUE PAUL GILLIN VALUE gillin.com/blog Author, columnist, speaker, B2B social media consultant B2B Marketing Social Media Open Enterprise TWITTER FOLLOWERS 12k Consultant to big brands, delivering intelligent coverage of vital B2B marketing trends and strategy ideas. AMY PORTERFIELD WHO amyporterfield.com Marketing expert, speaker, educator, author Social Media Content Marketing TOPICS 72 VALUE TWITTER FOLLOWERS 65k 15k A powerful social media influencer: tons of practical ideas for small business marketing. ANN HANDLEY JAY BAER convinceandconvert.com Best-selling author, speaker, consultant WHO Content Marketing, Social Media TOPICS 82 TWITTER FOLLOWERS 90k 22k Top resource for content marketing; great tips for accelerating your content and social media. VALUE WHO annhandley.com Author, speaker, content chief at MarketingProfs Content Marketing, Social Media TOPICS JEREMIAH OWYANG web-strategist.com/blog Researcher, analyst, speaker, web strategist WHO TOPICS Social Business Web Technology Collaborative Economy 81 TWITTER FOLLOWERS 137k 74 VALUE TWITTER FOLLOWERS 188k 15k One of the most influential women in social media; an important source for social strategy and tactics. 111k Highly-praised authority on social strategy and emerging technologies — in-depth research and macro-level business ideas. VALUE MOZ.COM WHO TOPICS moz.com/blog Community blog managed by Moz (SEOMoz) - SEO software and consulting SEO Analytics, Inbound Marketing SITE VISITS 89k/m* KISSMETRICS.COM TWITTER FOLLOWERS 233k 129k *Estimate only of US internet users, data compiled via Compete and Alexa VALUE Vibrant community of professionals sharing great technical and strategic content. MARKETO.COM WHO TOPICS 74 VALUE blog.marketo.com Multi-author blog produced by software makers Marketo WHO TOPICS 71 B2B Marketing Content Marketing Marketing Automation 64k Analytics Testing Social Marketing SITE VISITS TWITTER FOLLOWERS 157k 34k/m* *Estimate only of US internet users, data compiled via Compete and Alexa VALUE TWITTER FOLLOWERS blog.kissmetrics.com Multi-author blog edited by KISSmetrics - analytics software provider The latest on measurement and testing, practical online marketing ideas, and B2B content directed at customer understanding. 80k Big industry names deliver their visions on the most important B2B issues. To learn more about our thoughts on B2B marketing, content, and making an impact online, please check out our blog, facebook and twitter ABOUT DNN DNN (formerly DotNetNuke) provides a suite of solutions for creating rich, rewarding online experiences for customers, partners and employees. DNN technology is the foundation for 750,000+ websites worldwide and our customers include True Value Hardware, Bose, Cornell University, Glacier Water, Dannon, Delphi, USAA, NASCAR, Northern Health and the City of Denver. In addition to our commercial solutions, DNN is the steward of the DotNetNuke Open Source Project. dnnsoftware.com/blog