Can you remember the last time you were absolutely WOWed by someone’s presentation? So much that you wished you made it yourself?
Knowing how to design a successful presentation is one of the most useful business skills to have. Social media guru, student or a financial whiz – at one point in your career you will be asked to share your business results or ideas with others. Aside from preparing an engaging talk on the matter, you will have to create the slides that will compliment it.
You want your SlideShare presentation:
To allow people to follow along with your verbal presentation
Communicate key ideas in succinct and impactful way
When you are starting from a blank canvas, the number of options you are faced with can be stress inducing. You have to think about fonts size and family, which colors to use, illustrations to include and the overall concept. That’s why we decided to make a SlideShare that can guide you through it and help you make the best decisions.
We want people to remember you when asked the question from the beginning.
2. EVERY SLIDESHARE HAS TO ADHERE TO
4 PRINCIPLES:
Have a clearly stated message Stay simple and easy to follow
Contain effective imagery A great color scheme is key
01. 02.
03. 04.
JPEG
3. Custom font
and eye-catching color
- adhere to a theme throughout the SlideShare
Use iconography and images
to support your message
Avoid placing an image in the
center of the slide
QUICK Wins
4. Typography
Use visually exciting fonts
(Futura, Montserrat, Bebas Neue)
Use CAPITALIZATION or highlight
to stress your keywords
Use contrast
- big vs small, bold, colour or font combinations
Play with both character and line spacing
5. Effective Color Scheme
MOST
Choose a color scheme that fits your material:
- strong, high contrast colors for tech/innovation
- pastel or dulled colors for emotional,
human material
Vibrant color combinations
- they are known to cause headaches
Low contrast colors
- not visible on projectors
Avoid:
6. Layout
CONTENT
Your SlideShare should tell a story
Use your main points to structure your slides
Define the core message you want to convey
to your readers
You should avoid using templates - take the time
to create your own designs
7. Ideal Word Count
PER SLIDE
of presentations
average
24 words
per slide
45% SlideShares
between
views average
22 words
per slide
2M and 6M
Presentations
with
views average
47 words
per slide
under 1M
8. 2M views have 69 slides
Ideal Number of Slides
PER Presentation
03
04
05
01
02
Average presentations with over
Cutting down on words per slide while
increasing the number of slides is the key
to a successful SlideShare.
2,000 word threshold receive nearly
10x as many downloads as the rest
Presentations that cross the
Tip
9. Optimization
It is important to optimize the headline for
searchable keywords
Twitter allows viewers to easily tweet quotes
from a SlideShare
The name of the file you upload to SlideShare
becomes the URL slug - so choose wisely
You can embed the presentation to your blog
- helping you build backlinks and organic traffic
10. MAKE YOUR SLIDESHARE
Mobile Friendly:
Opt for font size 16 or higher
Increase your contrast
- higher contrast improves visibility on small screens
Highlight or limit the text on slides to a few key phrases
Avoid using complicated graphs with too many details
Use simple and clear imagery
- limit the number to 1 or 2 per slide
11. Clearly label clickable buttons - most people
are not aware that you can have
live links in your SlideShare
Include your Call to Action in your SlideShare
- somewhere in the final slides
Feel free to add URLs to your other posts or your blog
CALL TO
Action and URL