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1. Pre Production Advice

2. The procedure of filming is a long one and incorporates
far more planning and preparation than one may think.
From past experience if this is not organised effectively,
a lot may go wrong. In a team there are a lot of ideas
and opinions flying about and if these are not well
thought through, planned and communicated, the end
result will not be successful. When exploring tips on how
to make this pre-production process smoother and more
efficient for future projects, I found the pre-production
checklist put together by LAMBDA films. Which outlines
three fundamental strategies to ease a process that can
otherwise be fairly stressful. These included, scripting,
storyboarding, and a treatment

3. making the final aims of the project clear to everyone
involved.

4. Whether you're creating a video for a movie, or a small
accountancy firm you need to have your head on
straight, keeping your goals and objectives clear and
ensuring that anyone working on the project with you
understands your vision.

5. You should be asking questions such as: What am I
trying to achieve with my video? What am I going to
shoot? What locations/people/resources do I need to
accomplish my goals? What can I remove to simplify the
process? Where is my video going to be shown and what
do I need to do during production to make sure it
displays correctly?

6. As the LAMBDA video emphasis', another essential part
of pre-production can be to establish a treatment
outlining the objective of the project and intentions so
everyone involved understands what the final goal is. As
I have said and cannot stress enough how key it is to
have everyone in the group on the same page and
working collectively. Without a well functioning team,
relationships and interactions may become very tense
when working so closely together on a project that
means a lot to everyone.

7. Looking back at when I started becoming interested in
filming and production I did not recognise the
significance of storyboarding until it was way to late - on
the day of filming when things became very intense and
stressful with the deadline rapidly approaching. Without
a structured storyboard the day was very unorganised
and unenjoyable. I have however, learnt from past
errors and since then have made sure that a well
thought through storyboard always features in the pre-
production process. Making sure that it continues to
develop and progress all through the entire planning
period to ensure that we are all happy with the end
result.

8. Take a look at our videos and video marketing blog for
more information and production tips!

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