Alicia Dougherty-Wold

San Francisco Bay Area United States

Content Strategy Director

Writing / Publishing

For more than 15 years I've been creating top-notch, user-focused content strategy and marketing programs for Web, email, print, social, and mobile experiences. My specialties include team management, establishing unique editorial voices, engaging customers, and making new technology more fun to use. I bring a strengths-based approach to managing and helping individual contributors do their best work. In addition to my work in content strategy, user experience, and marketing, I have a masters degree and post-graduate training in Clinical Psychology. This background deepened my empathy for the people who use the products I help build--and continues to inform my work as a content strategi...