Wiko facebook maintain report feb 2016

1. Facebook Maintenance Report
February 2016

2. Summary Overviews Feb 2016
Like Growth = 1.4%
Jan 2016 Feb 2016
Unlike
Jan 2016 Feb 2016
Unlike
* Unlike trend ลดลง แนวโน้มดีขึ้น

3. Message > Target Average ( 80%) 94 % Feedback to fan page

4. Customer Group

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Total talking about this
Total Talking About this Feb12,778

6. Post Top Engagement > 2,000 - 4000

7. Wiko Thailand = 3.6Kengagement
Sponser
Sponser

8. Demographics
• Core Target who likes page age 13 – 17 years ( 38%)
• Secondary target age 18 – 24 years ( 37%)
• Men > Women
แก้แล้ว

9. Demographics
• Content reach to age 25-34 years (37%) , age 18-24 years (29%)
• Men > Women
แก้แล้ว

10. Demographics
Action from user ex. Comment , Like , Share , View
age 25-34 years (37%) , age 18-24 years ( 31% ) , Men > Women
แก้แล้ว

11. Demographics
The Most online users on fan page 8.00 – 9.00 PM On Friday
แก้แล้ว

12. Content Management

13. Popular Content Reach 16,000 - 20,000

14. Popular Content Reach 14,000 - 15,000
255 share

15. Popular Content Reach 10,000 – 13,000

16. Popular Content Reach 10,000 – 13,000

17. Popular Content Reach > 14000

18. Report Feb 2016

19. 29 day = 997 Record
31%
27%
14%
13%
12%
2%
0% 0%
Overall Quantity
Etc 314
Phone Information 271
Hardware Problem 143
Where to Buy 134
Update Android 117
Resaller 16
Reviews 1
Software Problem 1
997

20. 29 day = 134 Record
47%
13%
8%
7%
5%
5%
4%
2%
2%
1%
1%
1%
1%
1%
1%
Where to Buy Quantity
N/A 63 47%
Wiko Pulp 17 13%
Wiko Pulp Fab 11 8%
Wiko Ridge 10 7%
Wiko Highway
Pure 7 5%
Wiko Ridge Fab 7 5%
Wiko Lenny 2 6 4%
Wiko Highway
Sign 3 2%
Wiko Rainbow
Jam 3 2%
Wiko Bloom 2 1%
Wiko Fever 1 1%
Wiko Jimmy 1 1%
Wiko Selfy 1 1%
Wiko Slide 1 1%
Wiko Sunset 1 1%
134

21. 29 day = 143 Record
34%
19%
15%
14%
5%
4%
3%
2%
1% 1%
1%
1%
Hardware Problem Quanlity
N/A 48 34%
Wiko Ridge 27 19%
Wiko Lenny 2 22 15%
Wiko Pulp 20 14%
Wiko Fever 7 5%
Wiko Ridge Fab 6 4%
Wiko Highway
Sign 5 3%
Wiko Pulp Fab 3 2%
Wiko Wax4G 2 1%
Wiko Bloom 1 1%
Wiko Selfy 1 1%
Wiko Slide 1 1%
143

22. 41%
13%
12%
8%
8%
5%
4%
3%
2%
1%
1% 1%
0%
0% 0% 0%
Phone Information Quanlity
N/A 110 41%
Wiko Pulp 35 13%
Wiko Ridge 33 12%
Wiko Pulp Fab 23 8%
Wiko Lenny 2 22 8%
Wiko Fever 14 5%
Wiko Ridge Fab 11 4%
Wiko Highway
Pure 7 3%
Wiko Highway
Sign 5 2%
Wiko Rainbow
Jam 3 1%
Wiko Bloom 2 1%
Wiko Selfy 2 1%
Wiko Highway
Star 1 0%
Wiko Slide 1 0%
Wiko Sunset 1 0%
Wiko Wax4G 1 0%

23. Report Pan tip Jan 2016

24. • Total = 25 กระทู้
ETC 1
Selfy 1
Hardware Problem 7
Bloom 1
Fever 1
Lenny2 1
N/A 2
Pulp fab 1
Sunset 1
Phone Information 11
Lenny2 2
N/A 1
Pulp 4
Pulp fab 3
Ridge FAB 4G 1
Update Android 1
Ridge FAB 4G 1
Where to buy 2
Pulp 2