2. Fan page Sep 2017
*ดูในเอกสารแนบ
* LIKE Fan page = 1.8+ Million (+100K)
* LIKE Fan page : (TH) 162,051 (+1.79 % from Aug)
Post 35 { Reached = 1.16 M / Share = 1337 Engagement = 57,209}
3. Online Media
Advertising
Post 35 contents
A. Report buy ads on Google Adwords /
Facebook ads
D . You tube & Google Analytics
C. Contents on Facebook
a. Post New Product / Post Presenter
b. Post Current Product
c. Lifestyle / Branding
E. Back office Report
B . Digital Campaign
a. 4.Advertorial mother &kids (Wiko jerry 2)
b. TVC 30 sec / TVC 1 Min You tube / Line TV
c. IG Kimberly
4. Month 2017 Fan page %
Jan 141,369 +2% form Dec
Feb 143,646 +1% form Jan
March 142,523 -0.78% form Feb
April 145,394 +2% form March
May 149,110 +2.5% form April
June 151,491 +1.6% from May
July 154,660 +2.09% from June
August 159,206 +2.94% from July
September 162,051 +1.79% from Aug
Fan page growth / month
Global Fan page 1.98
Millions
5. Target
audience
Target Group Age 18-24 (47 %)
Men = Women 49 % - 51 %
Target Group 2nd Age 25-34 ( 26 %)
Target People Engagement Age 18-2
Women > Men Engagement 51 : 49
Location : Bangkok / Nakhon Ratch
Surin
13. GoogleText (SearchEngineMarketing)
Total Text Impression = 64,693
Total Click = 5,460 Click
Average group competitor = 7.71
Baht / Click
Average group price = 4.28
Baht / Click
Average group Spec = 5.90
Baht / Click
Cost = 25,002.21 Baht