SlideShare a Scribd company logo
1 of 6
Image Of Organization 
Work realized by: 
EMILSON HORTA
HISTORY 
In 1961, Rui Nabeiro created the Delta Cafés, successful brand in the 
country and the world, example of pioneering, innovation, entrepreneurial 
will and fundamentally, the symbol of a land, Campo Maior. 
The sustained development of the Delta Cafés shows how the brand has 
been actively entering the market, anticipating opportunities and also 
implementing some changes.
TOTAL QUALITY 
 Delta bet to continuously improve and gradually their products, services and 
performance through a management system Integrado. Garantimos food safety 
throughout the supply chain for the products and services marketed by ensuring the 
traceability, control of critical points and control of operational prerequisites 
identified in the hazard analysis. To this end, there is a multidisciplinary team of 
Food Security covers all the areas / sectors of the company. 
. 
SUSTAINABILITY 
We are not in favor of immediate benefits that threaten the 
sustainable development of the company. We recognize the need to 
ensure a sustainable financial returns in the long term through a 
process of innovation and responsible investment, . 
in order to maintain 
its leadership in the domestic market and progress in the process of 
internationalization of the brand.
MAYOR WINERY 
AGRODELTA 
BELLISSIMO 
CAMEL COFFEE 
DELTA CAFES 
DELTA Q 
DELFRUIT 
GINGA 
REPRESENTED 
BECK'S 
domuz 
HERO 
Tetley 
VIMEIRO 
Brands of coffees
Internationalization 
 The brand coffees Campo Maior is present in over 40 countries, with greater 
presence in Espanha6, country has 16 commercial departments. 
 In 2011 Delta purchases coffee almost all producing countries, including Brazil, 
Angola, Vietnam and Costa Rica. Exports represent 20% of total turnover, with 
Spain at the head of a list to which they belong other countries like France, 
Luxembourg, Brazil and Angola.
Organisational Chart

More Related Content

What's hot

Welcome to Caprichito's
Welcome to Caprichito's Welcome to Caprichito's
Welcome to Caprichito's erikachica
 
Global Business Practice Assignment - Benetton Management Report
Global Business Practice Assignment - Benetton Management ReportGlobal Business Practice Assignment - Benetton Management Report
Global Business Practice Assignment - Benetton Management ReportAmany Hamza
 
Pernod ricard marketing plan
Pernod ricard marketing planPernod ricard marketing plan
Pernod ricard marketing planirving segovia
 
Benetton - supply chain
Benetton - supply chainBenetton - supply chain
Benetton - supply chainbeppe345
 
Marketing plan - Prince de lu
Marketing plan - Prince de luMarketing plan - Prince de lu
Marketing plan - Prince de luSepideh Rayegan
 
Future Pros of COCA
Future Pros of COCAFuture Pros of COCA
Future Pros of COCAHool Do
 
Mgt 422 Grupo Modelo
Mgt 422 Grupo ModeloMgt 422 Grupo Modelo
Mgt 422 Grupo Modelojnewberr
 
Imaldi´s mx launch
Imaldi´s mx launchImaldi´s mx launch
Imaldi´s mx launchPabloMen1
 
The case study of benetton
The case study of benettonThe case study of benetton
The case study of benettonMustafa Watar
 
P&G Marketing Capabilities
P&G Marketing CapabilitiesP&G Marketing Capabilities
P&G Marketing CapabilitiesAnurag Roy
 

What's hot (18)

Welcome to Caprichito's
Welcome to Caprichito's Welcome to Caprichito's
Welcome to Caprichito's
 
Global Business Practice Assignment - Benetton Management Report
Global Business Practice Assignment - Benetton Management ReportGlobal Business Practice Assignment - Benetton Management Report
Global Business Practice Assignment - Benetton Management Report
 
Pernod ricard marketing plan
Pernod ricard marketing planPernod ricard marketing plan
Pernod ricard marketing plan
 
EnglishResume12015
EnglishResume12015EnglishResume12015
EnglishResume12015
 
Trade Marketing - Distribuzione Italia 2016
Trade Marketing - Distribuzione Italia 2016Trade Marketing - Distribuzione Italia 2016
Trade Marketing - Distribuzione Italia 2016
 
Benetton - supply chain
Benetton - supply chainBenetton - supply chain
Benetton - supply chain
 
Marketing plan - Prince de lu
Marketing plan - Prince de luMarketing plan - Prince de lu
Marketing plan - Prince de lu
 
CV ROBERTO GTZ DEL RIO
CV ROBERTO GTZ DEL RIOCV ROBERTO GTZ DEL RIO
CV ROBERTO GTZ DEL RIO
 
4 Cv Giorgio Sacchetto 2009 May
4 Cv Giorgio Sacchetto 2009   May4 Cv Giorgio Sacchetto 2009   May
4 Cv Giorgio Sacchetto 2009 May
 
Future Pros of COCA
Future Pros of COCAFuture Pros of COCA
Future Pros of COCA
 
TheoBrands work
TheoBrands workTheoBrands work
TheoBrands work
 
Mgt 422 Grupo Modelo
Mgt 422 Grupo ModeloMgt 422 Grupo Modelo
Mgt 422 Grupo Modelo
 
Imaldi´s mx launch
Imaldi´s mx launchImaldi´s mx launch
Imaldi´s mx launch
 
Final project
Final projectFinal project
Final project
 
Freddo
FreddoFreddo
Freddo
 
The case study of benetton
The case study of benettonThe case study of benetton
The case study of benetton
 
P&G Marketing Capabilities
P&G Marketing CapabilitiesP&G Marketing Capabilities
P&G Marketing Capabilities
 
The Future of Cacau Show
The Future of Cacau ShowThe Future of Cacau Show
The Future of Cacau Show
 

Viewers also liked

Visita à Fábrica de Cafés Delta
Visita à Fábrica de Cafés DeltaVisita à Fábrica de Cafés Delta
Visita à Fábrica de Cafés DeltaRigoletto EFA
 
Ap plano de marketing delta q
Ap plano de marketing   delta qAp plano de marketing   delta q
Ap plano de marketing delta qHugo Barbosa
 
Plano de marketing Delta Cafés
Plano de marketing Delta CafésPlano de marketing Delta Cafés
Plano de marketing Delta Cafésguesta151d4
 
La industria del café en Portugal, donde tradición y calidad se dan la mano -...
La industria del café en Portugal, donde tradición y calidad se dan la mano -...La industria del café en Portugal, donde tradición y calidad se dan la mano -...
La industria del café en Portugal, donde tradición y calidad se dan la mano -...aromadecafes
 
Trabalho escrito plano e estratégia de marketing
Trabalho escrito plano e estratégia de marketingTrabalho escrito plano e estratégia de marketing
Trabalho escrito plano e estratégia de marketingdaavydsvaz
 
NESPRESSO MARKETING ANALYSIS 2014
NESPRESSO MARKETING ANALYSIS 2014NESPRESSO MARKETING ANALYSIS 2014
NESPRESSO MARKETING ANALYSIS 2014Marine Escande
 

Viewers also liked (8)

Visita à Fábrica de Cafés Delta
Visita à Fábrica de Cafés DeltaVisita à Fábrica de Cafés Delta
Visita à Fábrica de Cafés Delta
 
Ap plano de marketing delta q
Ap plano de marketing   delta qAp plano de marketing   delta q
Ap plano de marketing delta q
 
Plano de marketing Delta Cafés
Plano de marketing Delta CafésPlano de marketing Delta Cafés
Plano de marketing Delta Cafés
 
La industria del café en Portugal, donde tradición y calidad se dan la mano -...
La industria del café en Portugal, donde tradición y calidad se dan la mano -...La industria del café en Portugal, donde tradición y calidad se dan la mano -...
La industria del café en Portugal, donde tradición y calidad se dan la mano -...
 
Benetton & Delta
Benetton & Delta Benetton & Delta
Benetton & Delta
 
Trabalho escrito plano e estratégia de marketing
Trabalho escrito plano e estratégia de marketingTrabalho escrito plano e estratégia de marketing
Trabalho escrito plano e estratégia de marketing
 
NESPRESSO MARKETING ANALYSIS 2014
NESPRESSO MARKETING ANALYSIS 2014NESPRESSO MARKETING ANALYSIS 2014
NESPRESSO MARKETING ANALYSIS 2014
 
Marketing Lançamento de Produto
Marketing Lançamento de ProdutoMarketing Lançamento de Produto
Marketing Lançamento de Produto
 

Similar to Delta cofe

Similar to Delta cofe (20)

Feira Gulfood 2019
Feira Gulfood 2019Feira Gulfood 2019
Feira Gulfood 2019
 
Carrefour Financial Report
Carrefour Financial ReportCarrefour Financial Report
Carrefour Financial Report
 
ALPINA AND COLANTA "TWO SUCCESFUL COLOMBIAN COMPANIES"
ALPINA AND COLANTA "TWO SUCCESFUL COLOMBIAN COMPANIES"ALPINA AND COLANTA "TWO SUCCESFUL COLOMBIAN COMPANIES"
ALPINA AND COLANTA "TWO SUCCESFUL COLOMBIAN COMPANIES"
 
Olio & Farina Franchising
Olio & Farina FranchisingOlio & Farina Franchising
Olio & Farina Franchising
 
An analysis of the heineken® company based
An analysis of the heineken® company basedAn analysis of the heineken® company based
An analysis of the heineken® company based
 
Sodimac & exito proyecto final corregido
Sodimac & exito proyecto final corregidoSodimac & exito proyecto final corregido
Sodimac & exito proyecto final corregido
 
Barry Callebaut's Chocolate Sustainability Report 2014/15
Barry Callebaut's Chocolate Sustainability Report 2014/15Barry Callebaut's Chocolate Sustainability Report 2014/15
Barry Callebaut's Chocolate Sustainability Report 2014/15
 
Marketeervhjaar
MarketeervhjaarMarketeervhjaar
Marketeervhjaar
 
Final English Proyect
Final English ProyectFinal English Proyect
Final English Proyect
 
Cafe direct
Cafe directCafe direct
Cafe direct
 
Bialetti Company Profile
Bialetti Company ProfileBialetti Company Profile
Bialetti Company Profile
 
SABM_Snapshot_2011
SABM_Snapshot_2011SABM_Snapshot_2011
SABM_Snapshot_2011
 
coffee companies
coffee companiescoffee companies
coffee companies
 
NRA Show 2015 Italian IBP Delegation
NRA Show 2015 Italian IBP DelegationNRA Show 2015 Italian IBP Delegation
NRA Show 2015 Italian IBP Delegation
 
Zimbly eat investor_profile_
Zimbly eat investor_profile_Zimbly eat investor_profile_
Zimbly eat investor_profile_
 
Mercadona success factors
Mercadona success factorsMercadona success factors
Mercadona success factors
 
P&F Business case
P&F Business caseP&F Business case
P&F Business case
 
3.0_Presentation
3.0_Presentation3.0_Presentation
3.0_Presentation
 
Colgate ppt
Colgate pptColgate ppt
Colgate ppt
 
Case Study IllyuCafe.pdf
Case Study IllyuCafe.pdfCase Study IllyuCafe.pdf
Case Study IllyuCafe.pdf
 

Delta cofe

  • 1. Image Of Organization Work realized by: EMILSON HORTA
  • 2. HISTORY In 1961, Rui Nabeiro created the Delta Cafés, successful brand in the country and the world, example of pioneering, innovation, entrepreneurial will and fundamentally, the symbol of a land, Campo Maior. The sustained development of the Delta Cafés shows how the brand has been actively entering the market, anticipating opportunities and also implementing some changes.
  • 3. TOTAL QUALITY  Delta bet to continuously improve and gradually their products, services and performance through a management system Integrado. Garantimos food safety throughout the supply chain for the products and services marketed by ensuring the traceability, control of critical points and control of operational prerequisites identified in the hazard analysis. To this end, there is a multidisciplinary team of Food Security covers all the areas / sectors of the company. . SUSTAINABILITY We are not in favor of immediate benefits that threaten the sustainable development of the company. We recognize the need to ensure a sustainable financial returns in the long term through a process of innovation and responsible investment, . in order to maintain its leadership in the domestic market and progress in the process of internationalization of the brand.
  • 4. MAYOR WINERY AGRODELTA BELLISSIMO CAMEL COFFEE DELTA CAFES DELTA Q DELFRUIT GINGA REPRESENTED BECK'S domuz HERO Tetley VIMEIRO Brands of coffees
  • 5. Internationalization  The brand coffees Campo Maior is present in over 40 countries, with greater presence in Espanha6, country has 16 commercial departments.  In 2011 Delta purchases coffee almost all producing countries, including Brazil, Angola, Vietnam and Costa Rica. Exports represent 20% of total turnover, with Spain at the head of a list to which they belong other countries like France, Luxembourg, Brazil and Angola.