1.
Questions?
@SageAustralia #SageSummit
Be sure to install the
Sage Summit mobile
app to get the most of
Sage Summit
Join the conversation

2.
Innovating beyond technology
Ed Kless
@edkless

3.
Questions?
“Que sais-je?”
-Michel de Montaigne

4.
What do you think
of when I say
innovation?

5.
“Disruptive threats
come inherently
not from new
technology but
from new business
models.”
Andy Grove,
Founder, Intel

6.
Questions?

7.
Sticker price $34,000
Discount 3,000
31,000
Trade in 7,000
Final price $24,000
Sticker price $34,000
Trade in 7,000
27,000
Trade in bonus 3,000
Final price $24,000
Innovating pricing

8.
Questions?“All transformation
is linguistic. If we
want to change our
culture, we need to
change our
conversation.”
- Werner Erhard

9.
Questions?

10.
Innovating language
Old New
Training  Education
Fee/billing/rate  Price
Discount  Preferred price or promotional price
Client  Customer
Option  Choice
Change order  Change request
Services  Results or knowledge or judgment
Staff  Team
Efficiency  Effectiveness or better efficaciousness
Time capacity  Emotional capacity

11.
“A big change in the common
opinion about markets and
innovation, I claim, caused the
Industrial Revolution. That is,
ideas or ‘rhetoric’ enriched us.
The cause, in other words,
was language, that most
human of our
accomplishments.”
-Deirdre McCloskey

12.
Start with
why
“People don’t buy
what you do, they
buy why you do it.”
~ Simon Sinek

13.
Innovating experience

14.
Innovating packaging

15.
Innovating customer usage

16.
Innovating customer-focused process
http://www.fastcompany.com/1147825/300-
million-continue-button

17.
Questions?“The only sustainable
competitive advantage
is an organization's
ability to learn faster
than the competition.”
- Peter Senge

18.
We need your feedback
• Download the Sage Summit Tour mobile app
• Visit the App Store or Google Play and search “Sage Summit Tour”
• Select “Sage Summit Tour Australia”
• Login with your name, email address, and registration confirmation number
• Enter the event code: Australia2017
• Search for this session ID: ML17-53 and select “Session survey”

19.
Thank you
© 2017 The Sage Group plc or its licensors or its affiliated companies. All rights reserved. Sage, Sage logos, and Sage product and service names mentioned herein
are the trademarks of The Sage Group plc or its licensors or its affiliated companies. All other trademarks are the property of their respective owners.