Presentation from Marc Phillips, Managing Partner of Arafura Ventures, and author of "Inside Silicon Valley: How the deals get done," with a slide-by-slide approach to developing your pitch deck -- using examples from real-life winning pitch decks. Check out sample essential pitch deck slides for: . - Mission/Vision - Problem/Solution - Market size - IP - Financial projections - Management team - and more! Sponsored by Early Growth Financial Services and Cooley.

1. http://www.arafuraventures.com
The Best Pitch Decks
How to Create a Winning Pitch Deck

2. Your Webinar Co-Hosts
http://www.arafuraventures.com

3. Introduction
• Serial Entrepreneur. 5 exits, 2 failed.
• Lived in Silicon Valley 14 years
• Micro $15 million fund
• Check size = Up to $500k + $500k into Series A
• Author of..

4. Investment Pitch Deck Essentials
• Slide 1: Logo/Mission/Positioning Line. Founders.
• Slide 2: The Problem We Solve
• Slide 3: The Solution
• Slide 4: The Market Size
• Slide 5: The Product/Technology Architecture
• Slide 6: IP/Defensibility/Scalability Chart
• Slide 7: Go To Market/Distribution
• Slide 8: Competitor Matrix
• Slide 9: Revenue Projections
• Slide 10: The Advisors
• Slide 11: Use of Funds
• Slide 12: Exit Strategy
SV Speak: The Deck

5. Slide 1: Logo/Mission/Positioning Line
SV Speak: Elevator Pitch

6. Slide 1: Logo/Mission/Positioning Line
SV Speak: Investment Ready

7. If you don’t know the investors......
SV Speak: Wheelhouse

8. Slide 2: The Problem We Solve
SV Speak: The “aha” moment

9. Slide 2: The Problem We Solve

10. Slide 2: The Problem We Solve

11. Slide 3: The Solution
SV Speak: Shiny New Thing

12. Slide 3: The Solution

13. Slide 4: The Market Size

14. Slide 4: The Market Size
SV Speak: Hitting
it out of the park

15. Slide 5: Product/Technology Architecture

16. Slide 5: Product/Technology Architecture
http://www.arafuraventures.com

17. Slide 5: Product/Technology Architecture
SV Speak: The
user perspective

18. Slide 6: IP/Defensibility/Scalability Chart
SV Where’s the IP?

19. Slide 6: IP/Defensibility/Scalability Chart

20. Pitch Tips
• Select investors that can re-up on their investment
• Short sentences, non technical speak
• Investors watch body language
• Don’t hesitate, maintain eye contact
• Defer to co-founder/CTO
• Keep consistent momentum/pace in presentation
• Control emotion, be prepared for conflict
• Be aware of your emotional timeline
• Connect with analogies and anecdotes
• Reiterate Team, Market Size and Product Fit

21. Slide 7: Go To Market /Distribution
SV Speak: Block and Tackling

22. Slide 8: Competitor Matrix

23. Slide 8: Competitor Matrix

24. Slide 8: Competitor Matrix

25. Slide 9: Revenue Projections
SV Speak: Hitting the Numbers

26. Slide 9: Revenue Projections
SV Speak: Get Behind
the Numbers

27. Slide 9: Revenue Projections
SV Speak: Financial Runaway

28. Slide 9: Key Metrics

29. Slide 10: The Advisors
SV Speak: Friend of the Firm

30. Slide 11: Use of Funds
SV Speak: overcooked valuation

31. Slide 12: Exit Strategy

32. Thank You and Q&A
http://www.arafuraventures.com
Marc Phillips
Arafura Ventures
415.606.0900
marc@arafuraventures.com
Sirk Roh
Early Growth Financial Services
415.234.3437
contact@earlygrowthfinancialservices.com
Kerry McIllroy
Cooley
212.479.6000
http://cooley.com/contact.aspx