Letsee is AR startup from S.Korea. You can enjoy AR contents with out App install. please contact LetSee ( mail : intnoma@letsee.io ) http://www.letsee.io/

1. ㅣ Company Introduction 2019
Copyright ©2019 Letsee, Inc. All Rights Reserved.
We make all web information accessible on the spot

2. Index
01 Overview
02 Key Feature
03 Our Technology
04 Appendix
2
3p
8p
17p
21p
Company Instruction 2019

3. 01 Letsee OVERVIEW
- CEO Greeting Message
- Introduction of the Company
- History
- Organization
3

4. 01
OVERVIEW
CEO ㅣ Sangchul Ahn, Ph.D.
CEO of Letsee, Inc.
Sangchul Ahn, Ph.D
• Ph.D. in HCI and Robotics and Applied Engineering,
University of Science and Technology
• Master’s in Computer Science, Yonsei University
• Research Fellow, KIST
• Representative of W3C Member Companies
and Organizations
• Head of AR Department, HTML5 Convergence
Technology Forum HTML5
• Korean Ambassador for Geonames
4
Convergence of real environment and virtual environment
Guarantee of unlimited connectivity between AR and the web
Answer to the new user experience
That is why Letsee exists.
The emergence of a breakthrough product which could enable an easy
development of AR environment even without proficiency in the AR
development environment.
Connection with the unlimited scalability of the web with a browser alone
without installing an app. Infinite expansion of the AR ecosystem.
We are convinced that in the opening of the new world,
Letsee will leave an indelible impression. We also promise you that
we will do our utmost to ensure that there will be no regrets in making selection.
Sangchul Ahn, Ph.D
CEO of Letsee, Inc.
Company Instruction 2019

5. 01
OVERVIEW
Overview of the Company ㅣ Experience Augmented Reality on the Web
Name of the Company Letsee, Inc.
CEO Sangchul Ahn, Ph.D
Date Founded July 2014
Head office address 8F, 15, Teheran-ro 82-gil, Gangnam-gu, Seoul Korea
Business Areas AR Web Solutions
Main Service
Letsee SDK (Software Development Kit)
Letsee browser (Hybrid Reality Web Browser)
Number of officers and
employees
10 people
Contact information +82-2-566-9711 contact@letsee.io
Website www.letsee.io
5
Company Instruction 2019

6. 01
OVERVIEW
History
2014 ⚫ 07 Founded (official startup of KIST's research institute)
⚫ 12 Certified as startup
⚫ 12 Founded corporate annexed research institute
2015 ⚫ 06 Developed AR game live relay system (Cheil)
⚫ 10 Joined membership of W3C (International Web Standards Association)
⚫ 11 Released Letsee Beer App V1.0
2016 ⚫ 06 Released Letsee Beer V2.0
⚫ 10 Gave a theme presentation at W3C WebVR workshop
⚫ 12 Developed solutions for Samsung Electronics' AR remote
collaboration solution
2017 ⚫ 01 Released Letsee Browser
⚫ 08 Selected as "Mobile of August" for Republic of Korea’s
2017 Mobile Award
⚫ 12 Provided for Samsung Electronics' AR remote collaboration
CMS solution
2018 ⚫ 02 Provided Hana Bank's AR marketing solution
⚫ 05 Attracted Pre-A investment
⚫ 06 Selected TIPS program
⚫ 10 Selected as the 4th term of C-lab of Samsung Electronics
2019 ⚫ 04 Released Letsee WebAR SDK v1.0 Beta
⚫ 05 AWE2019 Demonstrated Letsee Web AR technology
6
Company Instruction 2019

7. 01
OVERVIEW
Organization
7
CEO
Strategic Planning Team AR Business Development Team General Management Team
Company Instruction 2019

8. 02 KEY FEATURE
- Web-Based AR
- Simple & Easy
- Mobile AR authoring tool
- Support for various types of media
8
Company Instruction 2019

9. 02
KEY FEATURE 1/4
Web-Based AR
9
Provision of AR experience with a web browser alone
even without downloading a separate app
The era to experience AR with smartphone has now arrived.
However, unlike the demand forecasts, there were no technological limit and
appropriate alternative for AR technology's advancement as with the basic role of
web browser.
A fundamental reason as to why the apps released with AR technology mounted
could not achieve exceptional performance results is that the environment which
has demanded app installation just because it is AR despite it being a simple
advertisement or event related contents largely impeded the influx of users.
Letsee has eliminated restrictions requiring app installation even for a simple use of
AR, and has also developed Letsee browser with which AR information is started
even with the scanning of QR code alone and shutting down the web browser alone
completes the AR procedures. You no longer need to be obsessed with App
Download & Retention.
User
Web
Contents
Entry of
AR contents
Omission of the procedures
for downloading apps for AR
Consistent web browsing environment = User attrition prevention
API and Backend
service for the real
world model
Fully compliant with W3C standards
ㅣ WebAR SDK
Use of
AR contents
Company Instruction 2019

10. 02
KEY FEATURE 1/4
Web-Based AR
10
Demo video #1
ARProductGuide
Demonstration
Previewing items in AR provides a more
realistic representation of products, increasing
purchasing confidence.
AR experiences can now run directly on any
existing Website and are accessible by most
smartphones with a camera and Web browser.
No apps needed
ㅣ WebAR SDK
Demo video replay
Company Instruction 2019

11. 02
KEY FEATURE 1/4
Web-Based AR
Demo video #2
IOTDevicecontrol
Demonstration
Previewing items in AR provides a more
realistic representation of products, increasing
purchasing confidence.
Customers are no longer required to leave your
Website to download an app, which greatly
improves the overall user experience.
ㅣ WebAR SDK
Demo video replay
Company Instruction 2019

12. 02
KEY FEATURE 1/4
Web-Based AR
Demo video #3
ARWallboard
Demonstration
Previewing items in AR provides a more
realistic representation of products, increasing
purchasing confidence.
AR experiences can now run directly on any
existing Website and are accessible by most
smartphones with a camera and Web browser.
No apps needed
ㅣ WebAR SDK
Demo video replay
Company Instruction 2019

13. 02
KEY FEATURE 1/4
Web-Based AR
Demo video #4
ImageTarget
Demonstration
Recognize and track uploaded image targets,
bringing static content to life.
Track any uploaded image including product
packaging, posters, in-store displays, outdoor,
print advertisements and more.
ㅣ WebAR SDK
Demo video replay
Company Instruction 2019

14. 02
KEY FEATURE 2/4
Simple & Easy
14
AR development is now easier.
Real-world
Abstraction
Hybrid tracking
Web browser
HTML
Presentation
(CSS + WebGL)
Application logic
(JavaScript)
Computer vision
tracking engine
Mobile OS
Target
object
model
Application logic
(Objective-C, Java, etc.)
Presentation
(OpenGL)
Tracking
data
WebAR SDK
App environment development
AR development has a
high level of difficulty
vs
• High cost + slow authoring speed
• Use of a separate authoring tool
• Need for build up process
• Low cost + fast authoring speed
• Connection of various web contents
• Simultaneous reflection with authoring
• No build up process required
Easy to develop is not limited to just the level of difficulty entailed in development.
If the development environment turns simple and convenient, costs will be saved and productivity will be enhanced as well as the fast production
of AR contents by web designer or web developer. Letsee's Web AR SDK will set a new standard for your marketing strategy.
ㅣ WebAR SDK
Web environment development
AR development has a
low level of difficulty
+ Web based strong expansion
Company Instruction 2019

15. 02
KEY FEATURE 3/4
Mobile AR authoring tool
15
Mobile AR authoring tool support for the easy AR contents authoring
ㅣ WebAR SDK
User
Mobile AR authoring tool
Web Browser
AR
Experience
Selection of content type
Placement of contents in
object / location
Adjustment of details
Recognition DB
(EMS)
Recognition /
tracking information
Reflection of
object / location
[ ]
Contents
save / share
[ Advertising exposure & user sharing ]
Company Instruction 2019

16. 02
KEY FEATURE 4/4
Support for various types of media
16
If operated in a web browser, it will make any contents into an AR environment.
Support is provided for various types of web media such as 3D drawing,
hashtag, 3D emoji, hyperlink, video, and photo, and web contents of the form of intended by the author
may be developed into an AR environment.
Support for various types of media Real time interaction Object search advertising
ㅣ WebAR SDK
Company Instruction 2019

17. 03 Our Technology
- Proprietary technology
- Proprietary patents
17

18. 03
Our Technology
Proprietary technology
18
Real world API development Real time dynamic conversion Web contents ecosystem connection
PLACE Model Mixed Reality PLACE Media
Web information coexists and converges with the real world's physical space
Hybrid reality server
- Object recognition DB
- Automation of recognized
information registration
completed
- Hybrid reality search and
recommendation engine
Hybrid reality Web browser
- Web based AR rendering engine
- HTML 5 individual elements and
3D (WebGL) augmentation
- Can be installed in existing apps
(SDK, White Label)
Web contents ecosystem connection
- Mobile development AR widget (UCC)
- Augmented contents management
server (CMS)
- Dynamic update
Company Instruction 2019

19. 03
Our Technology
Proprietary technology
19
Web AR based flexible connection structure and high productivity
Company Instruction 2019
• Sensor centric development
environment
(Implementation dependent on sensors
such as GPS, Camera, etc., is required)
• Disconnected space system
(Indoor / outdoor spaces can not be
integrated)
• Media support limitations
(Additional development required)
• Scenario dependent
implementation
(Not possible to separate tracking
information, spatial information, and
application)
• High development costs
(High level of development difficulty,
and difficult maintenance)
Challenge
• Provision of a real world abstract
model
(Sensor independent integrated spatial
abstract model)
• Disconnected space system
(Indoor / outdoor spaces can not be
integrated)
• Web contents' structure
(HTML, CSS, JavaScript)
• Flexible connection structure
(Separation of tracking engine,
spatial model, and application part)
• High productivity
(Easy contents development and
maintenance)
platform

20. 03
Our Technology
Technical patent
20
NAME COUNTRY APPLICATION NUMBER
1
APPARATUS AND METHOD PROVIDING AUGMENTED REALITY CONTENTS BASED
ON WEB INFORMATION STRUCTURE
South Korea 10-2013-0030336
2
APPARATUS AND METHOD PROVIDING AUGMENTED REALITY CONTENTS BASED
ON WEB INFORMATION STRUCTURE
Europe 13199437.8
3
APPARATUS AND METHOD PROVIDING AUGMENTED REALITY CONTENTS BASED
ON WEB INFORMATION STRUCTURE
USA 14/139,133
4 SYSTEM FOR AUTHORINGAND PROVIDING AUGMENTEDREALITYCONTENTS South Korea 10-2013-0115640
5 SYSTEM FOR AUTHORING AND PROVIDING AUGMENTED REALITY CONTENTS Europe 13199426.1
6 SYSTEM FOR AUTHORING AND PROVIDING AUGMENTED REALITY CONTENTS USA 14/140,255
7 APPARATUS AND METHOD FOR AUGMENTED REALITY South Korea 10-2017-0096275
8 APPARATUS AND METHOD FOR AUGMENTING VIRTUALOBJECT South Korea 10-2017-0096778
Company Instruction 2019

21. 04 Appendix
21
- Letsee browser
- Letsee Beer
- Letsee sticker
- AR product history inquiry

22. 22
04
Appendix
Letsee Browser
Letsee Browser
All AR contents one could imagine
Make it easy with web language alone
Demo video replay
Company Instruction 2019

23. 23
04
Appendix
Letsee Beer
Letsee Beer
Demo video replay
Company Instruction 2019

24. 24
04
Appendix
AR product history inquiry
AR product history
inquiry
Demo video replay
Company Instruction 2019

25. 25
04
Appendix
Letsee AR Sticker
Letsee AR Sticker
Demo video replay
Company Instruction 2019

26. 26
Thank you.