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Virtual (and intelligent) customer assistant
in a box
Case study
Context:
An airline company wanted to extend their
customer services online by providing virtual
assistance to customers online so as to
increase customer engagement that could
predict and answer any customer queries.
Recommended configuration:
• An online virtual assistant capable of
answering customer queries swiftly was.
Services for the customer can be improved
through the use of AI, which is used to
predict and analyze customer queries that
are raised, thus answering them as
accurately as possible.
• Additionally, the virtual assistant can
provide automated customer assistance
through the use of NLU and ASR to function
as a “real agent.” The virtual assistant is
able to answer any customer who speaks
different languages.
Client impact:
• Reduced cost on customer care with the
help of automated virtual assistance.
• Efficiently resolves a customer queries.
• Cater to a wider range of customers who
speak different languages.
• Provides a better customer experience.
Contact us
Challenges faced from providing virtual assistance
Expensive care costs for the virtual
assistant
Unable to provide the service
around the clock
Limited number of languages
available
Inaccurate speech recognition
Extended call handling duration Poor call volume management
Varun Mittal
EY Global Emerging Markets FinTech
Leader
varun.mittal@sg.ey.com
Improve services through software services
Artificial Intelligence
(AI) trained and
programmed to
recommend
predictions
Natural language
understanding (NLU)
to comprehend up to
more than 80
languages
Automated speech
recognition (ASR)
manages the call and
function similar to a
real agent
Solution benefits
Provide efficient and fast outcomes1 Ensure first call resolution2
Reduce customer care costs3 Manage call volumes4
Leading-edge tech capabilities
Data sources Data ingestion layer
Data ingestion layer Hosted on public IP
Implementation channels
Microsoft office and PDF
Core banking
database
HRMS or CRM
E-banking
system
Websites
Databases
Javascript operating system
(JSOS)
Transforms and cleanses all
structured and unstructured data
into javascript object notation
(JSON) format
Service API generated
Service deployment
Prediction engine
Cross
training
Recommendation engine
Machine
learning
Voice or
chat
training
Interactive voice
response (IVR)
Mobile app or
browser
Web chat
Virtual reality
Desktop
application
Website: www.ey.com/sg/fintechhub
Email: fintech@sg.ey.com
Sahil Gupta
EY ASEAN FinTech Manager
sahil.gupta@sg.ey.com
EY | Assurance | Tax | Transactions | Advisory
About EY
EY is a global leader in assurance, tax, transaction and advisory
services. The insights and quality services we deliver help build
trust and confidence in the capital markets and in economies the
world over. We develop outstanding leaders who team to deliver
on our promises to all of our stakeholders. In so doing, we play a
critical role in building a better working world for our people, for
our clients and for our communities.
EY refers to the global organization, and may refer to one or
more, of the member firms of Ernst & Young Global Limited, each
of which is a separate legal entity. Ernst & Young Global Limited,
a UK company limited by guarantee, does not provide services to
clients. For more information about our organization, please visit
ey.com.
© 2018 EYGM Limited.
All Rights Reserved.
EYG no. 011378-18Gbl
ED None.
This material has been prepared for general informational purposes only and is not
intended to be relied upon as accounting, tax or other professional advice. Please
refer to your advisors for specific advice.
ey.com

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Virtual (and intelligent) customer assistant in a box

  • 1. Virtual (and intelligent) customer assistant in a box Case study Context: An airline company wanted to extend their customer services online by providing virtual assistance to customers online so as to increase customer engagement that could predict and answer any customer queries. Recommended configuration: • An online virtual assistant capable of answering customer queries swiftly was. Services for the customer can be improved through the use of AI, which is used to predict and analyze customer queries that are raised, thus answering them as accurately as possible. • Additionally, the virtual assistant can provide automated customer assistance through the use of NLU and ASR to function as a “real agent.” The virtual assistant is able to answer any customer who speaks different languages. Client impact: • Reduced cost on customer care with the help of automated virtual assistance. • Efficiently resolves a customer queries. • Cater to a wider range of customers who speak different languages. • Provides a better customer experience. Contact us Challenges faced from providing virtual assistance Expensive care costs for the virtual assistant Unable to provide the service around the clock Limited number of languages available Inaccurate speech recognition Extended call handling duration Poor call volume management Varun Mittal EY Global Emerging Markets FinTech Leader varun.mittal@sg.ey.com Improve services through software services Artificial Intelligence (AI) trained and programmed to recommend predictions Natural language understanding (NLU) to comprehend up to more than 80 languages Automated speech recognition (ASR) manages the call and function similar to a real agent Solution benefits Provide efficient and fast outcomes1 Ensure first call resolution2 Reduce customer care costs3 Manage call volumes4 Leading-edge tech capabilities Data sources Data ingestion layer Data ingestion layer Hosted on public IP Implementation channels Microsoft office and PDF Core banking database HRMS or CRM E-banking system Websites Databases Javascript operating system (JSOS) Transforms and cleanses all structured and unstructured data into javascript object notation (JSON) format Service API generated Service deployment Prediction engine Cross training Recommendation engine Machine learning Voice or chat training Interactive voice response (IVR) Mobile app or browser Web chat Virtual reality Desktop application Website: www.ey.com/sg/fintechhub Email: fintech@sg.ey.com Sahil Gupta EY ASEAN FinTech Manager sahil.gupta@sg.ey.com
  • 2. EY | Assurance | Tax | Transactions | Advisory About EY EY is a global leader in assurance, tax, transaction and advisory services. The insights and quality services we deliver help build trust and confidence in the capital markets and in economies the world over. We develop outstanding leaders who team to deliver on our promises to all of our stakeholders. In so doing, we play a critical role in building a better working world for our people, for our clients and for our communities. EY refers to the global organization, and may refer to one or more, of the member firms of Ernst & Young Global Limited, each of which is a separate legal entity. Ernst & Young Global Limited, a UK company limited by guarantee, does not provide services to clients. For more information about our organization, please visit ey.com. © 2018 EYGM Limited. All Rights Reserved. EYG no. 011378-18Gbl ED None. This material has been prepared for general informational purposes only and is not intended to be relied upon as accounting, tax or other professional advice. Please refer to your advisors for specific advice. ey.com