We collected these words, quotes and tweets from world leaders in business, art and design for Brand Managers, Art Directors, Graphic Designers, Creative Directors and all related to graphic design management business fields. This book is prepared also for founders and owners to read more about the previous founders and owners tweets and this may by the light for his/her business challenges and these quotes my work as supporters for business future. Every can use this book for in the life to know what is the philosophy of most of public figures in the world.

1. The Book Of Design Quotes
Inspirational Quotes
1
Copyrights ewebbers studio 2014
Prepared By: Ahmed Abdelhameed - eLocalize For Technology & ewebbers studio Founder

2. Introduction
We did our best to collect more and more quotes related to
our business in branding and a lot of business management
motivation quotes to know what the history say for going to
more innovation in the future.
When you mix both art and business management quotes
together we hope this will help your mind to get the right way
to drive your business forward for more success and to have a
great strong soul to deliver your best to the market.
We used the first quote for Steve Jobs and the last quote for
Apple inc. because they are number one brand on the earth in
2013.
2Copyrights ewebbers studio 2014

3. Who can read this book?
We collected these words and tweets for Brand Managers, Art
Directors, Graphic Designers, Creative Directors and all related
to graphic design management business field.
This book is prepared also for founders and owners to read
more about the pervious founders and owners tweets and this
may by the light for his/her business challenges and these
quotes my work as supporters for business future.
Every can use this book for in the life to know what is the
philosophy of most of public figures in the world.
3Copyrights ewebbers studio 2014

4. Content
You will find the top design quotes for different famous
people for design, art, painting, cartoon, photographers, …
etc.
More over a lot of famous business owners and world famous
leaders, this is to make combination between the
management of business and art in order to help book
readers’ to gain the experience from the history in which this
may write new success story in art and graphic design to help
humans all over the world to live better life in the future.
4Copyrights ewebbers studio 2014

5. Creativity is just connecting things. When you ask creative
people how they did something, they feel a little guilty
because they didn't really do it, they just saw something. It
seemed obvious to them after a while. That's because they
were able to connect experiences they've had and synthesize
new things.
Design is the fundamental soul of a human-made creation
that ends up expressing itself in successive outer layers of the
product or service.
It’s really hard to design products by focus groups. A lot of
times, people don’t know what they want until you show it to
them.
Steve Jobs
5

6. People ignore the design that ignores people.
Frank Chimero
Design is in everything we make, but it's also between those
things, it's a mix of craft, science, storytelling, propaganda,
and philosophy.
Erik Adigard
Design is a plan for arranging elements in such a way as best
to accomplish a particular purpose.
Charles Eames
Everything is designed. Few things are designed well.
Brian Reed
There is no design without discipline. There is no discipline
without intelligence.
Massimo Vignelli
6

7. Good design is obvious. Great design is transparent.
Joe Sparano
The most innovative designers consciously reject the standard
option box and cultivate an appetite for thinking wrong.
Marty Neumeier
Design is where science and art break even.
Robin Mathew
Good design goes to heaven; bad design goes everywhere.
Mieke Gerritzen
A designer is a planner with an aesthetic sense.
Bruno Munari
7

8. Design is the application of intent - the opposite of
happenstance, and an antidote to accident.
Robert L. Peters
Design is the search for a magical balance between business
and art; art and craft; intuition and reason; concept and
detail; playfulness and formality; client and designer; designer
and printer; and printer and public.
Valerie Pettis
Design should never say, ”Look at me.”•It should always say,
”Look at this.”•
David Craib
Bad design is smoke, while good design is a mirror.
Juan-Carlos Fernandez
8

9. Don’t design for everyone. It’s impossible. All you end up
doing is designing something that makes everyone unhappy.
Leisa Reichelt
Design is as much an act of spacing as an act of marking.
Ellen Lupton
The design process, at its best, integrates the aspirations of
art, science, and culture.
Jeff Smith
Good design is a lot like clear thinking made visual.
Edward Tufte
Design is intelligence made visible.
Alina Wheeler
9

10. Math is easy; design is hard.
Jeffrey Veen
Design is the conscious effort to impose a meaningful order.
Victor Papanek
Design trends online change more often than the wind, and
slightly less often than my socks.
Suleiman Leadbitter
Content precedes design. Design in the absence of content is
not design, it’s decoration.
Jeffrey Zeldman
People think that design is styling. Design is not style. It’s not
about giving shape to the shell and not giving a damn about
the guts. Good design is a renaissance attitude that combines
technology, cognitive science, human need, and beauty to
produce something that the world didn’t know it was missing.
Paola Antonelli
10

11. Design is an opportunity to continue telling the story, not just
to sum everything up.
Tate Linden
Design is not the narrow application of formal skills, it is a way
of thinking.
Chris Pullman
Designers are meant to be loved, not to be understood.
Fabien Barral
Design is about making things good (and then better) and
right (and fantastic) for the people who use and encounter
them.
Matt Beale
I’m convinced that without bad design, the world would be a
far less stimulating place; we would have nothing to marvel
over and nothing to be nostalgic about.
Carrie Phillips
11

12. Behavioral design is all about feeling in control. Includes:
usability, understanding, but also the feel.
Don Norman
Behavioral design is all about feeling in control. Includes:
usability, understanding, but also the feel.
Don Norman
Good design must be defined by appropriateness to audience
and goals, and by its effectiveness, not by its adherence to
Swiss design or the number of awards it wins.
Drew Davies
Being a famous designer is like being a famous dentist.
Noreen Morioka
Design creates culture. Culture shapes values. Values determine
the future.
Robert L. Peters
12

13. It’s art if can’t be explained.
It’s fashion if no one asks for an explanation.
It’s design if it doesn’t need explanation.
Wouter Stokkel
You can’t do better design with a computer, but you can speed
up your work enormously.
Wim Crouwel
I love the comment, “You must love designing for a living.”•At
that point I usually start to laugh or break into uncontrollable
tears.
Andrew Lewis
The dumbest mistake is viewing design as something you do
at the end of the process to ‘tidy up’ the mess, as opposed to
understanding it’s a ‘day one’ issue and part of everything.
Tom Peters
13

14. Designers have a dual duty; contractually to their clients and
morally to the later users and recipients of their work.
Hans Höger
Computers are to design as microwaves are to cooking.
Milton Glaser
I find modernist design boring, but it so much faster!
Christine Suewon Lee
A common mistake that people make when trying to design
something completely foolproof is to underestimate the
ingenuity of complete fools.
Douglas Adams
14
Art is like masturbation. It is selfish and introverted and done for
you and you alone. Design is like sex. There is someone else
involved, their needs are just as important as your own, and if
everything goes right, both parties are happy in the end.
Colin Wright

15. A designer can mull over complicated designs for months.
Then suddenly the simple, elegant, beautiful solution occurs
to him. When it happens to you, it feels as if God is talking!
And maybe He is.
Leo Frankowski
For me, design is like choosing what I’m going to wear for the
day - only much more complicated and not really the same at all.
Robynne Raye
Design is a means toward accomplishing the end goals of serving
markets and generating profits. Furthermore, design is an
element in social responsibility. Good design allows “form to
complement performance.” The way things look is not irrelevant
to the way things work: how they work is how they should look.
Thomas F. Schutte
15
A camel is a horse designed by a committee.
Sir Alec Issigonis

16. Many desperate acts of design (including gradients, drop
shadows, and the gratuitous use of transparency) are
perpetuated in the absence of a strong concept. A good idea
provides a framework for design decisions, guiding the work.
Noreen Morioka
I would show my jobs to my mother, and she would always say
the same thing: “That’s nice dear.”•And then she would say, ”Did
you write it?”•or “Did you do the drawing?”•or ‘Did you take the
pictures?”•I’d always answer “no,”•then I realized the problem.
My answer was then, “I made this happen. It’s called design.”•
Brian Webb
Most [clients] expect experience design to be a discrete activity,
solving all their problems with a single functional specification
or a single research study. It must be an ongoing effort, a
process of continually learning about users, responding to their
behaviors, and evolving the product or service.
Dan Brown
16

17. Technology over technique produces emotionless design.
Daniel Mall
I think design covers so much more than the aesthetic. Design is
fundamentally more. Design is usability. It is Information
Architecture. It is Accessibility. This is all design.
Mark Boulton
A design isn’t finished until somebody is using it.
Brenda Laurel
The life of a designer is a life of fight: fight against the ugliness.
Massimo Vignelli
If design isn’t profitable, then it’s art.
Henrik Fiskar
Good design is all about making other designers feel like idiots
because that idea wasn’t theirs.
Frank Chimero
17

18. A well-designed text will seem weightless after a time; the initial feel
of the book fades away as the mind becomes engrossed in the words.
Mandy Brown
Graphic design will save the world right after rock and roll does.
David Carson
Practice safe design: Use a concept.
Petrula Vrontikis
Create your own visual style; let it be unique for yourself and yet
identifiable for others.
Orson Welles
Good design keeps the user happy, the manufacturer in the black and
the aesthete unoffended.
Raymond Loewy
18

19. Always design a thing by considering it in its next larger context - a
chair in a room, a room in a house, a house in an environment, an
environment in a city plan.
Eliel Saarinen
Truly elegant design incorporates top-notch functionality into a
simple, uncluttered form.
David Lewis
A designer knows he has achieved perfection not when there is
nothing left to add, but when there is nothing left to take away.
Antoine de Saint-Exupery
Designers think everything done by someone else is awful, and that
they could do it better themselves, which explains why I designed my
own living room carpet, I suppose.
Chris Bangle
19

20. Good designs come from the heart, not from the brain.
Danny Sengers
Inspiration exists, but it has to find you working.
Pablo Picasso
At a meta level, design connects the dots between mere survival and
humanism.
Erik Adigard
To say that something is designed means it has intentions that go
beyond its function. Otherwise it’s just planning.
Ayse Birsel
No design works unless it embodies ideas that are held common by
the people for whom the object is intended.
Adrian Forty
20

21. Many things difficult to design prove easy to perform.
Samuel Johnson
The designer is a visually literate person, just as an editor is expected
by training and inclination to be versed in language and literature, but
to call the former an artist by occupation is as absurd as to refer to the
latter as a poet.
Douglas Martin
Design is easy. All you do is stare at the screen until drops of blood
form on your forehead.
Marty Neumeier
The only important thing about design is how it relates to people.
Victor Papanek
Our opportunity, as designers, is to learn how to handle the
complexity, rather than shy away from it, and to realize that the big art
of design is to make complicated things simple.
Tim Parsey
21

22. The public is more familiar with bad design than good design. It is, in
effect, conditioned to prefer bad design, because that is what it lives
with. He new becomes threatening, the old reassuring.
Paul Rand
Art is an idea that has found its perfect visual expression. And design
is the vehicle by which this expression is made possible. Art is a noun,
and design is a noun and also a verb. Art is a product and design is a
process. Design is the foundation of all the arts.
Paul Rand
Designing a product is designing a relationship.
Steve Rogers
It is easy to fail when designing an interactive experience. Designers
fail when they do not know the audience, integrate the threads of
content and context, welcome the public properly, or make clear what
the experience is and what the audience’s role in it will be.
Edwin Schlossberg
22

23. Good design is good business.
Thomas J. Watson Jr.
Great design will not sell an inferior product, but it will enable a great
product to achieve its maximum potential.
Thomas J. Watson Jr.
I never design a building before I’ve seen the site and met the people
who will be using it.
Frank Lloyd Wright
You gain strength, courage and confidence by every experience in
which you stop to look fear in the face.
Eleanor Roosevelt
Fall down seven times, get up eight
Japanese Proverb
23

24. Don’t worry about people stealing your design work. Worry about the
day they stop
Jeffrey Zeldman
Simplicity is the ultimate sophistication
Leonardo Da Vinci
If you always put limit on everything you do, physical or anything else.
It will spread into your work and into your life. There are no limits.
There are only plateaus, and you must not stay there, you must go
beyond them
Bruce Lee
The worst logo applied well is better than the best logo applied poorly
Jacob Cass
I am always doing that which I can not do, in order that I may learn
how to do it
Pablo Picasso
24

25. Supposing is good, but finding out is better
Mark Twain
Do not seek to change what has come before. Seek to create that
which has not
David Airey
Twenty years from now you will be more disappointed by the things
that you didn’t do than by the ones you did do. So throw off the
bowlines. Sail away from the safe harbor. Catch the trade winds in
your sails. Explore. Dream. Discover
Mark Twain
Owning a camera doesn’t make you a photographer
Gabriel Von Satzger
When I hear somebody sigh, ‘Life is hard,’ I am always tempted to ask,
‘Compared to what?
Sydney Harris
25

26. Technology over technique produces emotionless design
Daniel Mall
Keep away from people who try to belittle your ambitions. Small
people always do that, but the really great make you feel that you,
too, can become great
Mark Twain
Be stimulated by rejection
Bob Gill
Setting an example is not the main means of influencing others; it is
the only means
Albert Einstein
Setting an example is not the main means of influencing others; it is
the only means
Albert Einstein
26

27. An idea can turn to dust or magic, depending on the talent that rubs
against it
Bill Bernbach
Many great ideas go unexecuted, and many great executioners are
without ideas. One without the other is worthless
Tim Blixseth
Don’t let life discourage you; everyone who got where he is had to
begin where he was
Richard L. Evans
Stop looking at yourself as a designer, and start thinking of yourself as
a deliverer of ideas
Stle Melvr
Sometimes even to live is an act of courage
Seneca
27

28. Defeat is not bitter unless you swallow it
Joe Clark
Those who wish to sing, always find a song
Swedish Proverb
Have the passion, take the action and magic will happen
Bar Rafaeli
If you do what you always did, you will get what you always got
Albert Einstein
How wonderful it is that nobody need wait a single moment before
starting to improve the world
Anne Frank
Desire is the starting point of all achievement, not a hope, nor a wish,
but a keen pulsating desire which transcends everything
Napoleon Hill
28

29. Form follows function
Louis Sullivan
Vision without action is daydream. Action without vision is nightmare
Japanese Proverb
Design is where science and art break even
Robin Mathew
You miss 100% of the shots you don’t take
Wayne Gretzky
Pain is temporary. Quitting lasts forever
Lance Armstrong
Imagination is more important than knowledge
Albert Einstein
Laugh at yourself, but don’t ever aim your doubt at yourself. Be bold.
When you embark for strange places, don’t leave any of yourself safely
on shore. Have the nerve to go into unexplored territory
Alan Alda
29

30. When you play it too safe, you’re taking the biggest risk of your life.
Time is the only wealth we’re given
Barbara Sher
You have to be able to risk your identity for a bigger future than the
present you are living
Fernando Flores
The art of being wise is the art of knowing what to overlook
William James
He who risks and fails can be forgiven. He who never risks and never
fails is a failure in his whole being
Paul Tillich
You must lose a fly to catch a trout
George Herbert
When in doubt, make a fool of yourself. There is a microscopically thin
line between being brilliantly creative and acting like the most gigantic
idiot on earth. So what the hell, leap.
Cynthia Heimel
30

31. To dare is to lose one’s footing momentarily. To not dare is to lose
oneself
Soren Kierkegaard
We shall have no better conditions in the future if we are satisfied
with all those which we have at present
Thomas Edison
The fishermen know that the sea is dangerous and the storm terrible,
but they have never found these dangers sufficient reason for
remaining ashore
Vincent van Gogh
He who dares… Wins!
Del Boy
Age is an issue of mind over matter. If you don’t mind, it doesn’t matter
Mark Twain
The most important thing to remember is this: to be ready at any
moment to give up what you are for what you might become.
W. E. B. Du Bois
31

32. People wish to be settled: only as far as they are unsettled is there any
hope for them
Ralph Waldo Emerson
Play the game for more than you can afford to lose… only then will you
learn the game
Winston Churchill
The opposite of play is not work — it’s depression
Stuart Brown
I believe in getting into hot water; it keeps you clean
G.K. Chesterton
Only those who will risk going too far can possibly find out how far they
can go
T. S. Eliot
If you never budge, don’t expect a push
Malcolm S. Forbes
32

33. Behold the turtle. He makes progress only when he sticks his
neck out
James B.
Color does not add a pleasant quality to design – it reinforces it
Pierre Bonnard
It is better to be boldly decisive and risk being wrong than to
agonize at length and be right too late
Marilyn Moats Kennedy
Success is not to be measured by the position someone has
reached in life, but the obstacles he has overcome while trying to
succeed
Booker T. Washington
If you want to stand out, don’t be different. Be outstanding.
Meredith West
The dangers of life are infinite, and among them is safety
Goethe
33

34. The difference between a successful person and others is not a lack of
strength, not a lack of knowledge, but rather a lack in will
Vince Lombardi
If you are not willing to risk the unusual, you will have to settle for the
ordinary
Jim Rohn
I cannot give you the formula for success, but I can give you the formula
for failure–which is: Try to please everybody.
Herbert Bayard Swope
No design works unless it embodies ideas that are held common by the
people for whom the object is intended
Adrian Forty
Success does not consist in never making blunders, but in never making
the same one a second time
Josh Billings
34

35. If you want to make your dreams come true, the first thing you
have to do is wake up
J.M. Power
If you have no critics you’ll likely have no success
Malcolm X
Life is inherently risky. There is only one big risk you should
avoid at all costs, and that is the risk of doing nothing
Denis Waitley
Faith is taking the first step even when you don’t see the whole
staircase
Martin Luther King, Jr
What you get by achieving your goals is not as important as what
you become by achieving your goals
Goethe
Stumbling is not falling
Malcolm X
35

36. Failure is the condiment that gives success its flavor
Truman Capote
I hated every minute of training, but I said, ‘Don’t quit. Suffer now and
live the rest of your life as a champion
Muhammad Ali Klay
Stumbling is not falling
Malcolm X
There’s something liberating about not pretending. Dare to embarrass
yourself. Risk
Drew Barrymore
I am the greatest, I said that even before I knew I was.
Muhammad Ali Klay
The man who has no imagination has no wings
Muhammad Ali Klay
36

37. I’ve missed more than 9000 shots in my career. I’ve lost almost 300
games. 26 times, I’ve been trusted to take the game winning shot
and missed. I’ve failed over and over and over again in my life. And
that is why I succeed
Michael Jordan
Give me six hours to chop down a tree and I will spend the first four
sharpening the axe
Abraham Lincoln
37
Less is more.
Ludwig Mies Van Der Rohe
Inspiration starts somewhere.
Bill Gates
You must be shapeless, formless, like water. When you pour water
in a cup, it becomes the cup. You put it in a teapot, it becomes the
teapot. Now, water can flow or it can crash. Be water, my friend.
Bruce Lee

38. Creativity is magical, but is not magic
Charles Limb
If you look at any designer you admire, whose work inspires you, and
whose approach somehow resonates with you, I promise you'll find a
person who does not think of what they do as just their job
Alexander Isley
Good art inspires; good design motivates.
Otl Aicher
In design, there is no such thing as “rules”. There is however, common
sense.
Ken Dyment
Simplicity is not about making something without ornament, but rather
about making something very complex, then slicing elements away, until
you reveal the very essence.
Christoph Niemann
38

39. Design is a funny word. Some people think design means how it looks.
But of course, if you dig deeper, it's really how it works.
Steve Jobs
Design is thinking made visual.
Saul Bass
Don't stare at a blank page for too long, be bold, and make the first
incisive stroke. The rest will come naturally.
James Kingman
Design is as much a matter of finding problems as it is solving them.
Bryan Lawson
Design should never say, “Look at me.” It should always say, “Look
at this.”
David Craib
The proper study of mankind is the science of design.
Herbert Simon
39

40. A common mistake that people make when trying to design something
completely foolproof is to underestimate the ingenuity of complete fools.
Douglas Adams
Good design begins with honesty, asks tough questions, comes from
collaboration and from trusting your intuition.
Freeman Thomas
I like design, I like details, to me it is just another form of self-expression.
John Malkovich
Design, in its broadest sense, is the enabler of the digital era – it's a
process that creates order out of chaos, that renders technology usable to
business. Design means being good, not just looking good.
Clement Mok
Design is a plan for arranging elements in such a way as best to
accomplish a particular purpose.
Charles Eames
40

41. Mistakes are the portals of discovery.
James Joyce
Right and wrong do not exist in graphic design. There is only effective and
non-effective communication.
Peter Bilak
Don't try and reinvent the wheel – just work on making it better than
anyone else.
David A. Stuebe
Listen to you client, take into consideration all of their input, weigh the
options, study the details, know the target audience, and then, if
necessary, ignore all of it and design what you think will work best.
Von R. Glitschka
No, Watson, this was not done by accident, but by design.
Sherlock Holmes
41
Have no fear of perfection – you'll never reach it.
Salvador Dali

42. Heaven, I believe, is right here, just waiting for us to create it.
Jesse Scaccia
Good, fast or cheap... pick two.
Old Adage
The conclusion of design flows naturally from the data; we should
not shrink from it; we should embrace it and build on it.
Michael Behe
The world always seems brighter when you've just made
something that wasn't there before.
Neil Gaiman
It's not what you look at that matters, it's what you see.
Henry David Thoreau
Good design is partially creativity and innovation, but primarily
knowledge and awareness.
Chuck Green
42

43. A pessimist sees the difficulty in every opportunity; and optimist
sees the opportunity in every difficulty.
Winston Churchill
Everything that can be said, can be said clearly.
Ludwig Wittgenstein
Creativity is piercing the mundane to find the marvelous.
Bill Moyers
Web design is art wrapped in technology.
James Weaver
Clients are full of surprises. Design is what you make of the
surprises.
Dan Phillips
Creativity is the greatest rebellion in existence.
Osho
43

44. You mix a bunch of ingredients, and once in a great while, chemistry
happens.
Bill Watterson
You mix a bunch of ingredients, and once in a great while, chemistry
happens.
Bill Watterson
I hear and I forget. I see and I remember. I do and I understand.
Confucius
What makes great design great is not a trendy technique, but the
logic and conceptual aspect that were figured out in the designer's
mind – or more likely, on paper – before a mouse cursor ever
opened Photoshop.
Kyle Meyer
44
What separates design from art is that design is meant to
be... functional.
Cameron Moll

45. Design is the key to everything. If you learn how to design you can
do anything.
Doug Cranmer
To create a memorable design you need to start with a thought
that's worth remembering.
Thomas Manss
Where you innovate, how you innovate, and what you innovate
are design problems.
Tim Brown
Creativity is allowing yourself to make mistakes. Design is knowing
which ones to keep.
Scott Adams
I found I could say things with color and shapes that I couldn't say
any other way – things I had no words for.
Georgia O'Keeffe
45

46. Without good design it is easy to miss the point.
Bjarni Wark
It's the little details that are vital. Little things make big things happen.
Coach John Wooden
A good design can feel like something you have always been waiting
for without knowing.
Paul Huizinga
Talent hits a target no one else can hit. Genius hits a target no one
else can see.
Arthur Schopenhauer
Form follows function – that has been misunderstood. Form and
function should be one, joined in a spiritual union.
Frank Lloyd Wright
When we engage in what we are naturally suited to do, our work takes
on the quality of play and it is play that stimulates creativity.
Linda Naiman
46

47. There's a difference between being obsessed and being motivated.
Mark Zuckerburg
Beautiful accidents can happen, but accident is not the basis for
design excellence. Purposeful discovery followed by focused, skillful
conceptualization and execution is the basis for design excellence.
Andy Rutledge
A designer is an emerging synthesis of artist, inventor, mechanic,
objective economist and evolutionary strategist.
Buckminster Fuller
Graphic design has been likened to a wine glass. When we drink
wine we barely notice the glass it's served in. It wouldn't be true to
say that we don't care what glass we drink out of – we wouldn't
choose to drink a rare vintage out of a Tupperware mug, for
example - but it's the wine that matters, not the vessel it comes in.
Adrian Shaughnessy
Learn from the mistakes of others. You can't live long enough to
make them all yourself.
Eleanor Roosevelt
47

48. Design is the method of putting form and content together.
Design, just as art, has multiple definitions; there is no single
definition. Design can be art. Design can be aesthetics. Design is
so simple, that's why it is so complicated.
Paul Rand
Graphic designers are idea embalmers, loving undertakers
preserving bits of data like to many butterflies pinned to felt in a
jewel box.
Paul Saffo
Design in art, is a recognition of the relation between various things,
various elements in the creative flux. You can't invent a design. You
recognize it, in the fourth dimension. That is, with your blood and
your bones, as well as with your eyes.
D. H. Lawrence
The best and most beautiful things in the world cannot be seen
or even touched. They must be felt with the heart.
Helen Keller
48

49. The sudden hunch, the creative leap of mind that “sees” in a
flash how to solve a problem in a simple way, is something quite
different from general intelligence.
Martin Gardner
Questions about whether design is necessary or affordable are
quite beside the point: design is inevitable. The alternative to
good design is bad design, not no design at all.
Douglas Martin
A good designer may not have all the answers, but he knows which
questions to ask.- Rudy Duke
Rudy Duke
Designers can create normalcy out of chaos; they can clearly
communicate ideas through the organizing and manipulating of words
and pictures.
Jeffrey Veen
49

50. Designers deal in ideas. They give shape to ideas that shape our
world, enrich everyday experiences, and improve our lives. Where
there's confusion, designers fashion clarity; where there's chaos,
designers construct order; where there's entropy, designers promote
vitality; there there's indifference, designers swell passion; where
there's mediocrity, designers imbue excellence; and where there's
silence, designers lend voice.
Ken Peters
Making the simple complicated is commonplace; making the
complicated simple, awesomely simple, that's creativity.
Charles Mingus
I believe that website design is the dynamic interactive tool inspired
from different elements to drive business overseas.
Ahmed Abdelhameed
50

51. You can design and create, and build the most wonderful place in
the world. But it takes people to make the dream a reality.
Walt Disney
What I’m trying to produce is the visual equivalent of the chord
change that makes the hairs on the back of your neck stand up.
Rian Hughes
Just because you’ve always done it that way doesn’t mean it’s not
incredibly stupid.
Despair Poster
Design is a mix of craft, science, storytelling, propaganda, and
philosophy.
Erik Adigard
Design is the concious effort to impose a meaninful order.
Victor Papanek
A picture is worth a thousand words. An interface is worth a
thousand pictures.
Ben Shneiderman
51

52. Everybody is a user experience designer.
Whitney Hess
There is no excellent beauty that hath not some strangeness in
the proportion.
Francis Bacon
You have to be interested in culture to design for it.
Lorraine Wild
Architecture is the reaching out for the truth.
Louis I. Kahn
Think 8 hours, work 2 hours.
Mirko Ilic
I really like looking at design and thinking: that attention to detail
must have taken absolutely ages.
Si Scott
52
Photoshop is a privilege, not a right.
Dork Tower

53. Design is directed toward human beings. To design is to solve
human problems by identifying them and executing the best
solution.
Ivan Chermayeff
We are all designers, the difference is that only a few of us do it
full-time.
Sabo Tercero
Being a designer is like being a porn star. You’re hot & popular
for a year or two, then everyone goes off and finds something
new to screw around too.
Jason Demetillo
I’m creative because I did an icon navigation while everyone else
on the planet sticks to words? No, it just means I didn’t want to
stick to convention. If anything you can call it rebellious but
certainly not creative.
Paul Scrivens
53

54. That’s what all we are: amateurs. We don’t live long enough to be
anything else.
Charlie Chaplin
It took me a few seconds to draw it, but it took me 34 years to learn
how to draw it in a few seconds.
Paula Scher
The secret to creativity is knowing how to hide your sources.
Albert Einstein
Inspiration is hogwash. My work comes directly out of my loves and
hates. Muses don’t whisper in my ear, and ideas don’t flow over my
body like a cool rain.
James Victore
Your opinion won’t matter. It’s important that you prove your point
with numbers.
Samantha LeVan
54

55. Inspiration the seed. Design but the flower.
Michael Langham
Typography at its best is a visual form of language linking
timelessness and time.
Robert Bringhurst
Delay always breeds danger; and to protract a great design is
often to ruin it.
Miguel de Cervantes
What I love about design is the artistic and scientific complexity
that also becomes useful…
Michelle Obama
The more uninteresting the letter, the more useful it is to the
typographer.
Piet Zwart
A healthy creative process should be able to give a coherent
rationale to a client as to why you designed what you designed.
Von Glitschka
55

56. 56
This is the web. Fix it.
Luke Wroblewski
Creativity is in everyone; it just manifests itself differently with
each person. My CPA, for example, is one of the most creative
people I know.
Ron Miriello
If there's one thing you learn by working on a lot of different Web
sites, it's that almost any design idea--no matter how appallingly
bad--can be made usable in the right circumstances, with enough
effort.
Steve Krug
Intuitive design is how we give the user new superpowers.
Jared Spool
Designers love subtle cues, because subtlety is one of the traits
of sophisticated design. But Web users are generally in such a
hurry that they routinely miss subtle cues.
Steve Krug

57. The problem is there are no simple “right” answers for most Web
design questions (at least not for the important ones). What works
is good, integrated design that fills a need—carefully thought out,
well executed, and tested.
As a rule, conventions only become conventions if they work.
It doesn’t matter how many times I have to click, as long as each
click is a mindless, unambiguous choice.
In reality, though, most of the time we don’t choose the best
option—we choose the first reasonable option, a strategy known as
satisficing.
If you want a great site, you’ve got to test. After you’ve worked on a
site for even a few weeks, you can’t see it freshly anymore. You
know too much. The only way to find out if it really works is to test
it.
Steve Krug
57

58. Websites should look good from the inside and out.
Websites promote you 24/7: No employee will do that.
A website without SEO is like a car with no gas.
Running a business without marketing will kill it.
Great web design without functionality is like a sports car with
no engine.
Paul Cookson
Most sites need to prevent breadth — many many pages that are
organized cohesively. A site that presents a single webpage is
unlikely to present sufficient depth of content to justify extensive
SEO.
The SCO trick is to draw traffic with desirable content, and to
’seduce’ the traffic into portions of the site that may not directly
have anything to do with the content — this is the ultimate goal of
the SEO campaign.
Harold Davis
58

59. Visual design is often the polar opposite of engineering: trading
hard edges for subjective decisions based on gut feelings and
personal experiences. It’s messy, unpredictable, and notoriously
hard to measure. The apparently erratic behavior of artists drives
engineers bananas. Their decisions seem arbitrary and risk
everything with no guaranteed benefit.
Scott Stevenson
Remember, the web isn't about control. If a visitor to your site is
familiar with using a browser's native form doodad, you won't
be doing them any favors if you override the browser
functionality with your own widget, even if you think your
widget looks better.
Jeremy Keith
The site's look and feel (and overall UX) feels 10 years old. I wouldn't
trust the content EVEN if it were great, because the UX is so rough.
Rand Fishkin
59

60. Why is it when some people decide to ask for some action, they
lose their minds on the appearance of the page? Bad fonts,
garish colors, cheap highlighting, and silly clip art do not make
for better conversions in most cases. What they do is crush your
credibility
Brian Clark
The other big factor in building trust quickly is site design
quality. Mint.com has one of the best graphic designers ever
(Jason Putorti) – he cares about every pixel, all the fonts, all the
transparencies and effects. And that shows instantly. People do
make judgments of trust on appearance – in the real world and
online.
Aaron Patzer
When a designer gives you a bill, what do you see it as? An
expense, right? When a designer gives me a bill, I see it as an
investment. For me, it is something that appreciates and helps
your business grow.
Neil Patel
60

61. The difference between a Designer and Developer, when it
comes to design skills, is the difference between shooting a
bullet and throwing it.
Scott Hanselman
Web design is the creation of digital environments that facilitate
and encourage human activity; reflect or adapt to individual
voices and content; and change gracefully over time while always
retaining their identity.
Good Web design is about the character of the content, not the
character of the designer.
Jeffrey Zeldman
​In my experience, too many small business owners either spend too
little on their website (and hence miss an important opportunity to
leverage the Internet) or they spend too much in the wrong places.
Dharmesh Shah
61

62. Here’s to the crazy ones. The misfits. The rebels. The troublemakers. The
round pegs in the square holes. The ones who see things differently.
They’re not fond of rules. And they have no respect for the status quo. You
can praise them, disagree with them, quote them, disbelieve them, glorify
or vilify them. About the only thing you can’t do is ignore them. Because
they change things. They invent. They imagine. They heal. They explore.
They create. They inspire. They push the human race forward. Maybe they
have to be crazy. How else can you stare at an empty canvas and see a
work of art? Or sit in silence and hear a song that’s never been written? Or
gaze at a red planet and see a laboratory on wheels? While some see
them as the crazy ones, we see genius. Because the people who are crazy
enough to think they can change the world, are the ones who do.
Apple Commercial
62

63. Writer:
Thank you for reading this book and if you have any comment, kindly send to my email: a.hameed@ewebbers.com
I’m going to release another book as part 2 if a lot of fans liked it.
Thank You
Contact us:
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