Brainstorming - Innovator summer school Dar Es Salaam

1. Brainstorming and business models
Arti Ahluwalia, Renata Bertocchi,
Gabriele Montelisciani
Open Source for
Biomedical Engineering - OS4BME

2. Business model- strategy
Inkjet printers
Mobile phones-airtime
Adobe
Whatsapp
Apple i phone
Amazon
Ebay
Arduino
Mpesa
Spotify
New ideas....new ways of
selling...new
opportunites...new ways of
helping people.....ways of
keeping clients......
Eg freemium (download free,
pay for a premium version)

4. M-pesa
Three key aspects of M-PESA’s success:
(i) creating awareness and building trust
through branding;
(ii) creating a consistent user experience while
building an extensive channel of retail agents
offering cash in/cash out services;
(iii)Creating a customer pricing and agent commission
structure that focus on key drivers of customer
willingness to pay and incentivized early adoption

5. Business model canvass

6. KEY PARTNERS KEY ACTIVITIES VALUE CLIENT CLIENTS
PROPOSITION RELATIONS
KEY
RESOURCE
CHANNELS
COST STRUCTURE
EARNING FLUXES
?

7. pdf

8. U-sterilize costing
Market research
The total number of hospitals in Tanzania is 223,
comprising 89 government, 90 faith-based, 8
parastatal and 36 private hospitals.
KENYA :Hospitals/maternities 514, Health centres 634
Uganda: 3 national referral, 12 regional, 134 small.
Total: approx 1500 , we aim to cover at least 20% of
hospitals with at least 500 units in place in 5 years