Increase Sales Conversion Rate of your eCommerce Store

Copyright © 2014 FAST CONVERSION, All Rights Reserved
“Saving Your Business Hours”

Ways to increase sales Conversion Rates
To bottom-line for any is
increasing the sales conversion rates. Well, there is
no single formula for success, but you could surely
try some best practices that have helped the top
businesses in generating huge sales volumes.
eCommerce business

Factors to consider for enhancing sales
conversion for ecommerce businesses:

Consumer’s safety - The consumers must feel safe,
so you will need to use SSL encryption services for
protecting their transactions. This helps to assure the
customers about their information security.

Privacy policy - Consumers information is very sensitive, so to
build trust online it is necessary to state your business privacy
policy. Customers will certainly pass on their information to you, if
they are aware of how their information will be used. Clearly
specify the terms of sharing or not sharing their information with
3rd parties.

Check for grammatical errors - Spelling and
grammatical errors can hinder your site’s impression.
Always double check your copy before publishing.
Credibility is important for visitors, which can be
attained through professionalism.

CTB buttons - A user friendly ecommerce site that
makes buying process simple, translates to dollars.
Your CTB buttons must be positioned prominently on
the product pages. Avoid making buyers scroll down
the page to find ‘buy now’ buttons.

Have high quality product images - Pictures speak a lot,
so never compromise on the quality of photography. The
product images must not have any disturbing background.
They must be technically excellent and preferably shown
from various angles. The images must be zoomable, so
that users can get a proper idea of that product.

Complete details - The buyers are interested in
checking out the detailed information of the product
they choose. A complete product description helps to
convince the customers, actually better than any
kind of publicity.

Customization option helps - Buyers find the
personalization options more attractive, because it
gives them the good feeling of ownership. When
they find a customization alternative, they look no
further.

Collaborative filtering techniques - Filtering and
searching options will allow the buyer to find
specific products fast. Always value the time of your
customers.

Supporting trust factor - Live chat and
contact information displayed on ecommerce
stores impact hugely. It helps to win the buyers
loyalty, because they get real time support.

Toll-free number shows you care - For several
callers this factor demonstrates your business
authenticity, because now they can reach your
business easily for attaining any information. A call
that is free allows consumers to contact you without
any hesitation.

Payment option alternatives - Buyers feel
insecure, when they have to use their credit card,
while shopping on ecommerce shops. Therefore
the solution here is to provide multiple payment
options like PayPal, Cash on Delivery, or online
net banking.

Decode credit card data - Online shoppers
come from diverse background. Credit card
transactions are prone to errors too. To give
them better shopping experiences, ask for only
the required information.

Upselling & cross selling - In up-sell, the consumer
is lured to buy expensive model of that same kind of
product. In cross-sell, the consumers are enticed to
buy more products from diverse categories. Thus this
strategy helps consumers to buy relevant products,
but to absolutely fulfill their purpose.

If you include the above features in your
ecommerce store, you will undoubtedly
enhance your sales conversion rates.

https://www.facebook.com/F.Conversion
https://twitter.com/Fastconversion
https://www.pinterest.com/fastconversion
https://plus.google.com/+Fastconversion
https://www.youtube.com/user/fastconversion
http://www.fastconversion.com
We're here to answer any questions you might have about our custom web solutions. Not quite sure what you need?
Give us a call or send us an email.
sales@fastconversion.com
support@fastconversion.com
: +91-124-4206881
: +1 (408) 520-9399
3148 A, Sector – 57 Sushant Lok III,
Gurgaon Haryana – 122001
India
fastconversion.com
Access Anywhere

Increase Sales Conversion Rate of your eCommerce Store

Recommended

Recommended

More Related Content

Recently uploaded

Recently uploaded (20)

Featured

Featured (20)

Increase Sales Conversion Rate of your eCommerce Store