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Pitch & Critique
ยฉ 2018 Garofalo UX
Goals
โ–ช Brainstorming in a group can be a messy,
collaborative, social process.
โ–ช Embrace critiques from other individuals
through a focused process.
โ–ช Minimize interruptions during your presentation
ยฉ 2018 Garofalo UX
Credit
โ–ช Pitch & Critique is based on a session from SXSW Interactive 2012 by
Fred Beecher (Evantage), Krista Sanders (Google), Russ Unger
(UserGlue), and Brynn Evans (Google).
โ–ช http://schedule.sxsw.com/2012/events/event_IAP13716
ยฉ 2018 Garofalo UX
The Pitch
ยฉ 2018 Garofalo UX
.
The Pitch
ยฉ 2018 Garofalo UX
.
I want a critique
of_______
The Pitch
ยฉ 2018 Garofalo UX
.
I want a critique
of_______
I donโ€™t want a
critique of ______
The Set-up
ยฉ 2018 Garofalo UX
.
The Set-up
ยฉ 2018 Garofalo UX
.
Give everyone
sticky-notes
The Set-up
ยฉ 2018 Garofalo UX
.
Give everyone
sticky-notes
Have your audience
write down their
questions & comments
The Set-up
ยฉ 2018 Garofalo UX
.
Give everyone
sticky-notes
Have your audience
write down their
questions & comments
If questions havenโ€™t
been addressed, youโ€™ll
save time for them to
ask near the end of
your presentation
Ask, Give, & Receive
ยฉ 2018 Garofalo UX
.
Ask, Give, & Receive
ยฉ 2018 Garofalo UX
.
Ask, Give, & Receive
ยฉ 2018 Garofalo UX
.
What about this
design / concept
resonates with you?
Ask, Give, & Receive
ยฉ 2018 Garofalo UX
.
What about this
design / concept
resonates with you?
What concerns you?
Ask, Give, & Receive
ยฉ 2018 Garofalo UX
.
Ask, Give, & Receive
ยฉ 2018 Garofalo UX
.
A good critique is a
constant dialog
Ask, Give, & Receive
ยฉ 2018 Garofalo UX
.
A good critique is a
constant dialog
Ask questions
(rather than make
statements or
assumptions)
Ask, Give, & Receive
ยฉ 2018 Garofalo UX
.
A good critique is a
constant dialog
Ask questions
(rather than make
statements or
assumptions)
1 concern to
1 possible solution
Ask, Give, & Receive
ยฉ 2018 Garofalo UX
.
Ask, Give, & Receive
ยฉ 2018 Garofalo UX
.
Gain new insights
and
a fresh perspective
Ask, Give, & Receive
ยฉ 2018 Garofalo UX
.
Gain new insights
and
a fresh perspective
Donโ€™t knock down
the critiques
Pitch & Critique
ยฉ 2018 Garofalo UX
www.garofaloux.com/training
ยฉ 2018 Garofalo UX
garofaloux.com
ยฉ 2018 Garofalo UX

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Pitch and Critique Method

  • 1. Pitch & Critique ยฉ 2018 Garofalo UX
  • 2. Goals โ–ช Brainstorming in a group can be a messy, collaborative, social process. โ–ช Embrace critiques from other individuals through a focused process. โ–ช Minimize interruptions during your presentation ยฉ 2018 Garofalo UX
  • 3. Credit โ–ช Pitch & Critique is based on a session from SXSW Interactive 2012 by Fred Beecher (Evantage), Krista Sanders (Google), Russ Unger (UserGlue), and Brynn Evans (Google). โ–ช http://schedule.sxsw.com/2012/events/event_IAP13716 ยฉ 2018 Garofalo UX
  • 4. The Pitch ยฉ 2018 Garofalo UX .
  • 5. The Pitch ยฉ 2018 Garofalo UX . I want a critique of_______
  • 6. The Pitch ยฉ 2018 Garofalo UX . I want a critique of_______ I donโ€™t want a critique of ______
  • 7. The Set-up ยฉ 2018 Garofalo UX .
  • 8. The Set-up ยฉ 2018 Garofalo UX . Give everyone sticky-notes
  • 9. The Set-up ยฉ 2018 Garofalo UX . Give everyone sticky-notes Have your audience write down their questions & comments
  • 10. The Set-up ยฉ 2018 Garofalo UX . Give everyone sticky-notes Have your audience write down their questions & comments If questions havenโ€™t been addressed, youโ€™ll save time for them to ask near the end of your presentation
  • 11. Ask, Give, & Receive ยฉ 2018 Garofalo UX .
  • 12. Ask, Give, & Receive ยฉ 2018 Garofalo UX .
  • 13. Ask, Give, & Receive ยฉ 2018 Garofalo UX . What about this design / concept resonates with you?
  • 14. Ask, Give, & Receive ยฉ 2018 Garofalo UX . What about this design / concept resonates with you? What concerns you?
  • 15. Ask, Give, & Receive ยฉ 2018 Garofalo UX .
  • 16. Ask, Give, & Receive ยฉ 2018 Garofalo UX . A good critique is a constant dialog
  • 17. Ask, Give, & Receive ยฉ 2018 Garofalo UX . A good critique is a constant dialog Ask questions (rather than make statements or assumptions)
  • 18. Ask, Give, & Receive ยฉ 2018 Garofalo UX . A good critique is a constant dialog Ask questions (rather than make statements or assumptions) 1 concern to 1 possible solution
  • 19. Ask, Give, & Receive ยฉ 2018 Garofalo UX .
  • 20. Ask, Give, & Receive ยฉ 2018 Garofalo UX . Gain new insights and a fresh perspective
  • 21. Ask, Give, & Receive ยฉ 2018 Garofalo UX . Gain new insights and a fresh perspective Donโ€™t knock down the critiques
  • 22. Pitch & Critique ยฉ 2018 Garofalo UX