1.
Together, towards a better tourism
What are the international criteria put
together by the GSTC for sustainable
tourism development for hotels, tour
operators and tourism destinations?
Together , towards a better tourism.
*GSTC: Global Sustainable Tourism Council
http://www.gstcouncil.org/en/gstc-criteria/criteria-for-hotels-and-tour-operators.html

2.
Together, towards a better tourism
B. For Local Communities
C. For Cultural Heritage D. For the Environment
A.
Effective
Sustainable
Management
+ Benefits
- Impacts
2

3.
Together, towards a better tourism 3
1
• Long-Term Sustainability Management System
2
• Legislation
3
• Staff Training
4
• Visitor Satisfaction Measurement
5
• Honest Promotion of the Destination
6
• Sustainable Planning, Development & Management
7
• Respect of Community Rights (land, water…)
8
• Awareness Raising for both Visitors & Hosts

4.
Together, towards a better tourism 4
Communicate your Good Practices: A.8.
https://youtu.be/c-v5pWRbmPo & http://youtu.be/bca3ZypXwsM
Hotel Sponsorship Program: A.3.
http://youtu.be/az0fzUVKsu8
Creation of a Tourism Association: A.1.
http://youtu.be/FefH-ZIH9bQ
Universal Accessibility: A.6.
http://youtu.be/O6cJdhXg3XU
Supporting Scientific Research: A.5. & A.3.
https://youtu.be/FN7HhNUbXQM & https://youtu.be/DvACFVuETx8
–

5.
Together, towards a better tourism 5
1
• Support for Local Development Initiatives
2 & 7
• Equal Opportunity for Employment
3
• Buy Local at Fair Prices
4
• Local Products Sales & Promotion towards Visitors
5
• Documented Code of Conduct for Visitors
6
• Policy against Sexual Trafficking
8
• Labor Laws and Fair Wages
9 & 10
• Provision of Basic Services is Conserved (water, energy…)

6.
Together, towards a better tourism 6
–
Support Local Foundations: B.1.
http://youtu.be/XnszwLMI7JM
Community Banking and Microcredit: B.1.
http://youtu.be/NF5VawElZ8g & http://youtu.be/vCUm6o5JnFE
Furniture in bamboo: B.3.
http://youtu.be/47Ymo3sV0eQ
Education and Training Center: B.1.
https://youtu.be/IVbBjBzJMi4 & http://youtu.be/8-ILnuaXAtU
Investing in Human Resources: B.8.
https://youtu.be/2r8EbHEEj0M
Eco workshops for children: B.2 & 7
https://youtu.be/gEkvO_VbP7s
Responsible Use of Water & Solar Trome Walls: B. 9 & 10
http://youtu.be/ztJERwmPM28 & http://youtu.be/ZHW4junhPf0

7.
Together, towards a better tourism 7
1
• Documented Code of Conduct for Visitors
2
• Policy against Historical/Heritage Artifacts Trade
3
• Conservation Support Programs
4
• Heritage Culture

8.
Together, towards a better tourism 8
Experience-based and Interactive Walking Tour: C.4.
https://youtu.be/jHda4JMZD-c
Family-Style Meals & Promoting Traditional Gastronomy: C.4.
http://youtu.be/4lBIUHa9wjo & http://youtu.be/UWvYlK51MTo
Documented Code of Conducts: C.1.
https://youtu.be/Wm_baA4Bi8s
Recovering Ancestral Llamas Use: C.3.
http://youtu.be/XGr64MtwJNQ
The churches route & City thematic tours: C.4.
https://youtu.be/PXRIKJjZB3Y & https://youtu.be/2A1cIMm97CU
Promoving ancestral agriculture techniques: C.4.
https://youtu.be/tfVRHUyeEXc
–

9.
Together, towards a better tourism 9
1
•Conserving Resources:
•Eco-friendly and local purchases
•Responsible use to avoid waste
•Responsible energy use & consumption
•Responsible water use & consumption
2
•Reducing Pollution:
•Reduction and compensation of CO2
•Awareness-raising of people
•Grey water treatment
•Reduction, Reuse and Recycling of waste
•Limit use of chemicals
•Reduction of other contaminates
3
•Conserving Biodiversity, Ecosystems and Landscapes:
•Policy against wild flora trafficking
•Policy against wildlife trafficking
•Native species conservsation
•Natural area conservation
•Responsible interactions with wild animals

10.
Together, towards a better tourism 10
–
Composting Toilets & Ozone Water Treatment: D.2.4.
http://youtu.be/7X6VQm8c3PU & http://youtu.be/A0Vt24y-yjQ
Grease Trap & Biofilters: D.2.3.
http://youtu.be/vkVhBuuwTdk & http://youtu.be/IehYwYHoOUs
Awareness-Raising about Illicit Wildlife Trafficking: D.3.2.
http://youtu.be/faSbUUaHBUs
Responsible Consumption of Fish & Aquaponics: D.1.1.
http://youtu.be/A3Lup3O4PTM & http://youtu.be/BrmzLGgOxw4
Natural National Parks Promotion & Reforestation with schools: D.3.4.
http://youtu.be/-tVRX5NlPbI & https://youtu.be/frFlulmsRPc
Collaborative Maintenance of an Ecological Trail: D.3.4.
https://youtu.be/Nt708gDLb3Y & https://youtu.be/20fNOVNcSXA

11.
Together, towards a better tourism 11
Contact
Florie Thielin
florie@hopineo.org
www.hopineo.org/hoptour-latinamerica
This presentation was developed by Giada Masiero and Florie Thielin
with translation assistance by Dr. D’Arcy Dornan, GSTC Brazil Country Representative.
This presentation illustrates a series of projects and studies whose aim is to help other tourism
professionals to make their activities more sustainable by helping to explain what the GSTC criteria are
and illustrate them with real examples.
What is missing? What improvements could be made?
Please, feel free to share with us your feedback so that we may continue
building together a better future for Hopineo, its partners, and more globally
for a more responsible tourism.
« The recognition of tourism as an economic powerhouse and contributor to all three pillars of sustainable
development – economic, environmental and social – underlines the enduring relevance of UNWTO’s mission to
promote responsible, sustainable and universally accessible tourism. »
United Nations World Tourism Organization,