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The Seven Minute Star Keynote


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15 Steps to Becoming an Inspiring Communicator is entertaining, energizing and educational. The speech content is 100% experience-driven, practical and to the point. In a highly entertaining and interactive way your people will learn to communicate with impact and how to be memorable.

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The Seven Minute Star Keynote

  1. 1. 15 Steps to Becoming anInspiring Communicator “Entertaining, energizing, educational – an inspiring experience.” Michael Kalkowski, Co-Founder of GameDuell
  2. 2. WELCOMEBarcelona, February 2011Dear friend of inspiring communication!Welcome to much more than just another keynote speech foryour event.15 Steps to Becoming an Inspiring Communicatoris entertaining, energizing and educational. The speech contentis 100% experience-driven, practical and to the point. In a highlyentertaining and interactive way your people will learn tocommunicate with impact and how to be memorable.Have you heard of the fall of the Alpha Dog? Or why you shouldnever say ‘Thank you’ at the end of your speech? Or why you arenot a clown on stage?Isn’t it time to find out the answers?Your sincerely,Florian Mueck “Inspiring Communication for Leaders and Teams”
  3. 3. SPEECH CONTENT1,5 hours full of entertainment, energy & education:I 01 Self-Confidence Evolution – Stage-fright – Karaoke – StarI 02 Transparency Icebergs – Cocktail – Superficial - Emotions 03 First Sentence 30 seconds – Tension – Curiosity - Surprise 04 Eye Contact Involvement – Importance – EngagementI 05 Voice Wedding – Ski-lift – Stadium – SupermarketI 06 Body Language 80% non-verbal – Clowns - TransparencyI 07 Visual Aids Emphasize! – Avatar – 3D 08 Structure Get to the point – Greek temple – 3 pillars 09 Rhetoric Repetitions – Yes, we can! – Metaphors 10 Anecdotes Story-telling – Identification - PathosI 11 Quotes Intellect – Credibility – Grabber – CloseI 12 Humor Exaggeration – Self-deprecation – Alpha Dog 13 Enthusiasm Martin Luther King – Body – Voice 14 Passion Love your topic – Imposing passionI 15 Smile My dad – The power of your smileI Interactive; involving people from the audience
  4. 4. CHOOSE YOUR THEME01 Animals*02 Hollywood*03 Sports*04 Your People, Your Business customized customized customized* Three first slides of a pack of 15. Images for internal use only
  5. 5. SPEECH FACTS Speaker Florian Mueck 1,5 hours Time +/- 30 minutes Corporate events, Target Audience congresses, conferences German, English & Offered Languages Spanish Where Anywhere When Subject to availability“Truly inspirational and a great balance between theory and practice. Highly recommendable!” Carsten Frien, CEO Madvertise
  6. 6. THE BOOKExperience-driven, practical, to the point - The Seven Minute Staris your entertaining guide to becoming an inspiringcommunicator! Whatever your profession may be these 15 stepswill propel you up the stairs where youll find your seven minutesof glory - on stage:You will release your hand brake.You will be as translucent as ice-cold water.You will surprise your audience.You will look deeply into their eyes.You will set your voice free.You will make your body talk.You will explore the power of 3D.You will learn how to create any speechin just ten minutes.You will arm yourself with rhetorical weapons.You will tell your own stories.You will borrow credibility without being a thief.You will make your audience laugh.You will be more enthusiastic than Michael Jordan.You will engage your audience and express yourself withpassion.And, most importantly, you will rediscover your smile!Optional: Every participant receives a book.
  7. 7. FLORIAN MUECK style practical fresh creativeFlorian Mueck from Germany is co-founder and president of —an initiative to create a European team spirit. Before coming up with the ideato create this movement, this entrepreneur, based in Barcelona, Spain, andBerlin, Germany, worked as a consultant and business development managerfor almost a decade for KPMG, the global advisory firm.Since Florian joined a chapter of Toastmasters International in Barcelona in2005, public speaking, already his passion, has become his profession.The Associate Professor of EADA Business School Barcelona and author of“The Seven Minute Star – become a great speaker in 15 simple steps” offerinspiring communication seminars, presentation coaching and keynotespeeches.For more information on Florian Mueck:,,, and his blog.
  8. 8. TESTIMONIALSGerrit Mauch, Head of HR Development at Accor Germany“At Accor we highly appreciate the professional development and training of ourpeople. In this sense the Académie Accor Germany only cooperates withpartners who can convince us of their high quality and pedagogical standards.Additionally, the specific learning habits of our employees as part of the serviceindustry require an attractive and innovative didactic approach. Florian Mueckguarantees this with his vivid personality and his profound expertise based onThe Seven Minute Star method.”Laksman Omar Cham, Credit & Collections Germany at HP Barcelona“More than 100 people enjoyed Florian’s educational training speech “TheSeven Minute Star”. It was definitely one of the highlights of our HP EMEAFinance Training Day. It is not like any other rhetorical training. It is highlyinteractive. You get entertainment at its best, and still it is a very informativesession. In 15 simple steps Florian shows how to implement those rhetoricaltools in many different occasions. I can only recommend Florian as a speakerand trainer […] I was one of the first to buy his book. There you can review allthe tools you need to become an entirely successful public speaker.”Ralf Beunker, Member of the Banking Leadership Team, KPMG Europe LLP“With his motivating and engaging style Florian triggered a ‘movement’ amongour team - now they are all committed to being better communicators. Aconvincing concept.”
  9. 9. CONTACTFlorian MueckBarcelona, SpainBerlin, Germanycell +49 173 898 8843contact@thesevenminutestar.comWeb // thesevenminutestar.comBlog // the7minutestar.tumblr.comFacebook // // Tax Ident Number: ES-X5340895L
  10. 10. “The love for what one does,the love to create, the attitudetowards individuality - FlorianMueck has proven thesequalities. Many thanks for aperfectly trained and motivatedteam! Where rhetoric andteambuilding are concerned -this is our understanding of thepursuit of perfection.”Daniel Braun, DirectorMercure München City Center